United Brokerage Services inc logo

United Brokerage Services inc

Updated today

Client assets under management

$347,839,851

Clients

1,368

4% high-net-worth

Advisors

51

of 95 employees

Firm type

Multi-team

30-300 advisors or >$3B in AUM

Clients per advisor

27

Very Low

Average account size

$254,269

About

United Brokerage Services, Inc. provides investment advisory services to individuals (including high‑net‑worth clients), trusts, estates, charitable organizations, small businesses, and retirement plans, and makes wrap and unified managed account programs available through its clearing relationship with Wells Fargo Clearing Services. Programs described in the brochure include Asset Advisor, Personalized Unified Managed Account (PUMA), FundSource, CustomChoice, and a Private Advisor Network offering separately managed strategies.

The firm’s investment process emphasizes strategic and tactical asset allocation, use of mutual funds and ETFs, individual equity and fixed income selection, third‑party research, model portfolios, periodic rebalancing, and tax‑aware overlays when appropriate. UBS typically provides advice on a non‑discretionary basis—matching clients to managers, models, or household-level UMAs—while clients or selected Private Advisor Network managers may hold day‑to‑day discretionary authority where authorized.

UBS is owned by United Asset Management Corporation, a wholly owned subsidiary of United Bank, and is also registered as a broker‑dealer and FINRA member, so its advisory activity is conducted alongside brokerage and banking affiliations. The firm custodians client assets with Wells Fargo Clearing Services, has delegated certain proxy voting practices to Wells Fargo’s policies effective January 1, 2026, and reported approximately $753.9 million in non‑discretionary assets and no firm‑level discretionary AUM as of December 31, 2025.

Client services

Portfolio management

Expertise

Tax-loss harvesting Wealth management

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Fee options

Percentage

Main office location

United Brokerage Services inc

514 Market Street

Parkersburg WV 26101, United States

Number of offices

81

Most active in

Alabama · California · District of Columbia · Florida · Georgia · Hawaii · Kentucky · Maryland · New Jersey · New York · North Carolina · Ohio · Pennsylvania · South Carolina · Tennessee · Texas · Virginia · West Virginia

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Shuron M

Series 63, Series 65

Washington, DC

United Brokerage Services, INC

Shuron Morton is a financial advisor at United Brokerage Services, Inc. with 23 years of industry experience. He holds Series 63 and Series 65 licenses and has previously worked at PNC Investments and Capital One Advisors. United Brokerage Services, Inc. provides investment advisory and brokerage services to individuals, corporate pension and profit-sharing plans, and trust clients through various wrap fee and advisory programs. The firm primarily manages client assets on a non-discretionary basis and is affiliated with United Bank through its parent company, United Asset Management Corporation.

Tax-loss harvesting Wealth management
user avatar

Jody B

Series 63, Series 65

Glen Allen, VA

United Brokerage Services, INC

Jody Bruce is a financial advisor with United Brokerage Services, Inc. He holds Series 63 and Series 65 licenses and has 25 years of industry experience. His prior roles include positions at Prudential Insurance Company of America, Pruco Securities LLC, Minnesota Life, Securian Financial Services, Virginia Asset Management, and Nationwide. He also serves as an agent with Midland National, focusing on fixed life insurance business. United Brokerage Services, Inc. provides investment advisory and brokerage services to individuals, corporate pension and profit-sharing plans, and trust clients through various wrap fee and advisory programs. The firm primarily manages assets on a non-discretionary basis, with investment approaches tailored by advisor and program, and maintains affiliations with United Bank and Wells Fargo.

Tax-loss harvesting Wealth management
user avatar

Samuel H

Series 63, Series 65

Greer, SC

United Brokerage Services, INC

Samuel Hershberger is a financial advisor at United Brokerage Services, Inc. with 37 years of industry experience. He holds Series 63 and Series 65 licenses and has previously worked at Edward Jones and J.J.B. Hilliard, W.L. Lyons, LLC. United Brokerage Services, Inc. provides investment advisory and brokerage services to individuals, corporate pension and profit-sharing plans, and trust clients through various wrap fee and advisory programs. The firm primarily manages client assets on a non-discretionary basis and is affiliated with United Bank through its parent company, United Asset Management Corporation.

