Cupertino, CA N Wolfe Rd Office

Team
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Wealth Enhancement Advisory Services, LLC logo

Wealth Enhancement Advisory Services, LLC

Enterprise

Firm-wide stats for Wealth Enhancement Advisory Services, LLC

Total advisors

1,015

Across 321 offices

Clients per advisor

80 High

Avg AUM per client

$1,378,035 Very High

HNW client ratio

34% High

About

Wealth Enhancement Advisory Services (WEAS) provides financial planning, discretionary and non‑discretionary asset management, retirement‑plan consulting, and referrals to separate managed account investment managers for individuals, high‑net‑worth clients, corporations and retirement plans. The firm operates at scale—managing over $122 billion in regulatory AUM through a large advisor network and multiple program options including wrap, ETF‑focused, institutional, and model‑based solutions.

WEAS’s investment process emphasizes diversified, risk‑class based allocations that blend passive and active managers and employ quantitative, momentum, and fundamental analysis; portfolio construction and rebalancing are overseen by an internal Investment Committee. The firm also offers a range of implementation tools and services—including held‑away account management via the Pontera platform, sub‑advisory SMA access, asset‑location services, and model portfolios—while noting that model and third‑party providers are evaluated for cost, tax efficiency, and manager due diligence.

Compared with many large enterprises, WEAS discloses several uncommon features and inter‑firm arrangements in its brochure: it documents transitional billing practices for clients transferred from predecessor advisers and, unusually for firms of its size, advertises predecessor performance; it also delegates operational and TAMP functions to an affiliate (Advisory Solutions Group) and relies on multiple affiliated services such as NorthCrest sub‑advice, an affiliated trust company (WETS), and a tax/consulting affiliate. The brochure further highlights potential conflicts tied to advisor equity ownership, model‑provider fee markups, and referral arrangements with custodians and third‑party platforms—matters the firm discloses as part of its compliance and client‑disclosure practices.

Based on Wealth Enhancement Advisory Services, LLC

Expertise

Active portfolio management Factor investing / smart beta Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy

Based on Wealth Enhancement Advisory Services, LLC

Occupation focus

Executive Founder/Business Owner Retired

Based on Wealth Enhancement Advisory Services, LLC

Demographic focus

HENRY (High Earners, Not Rich Yet) Mid-Career Professionals Approaching retirement Baby Boomers (Born 1946-1964)

Based on Wealth Enhancement Advisory Services, LLC

Location

10080 N Wolfe Rd, Suite SW3 200, Office 267

Cupertino CA 95014

Advisors at this office

2

Advisors at this office

Omar C

Series 63, Series 65, Series 66, AIF®, CIMA®, CTFA

Cupertino, CA

Wealth Enhancement Advisory Services, LLC

Omar Chyou is a Wealth Management Advisor with extensive experience providing comprehensive wealth management services that address both sides of his clients’ balance sheets. He works closely with clients to understand their goals and beliefs, helping them pursue their near- and long-term financial objectives. Omar is committed to delivering a high level of service and advice, enabling clients to focus on what matters most to them, including hobbies, family, career, and philanthropy. Omar began his financial services career in 1996, advising high-net-worth individuals and families. He has held positions at several prominent firms such as Wells Fargo Private Bank, Goldman Sachs, and Citi Private Bank. Additionally, he served as Market President for First Western Trust in Denver, Colorado, where he led a team of advisors offering comprehensive advice across investments, lending, banking, financial and estate planning, and insurance. His professional designations include Certified Trust and Fiduciary Advisor (CTFA), Certified Investment Management Analyst® (CIMA®), and Accredited Wealth Management Advisor™ (AWMA™). He is FINRA registered, holds California life insurance licenses, and maintains his NMLS certification. Omar earned a Bachelor’s degree in Economics from Stanford University and completed his MBA at IE Business School in Madrid, Spain. Born and raised in Berkeley to immigrant parents from China and Mexico, he is a Spanish speaker who supports organizations focused on the Latin community and engages in community participation consistent with Merrill’s traditions. Outside of work, Omar spends time with his wife and three children enjoying outdoor activities such as hiking, fly fishing, snowboarding, karting, and target shooting, and pursues his interest as a car enthusiast.

Wealth management Roth conversion strategy General estate planning guidance Concentrated stock management Tax-loss harvesting Executive Founder/Business Owner Retired HENRY (High Earners, Not Rich Yet) Established Professionals Approaching retirement Baby Boomers (Born 1946-1964)
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Jason W

Series 66

Cupertino, CA

Wealth Enhancement Advisory Services, LLC

Jason Whong is a financial advisor at Wealth Enhancement Advisory Services, LLC with four years of industry experience. He holds the Series 66 designation and has previously worked at J.P. Morgan Securities, JPMorgan Chase Bank, MUFG Union Bank, and U.S. Bank. Wealth Enhancement Advisory Services, LLC is an SEC-registered enterprise advisory firm serving a diverse client base that includes individuals, trusts, estates, charitable organizations, corporations, and retirement plans. The firm offers comprehensive financial planning, asset management, and specialized consulting, utilizing a combination of passive and active investment strategies guided by an internal Investment Committee.

Active portfolio management Factor investing / smart beta Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Executive Founder/Business Owner Retired HENRY (High Earners, Not Rich Yet) Mid-Career Professionals Approaching retirement Baby Boomers (Born 1946-1964)
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