Verdence Capital Advisors, LLC logo

Verdence Capital Advisors, LLC

Updated today

Client AUM

$4,339,337,854

Clients

1,798

Advisors

45

across 7 offices

About

Verdence Capital Advisors serves a mix of individual (both non‑HNW and high‑net‑worth) clients, businesses, pension and profit‑sharing plans, trusts and estates, and also works with independent advisers. The firm provides discretionary portfolio management and financial planning and operates specialized teams that deliver family office services, sports and entertainment advisory (Verdence/PRO), OCIO/sub‑advisory solutions (RIA+), and standalone planning or consulting engagements.

The firm’s investment process combines fundamental, technical and cyclical analysis and implements portfolios across mutual funds, ETFs, separately managed accounts and independent managers, with ongoing monitoring, rebalancing and client reporting. Verdence also offers OCIO sub‑advisory and consulting to other registered advisers—providing research, asset allocation, manager selection and trade execution—and uses third‑party research inputs (including AI tools as one component) alongside internal oversight.

Noteworthy aspects disclosed in the brochure include a recent internal reorganization and a majority investment by Project Foxtrot (with indirect ownership links to Wealth Partners and HGGC), which the firm says does not change day‑to‑day advisory independence. Verdence’s family‑office capability includes bill‑paying, bookkeeping and limited custody arrangements subject to an annual independent surprise verification exam, the Verdence/PRO focus on athletes and entertainers is a specialized offering, and principals’ indirect ownership in an affiliated private‑fund sponsor (which waives certain fund‑level fees for Verdence clients) is disclosed with associated conflict‑mitigation procedures.

Client services

Financial planning Portfolio management Selection of other advisers Consulting

Expertise

Private / alternative investments Family Business Charitable giving & philanthropy

Occupation focus

Professional Athlete Entertainment Industry Founder/Business Owner

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Fee options

Fixed

Fixed fees generally range from $5,000 to $100,000 for financial planning and consulting services

Percentage

$0 - $5,000,000: 1.00% annually $5,000,001 - $10,000,000: 0.75% annually $10,000,001 - $25,000,000: 0.65% annually $25,000,001 - $50,000,000: 0.55% annually $50,000,001 - $100,000,000: 0.45% annually $100,000,001+: 0.30% annually

Project-based

$250 to $500 per hour

Other

Minimum fee: Generally require a minimum annual fee of $10,000; minimums can be reduced or waived discretionarily

Main office

See office

50 Schilling Road, Suite 300

Hunt Valley MD 21031

Advisors at this office

35

Most active in

Alabama · Arizona · California · Colorado · Connecticut · Delaware · District of Columbia · Florida · Georgia · Illinois · Indiana · Louisiana · Maine · Maryland · Massachusetts · Michigan · Minnesota · New Hampshire · New Jersey · New York · North Carolina · Ohio · Oregon · Pennsylvania · South Carolina · Tennessee · Texas · Vermont · Virginia · West Virginia

Also doing business as

Kwm Advisors, LLC · Ria+ · Verdence Capital Advisors, LLC · Verdence/Family

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

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Peter M

CFA®, Series 63

Hunt Valley, MD

Verdence Capital Advisors, LLC

Peter Mcgratty is a CFA® charterholder with over a decade of experience in the financial industry. He has worked at Pinnacle Advisor Solutions, Congress Wealth Advisor Solutions, and Precursor Asset Management before joining Verdence Capital Advisors, LLC. Verdence Capital Advisors serves individual and institutional clients, including high-net-worth individuals, business entities, pension and profit-sharing plans, trusts, and charitable organizations. The firm employs a blend of fundamental, technical, and cyclical analysis in its investment decisions and offers specialized services such as family office support and tailored advice for professional athletes and entertainers.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
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Leo K

Series 66

Hunt Valley, MD

Verdence Capital Advisors, LLC

Leo Kelly is a financial advisor with Verdence Capital Advisors, LLC, holding a Series 66 designation and 28 years of industry experience. He has worked at Verdence since 2017 and concurrently at Independent Access Partners since 2019. Outside of his advisory role, he serves as a board member and shareholder of Devils River Holdings LLC, a holding company for a whiskey distillery. Verdence Capital Advisors serves individual and institutional clients, including high-net-worth individuals, business entities, pension and profit-sharing plans, trusts, and charitable organizations. The firm offers discretionary portfolio management, financial planning, and consulting through specialized teams and employs a mix of fundamental, technical, and cyclical analysis to guide investment decisions.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
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Brian G