Tax-loss harvesting Wealth management
user avatar

Jonathan S

Series 63, Series 65

Morgantown, WV

United Brokerage Services, INC

Jonathan Schnell is a financial advisor at United Brokerage Services, Inc. with 18 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at TIAA-CREF and PNC Investments prior to joining his current firm. United Brokerage Services, Inc. provides investment advisory and brokerage services to individuals, corporate pension and profit-sharing plans, and trust clients through various programs. The firm primarily manages client assets on a non-discretionary basis and maintains an affiliation with United Bank, combining bank affiliation with a dual RIA and broker-dealer registration.

Tax-loss harvesting Wealth management
user avatar

Amanda G

Series 63, Series 65

Winchester, VA

United Brokerage Services, INC

Amanda Giangola is a financial advisor at United Brokerage Services, Inc. with 12 years of industry experience. She holds Series 63 and Series 65 licenses and has been with United Brokerage Services since 2015. United Brokerage Services, Inc. provides investment advisory and brokerage services to individuals, corporate pension and profit-sharing plans, and trust clients through various wrap fee and advisory programs. The firm primarily manages client assets on a non-discretionary basis and is affiliated with United Bank through its parent company, United Asset Management Corporation.

Tax-loss harvesting Wealth management
user avatar

Brian K

Series 63, Series 66

Wilmington, NC

United Brokerage Services, INC

Brian Karg is a financial advisor at United Brokerage Services, Inc. with 11 years of industry experience. He holds Series 63 and Series 66 licenses and previously worked at First Citizens Investor Services and First Citizens Bank. Outside of his advisory role, he volunteers as treasurer for the Wilmington Junior Seahawks hockey team, handling accounting and bookkeeping duties. United Brokerage Services, Inc. provides investment advisory and brokerage services to individuals, corporate pension and profit-sharing plans, and trust clients through various managed account and advisory programs. The firm primarily manages client assets on a non-discretionary basis and is affiliated with United Asset Management Corporation, a subsidiary of United Bank.

Tax-loss harvesting Wealth management
user avatar

Patricia C

Series 66

Wheeling, WV

United Brokerage Services, INC

Patricia Caprarese is a financial advisor with United Brokerage Services, Inc., holding a Series 66 designation and four years of industry experience. Her prior roles include positions at JPMorgan Chase Bank, N.A., J.P. Morgan Securities, and United Bank. United Brokerage Services, Inc. offers investment advisory and brokerage services to individuals, corporate pension and profit-sharing plans, and trust clients through various programs. The firm predominantly manages client assets on a non-discretionary basis and combines a banking affiliation with a dual registration as both an RIA and a broker-dealer.

Tax-loss harvesting Wealth management
user avatar

Brian D

Series 66

Morgantown, WV

United Brokerage Services, INC

Brian Dean is a financial advisor at United Brokerage Services, Inc. with 25 years of industry experience. He holds the Series 66 designation and has worked at United Brokerage Services since 2016. Prior to that, he held roles at Wesbanco Bank and WesBanco Securities Inc. Dean serves as a board member of the Bo Pare Foundation, a nonprofit organization involved in park projects and maintenance in Morgantown, WV. United Brokerage Services, Inc. provides investment advisory and brokerage services to individuals, corporate pension and profit-sharing plans, and trust clients. The firm primarily manages assets on a non-discretionary basis and offers a range of investment programs, with an affiliation to United Bank and clearing relationships with Wells Fargo.

Tax-loss harvesting Wealth management
user avatar

William M

Series 66

Myrtle Beach, SC

United Brokerage Services, INC

William Miller is a financial advisor at United Brokerage Services, Inc. with two years of industry experience. He holds the Series 66 designation and has worked at firms including Equitable Advisors, Bank of America, Merrill, First Bank, and Wells Fargo. Outside of his advisory role, Miller is also employed as a sales and service representative at United Bank. United Brokerage Services, Inc. provides investment advisory and brokerage services to individuals, including high-net-worth clients, as well as corporate pension and profit-sharing plans and trust clients. The firm primarily manages client assets on a non-discretionary basis and offers a variety of investment programs and strategies, supported by its affiliation with United Bank and clearing relationships with Wells Fargo.