CFP®, Series 66

Hunt Valley, MD

Verdence Capital Advisors, LLC

Brian Grumbach is a CFP® professional with 28 years of industry experience. He has been with Verdence Capital Advisors, LLC since 2017 and previously worked at Hightower Securities, LLC and Hightower Advisors, LLC from 2012 to 2017. He is also a partner in Hunt Valley Partners, an investment partnership for personal investment purposes. Verdence Capital Advisors serves individual and institutional clients, including high-net-worth individuals, business entities, and charitable organizations, providing discretionary portfolio management, financial planning, and consulting. The firm employs a blend of fundamental, technical, and cyclical analysis and offers specialized teams for family office services, sports and entertainment clients, and sub-advisory consulting.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
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Ayaz H

CFP®, Series 66

Hunt Valley, MD

Verdence Capital Advisors, LLC

Ayaz Hasan is a CFP® and holds a Series 66 designation, with 17 years of experience in the financial services industry. He is currently with Verdence Capital Advisors, LLC and previously worked at Morgan Stanley Private Bank, N.A. and Morgan Stanley Smith Barney LLC. Verdence Capital Advisors serves individual and institutional clients, including high-net-worth individuals, pension plans, trusts, and charitable organizations, offering discretionary portfolio management, financial planning, and consulting through specialized teams such as family office services and a Sports & Entertainment practice. The firm employs a mix of fundamental, technical, and cyclical analysis for investment decisions, utilizing a range of strategies and investment vehicles tailored to client objectives.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
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Carol H

Series 65

Hunt Valley, MD

Verdence Capital Advisors, LLC

Carol Hopkins is a financial advisor at Verdence Capital Advisors, LLC with two years of industry experience. She holds a Series 65 designation and previously worked at PNC Bank NA for 21 years before retiring in 2020. Verdence Capital Advisors serves individual clients, businesses, pension and profit-sharing plans, trusts, estates, and independent advisers, offering discretionary portfolio management and financial planning through specialized teams. The firm’s investment process uses fundamental, technical, and cyclical analysis across various investment vehicles and provides OCIO sub-advisory and consulting services to other registered advisers.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
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Justin A

CFP®, Series 66

Hunt Valley, MD

Verdence Capital Advisors, LLC

Justin Allen is a CFP® certified financial advisor at Verdence Capital Advisors, LLC with five years of industry experience. He previously worked at MML Investors Services, LLC and MassMutual Life Insurance Co for seven years, as well as at LPL Financial LLC. Verdence Capital Advisors serves individual clients across wealth levels, businesses, pension and profit-sharing plans, trusts, estates, and independent advisers. The firm offers discretionary portfolio management, financial planning, and specialized services including family office, sports and entertainment advisory, and OCIO/sub-advisory solutions, using a multi-disciplinary investment approach that incorporates fundamental, technical, and cyclical analysis.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
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Noel L

Series 65

Ft. Lauderdale, FL

Verdence Capital Advisors, LLC

Noel La Montagne is a financial advisor at Verdence Capital Advisors, LLC with six years of industry experience. He holds a Series 65 credential and has been with Verdence since 2019. In addition to his advisory role, he is a certified NFL Players’ Association agent, managing client careers and negotiating player and marketing contracts through Compass Sports Advisors. Verdence Capital Advisors serves individual and institutional clients, including high-net-worth individuals, business entities, and charitable organizations, providing discretionary portfolio management, financial planning, and consulting. The firm employs a combination of fundamental, technical, and cyclical analysis to implement investment strategies across various asset classes and offers specialized services for family offices and professional athletes.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
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Abraham M

Series 66

Hunt Valley, MD

Verdence Capital Advisors, LLC

Abraham Miller is a financial advisor at Verdence Capital Advisors, LLC with one year of industry experience. He holds a Series 66 designation and previously worked at Heritage Financial Consultants and the American Academy of Pediatric Dentistry. Verdence Capital Advisors serves a diverse client base including individuals, businesses, pension and profit-sharing plans, and trusts. The firm provides discretionary portfolio management and financial planning, utilizing fundamental, technical, and cyclical analysis across a range of investment vehicles while also offering specialized advisory services such as family office support and sports and entertainment advisory.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
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Martin E

Series 65

Hunt Valley, MD

Verdence Capital Advisors, LLC

Martin Eader II is a financial advisor at Verdence Capital Advisors, LLC with a Series 65 credential and one year of industry experience. His prior work history includes roles at StepStone Group, RBC Wealth Management, Campbell and Company, Montgomery County Public Schools, Signet Jewelers, and Gap. Verdence Capital Advisors serves individual clients, businesses, pension and profit-sharing plans, trusts and estates, and independent advisers. The firm offers discretionary portfolio management and financial planning through specialized teams that provide family office services, sports and entertainment advisory, OCIO and sub-advisory solutions, as well as consulting engagements.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
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John P