Tax-loss harvesting Wealth management
user avatar

Lori P

Series 63, Series 66

Parkersburg, WV

United Brokerage Services, INC

Lori Pointer is a financial advisor at United Brokerage Services, Inc. with 11 years of industry experience. She holds Series 63 and Series 66 licenses and has previously worked at Hazlett, Burt & Watson, Inc., Schwendeman Agency Inc, and WesBanco Securities, Inc. United Brokerage Services, Inc. offers investment advisory and brokerage services to individuals, corporate pension and profit-sharing plans, and trust clients, primarily managing assets on a non-discretionary basis. The firm is affiliated with United Bank through its parent company and provides a range of investment programs including unified managed accounts and separately managed options.

Tax-loss harvesting Wealth management
user avatar

Shane M

Series 66

Martinsburg, WV

United Brokerage Services, INC

Shane Marrone is a financial advisor with United Brokerage Services, Inc. He holds a Series 66 designation and has five years of industry experience. Prior to his current role, he worked at United Bank for eight years. Marrone serves as a board member for Good Shepherd Interfaith Volunteer Caregivers in Shepherdstown, WV. United Brokerage Services, Inc. provides investment advisory and brokerage services to individuals, corporate pension and profit-sharing plans, and trust clients through various wrap fee and advisory programs. The firm primarily manages client assets on a non-discretionary basis and is affiliated with United Asset Management Corporation, a subsidiary of United Bank.

Tax-loss harvesting Wealth management
user avatar

Andrew M

Series 66

Vienna, VA

United Brokerage Services, INC

Andrew Mccully is a Series 66 licensed financial advisor with 20 years of industry experience. He has worked at United Brokerage Services, Inc. since 2007 and also serves as a Senior Trust Advisor at United Bank. United Brokerage Services, Inc. provides investment advisory and brokerage services to individuals, corporate pension and profit-sharing plans, and trust clients through various wrap fee and advisory programs. The firm primarily manages client assets on a non-discretionary basis and is affiliated with United Bank, offering a combination of banking and advisory services.

Tax-loss harvesting Wealth management
user avatar

Tristan H

Series 66

Reston, VA

United Brokerage Services, INC

Tristan Hawkins is a Series 66-licensed financial advisor with 24 years of industry experience. He has been with United Brokerage Services, Inc. since 2016. United Brokerage Services, Inc. offers investment advisory and brokerage services to individuals, corporate pension and profit-sharing plans, and trust clients through various wrap fee and advisory programs. The firm primarily manages assets on a non-discretionary basis and is affiliated with United Bank through its parent company, United Asset Management Corporation.

Tax-loss harvesting Wealth management
user avatar

Todd L

Series 63, Series 66

Uniontown, PA

United Brokerage Services, INC

Todd Loyal is a financial advisor at United Brokerage Services, INC with 25 years of industry experience. He holds Series 63 and Series 66 credentials and has been with United Brokerage Services since 2013. Prior to this, he worked at United Bank from 2013 to 2016. United Brokerage Services, Inc. provides investment advisory and brokerage services to individuals, corporate pension and profit-sharing plans, and trust clients through various wrap fee and advisory programs. The firm primarily manages client assets on a non-discretionary basis and offers a range of investment approaches including asset allocation, trading strategies, and manager-driven model portfolios.

Tax-loss harvesting Wealth management
user avatar

Adam S

Series 66

Martinsburg, WV

United Brokerage Services, INC

Adam Stewart is a financial advisor at United Brokerage Services, Inc. in Martinsburg, WV, holding a Series 66 designation with 20 years of industry experience. He has been with United Brokerage Services since 2005. United Brokerage Services, Inc. provides investment advisory and brokerage services to individuals, including high-net-worth clients, as well as corporate pension and profit-sharing plans and trust clients. The firm offers various programs such as unified managed accounts and separately managed/manager-of-managers options, primarily managing assets on a non-discretionary basis while maintaining an affiliation with United Bank.

Tax-loss harvesting Wealth management
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