Series 63, Series 65

Bradenton, FL

Verdence Capital Advisors, LLC

John Piccirilli is a financial advisor with Verdence Capital Advisors, LLC, holding Series 63 and Series 65 credentials and one year of industry experience. He has worked previously at Five Star Bank, Long Boat Key Capital, LLC, Courier Capital, and HPN Capital. Piccirilli is involved as a managing member and investor in several family-owned private investment entities. Verdence Capital Advisors serves a diverse client base including individuals, businesses, pension and profit-sharing plans, trusts, estates, and independent advisers. The firm provides discretionary portfolio management and financial planning through specialized teams, employing a multi-faceted investment process that includes fundamental, technical, and cyclical analysis, with offerings that span mutual funds, ETFs, separately managed accounts, and OCIO sub-advisory solutions.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
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John M

Series 63, Series 65

Bluffton, SC

Verdence Capital Advisors, LLC

John Morgan is a financial advisor at Verdence Capital Advisors, LLC with 31 years of industry experience. He has been with Verdence since 2017 and previously worked at Hightower Advisors and Hightower Securities from 2014 to 2017. Morgan serves as an arbitrator with FINRA and is a partner in an investment partnership, Hunt Valley Partners, for personal investment purposes. Verdence Capital Advisors serves individual clients, businesses, pension plans, trusts, estates, and independent advisers. The firm provides discretionary portfolio management, financial planning, and specialized services including family office, sports and entertainment advisory, and OCIO/sub-advisory solutions. Its investment approach integrates fundamental, technical, and cyclical analysis across various investment vehicles with ongoing client reporting and oversight.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
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Dwight D

Series 63, Series 65

Hunt Valley, MD

Verdence Capital Advisors, LLC

Dwight Davenport is a financial advisor at Verdence Capital Advisors, LLC with 25 years of industry experience. He holds Series 63 and Series 65 designations and previously worked at Greenport Capital Advisors, LLC for nine years. Verdence Capital Advisors serves individual and institutional clients, including high-net-worth individuals, business entities, pension and profit-sharing plans, trusts, and charitable organizations. The firm employs a blend of fundamental, technical, and cyclical analysis to manage portfolios through various investment vehicles and offers specialized teams for family office services, sports and entertainment clients, and sub-advisory consulting.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
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Bryan D

CFP®, ChFC®, Series 63, Series 65, Series 66

Hunt Valley, MD

Verdence Capital Advisors, LLC

Bryan Dalesandro is a financial advisor at Verdence Capital Advisors, LLC with 15 years of industry experience. He holds the CFP® and ChFC® designations and serves as an adjunct professor at The American College of Financial Services. His prior work includes roles at RiversEdge Advisors, LLC and Concentus Wealth Advisors. Verdence Capital Advisors serves individual clients ranging from non-high-net-worth to high-net-worth, as well as businesses, pension plans, trusts, and independent advisers. The firm employs a multifaceted investment process and offers specialized services including family office support, sports and entertainment advisory, and OCIO sub-advisory solutions.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
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William K

CFP®, Series 65

Hunt Valley, MD

Verdence Capital Advisors, LLC

William Krueger is a CFP® with five years of industry experience, currently serving as a financial advisor at Verdence Capital Advisors, LLC. Prior to joining Verdence in 2026, he worked at SC&H Financial Advisors, Inc. for five years and The PNC Financial Services Group, Inc. for seven years. Outside of financial advising, he works as an independent contractor playtesting board games for Fantasy Flight Games. Verdence Capital Advisors serves individual clients, businesses, pension and profit-sharing plans, trusts, estates, and independent advisers. The firm offers discretionary portfolio management and financial planning through specialized teams, employing a multi-faceted investment approach that integrates fundamental, technical, and cyclical analysis across diverse investment vehicles.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
user avatar

Kevin C

Series 63, Series 65

Hunt Valley, MD

Verdence Capital Advisors, LLC

Kevin Cuff is a financial advisor at Verdence Capital Advisors, LLC with 24 years of industry experience. He holds Series 63 and Series 65 credentials and has previously worked at HighTower Advisors and Independent Access Partners, LLC. Outside of his advisory role, he coaches at Gorillaz Fitness in Forest Hill, MD. Verdence Capital Advisors serves individual and institutional clients, including high-net-worth individuals, pension plans, and charitable organizations, offering discretionary portfolio management, financial planning, and consulting. The firm employs a blend of fundamental, technical, and cyclical analysis to implement long- and short-term investment strategies across a variety of asset types.

Private / alternative investments Family Business Charitable giving & philanthropy Professional Athlete Entertainment Industry Founder/Business Owner
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