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WP Asset Management

Updated today

Client AUM

$99,114,393

Clients

177

Advisors

3

of 4 employees

About

Wealth Planning Asset Management LLC (d/b/a WP Asset Management) provides discretionary and non‑discretionary portfolio management and wealth‑planning services for individuals, including high‑net‑worth clients, as well as pension and profit‑sharing plans, corporations, and charitable organizations. The firm prepares individualized Investment Policy Statements to document goals, risk tolerance and constraints, and tailors investment programs to each client's circumstances; it may also engage third‑party advisers to manage portions of client assets.

WP Asset Management combines modern portfolio theory with multiple methods of analysis—fundamental, technical, charting, cyclical and quantitative—and generally operates under discretionary authority documented in each client’s Investment Policy Statement. Its strategies include long‑term management as well as use of margin and options, and it invests across a broad set of instruments including mutual funds, fixed income, ETFs, REITs, private equity, hedge funds, annuities and private placements.

The firm reports serving banking or thrift institutions in addition to individual and institutional clients, a client segment that is uncommon among peers. Operationally, WP Asset Management requires custody through Schwab Institutional, may receive research or other soft‑dollar benefits from custodians, and assigns all client accounts to a single designated reviewer for at least quarterly oversight.

Client services

Portfolio management Selection of other advisers

Expertise

Options & derivatives strategies Private / alternative investments Real estate investing Annuities

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Fee options

Percentage

$250,000 - $10,000,000: 2.50% $10,000,001 - $25,000,000: 2.00% $25,000,001+: 1.50%

Main office

302 Us 202

Bedminster NJ 07921

Advisors at this office

3

Most active in

California · New Jersey · New York · Texas · Washington

Also doing business as

Wealth Planning Asset Management LLC · Wealth Planning Asset Management Limited Liability Company · Wp Asset Management

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Quick links

Advisors at this firm

user avatar

Darsh S

Series 65

Bedminster, NJ

WP Asset Management

Darsh Sharma is a financial advisor at WP Asset Management with one year of industry experience. He holds a Series 65 credential and has previously worked at Morgan Stanley and held academic roles at Stevens Institute of Technology and Vellore Institute of Technology. WP Asset Management provides discretionary and non-discretionary portfolio management and wealth-planning services for individuals, including high-net-worth clients, as well as pension plans, corporations, and charitable organizations. The firm uses a combination of modern portfolio theory and multiple analytical methods, tailoring investment programs through individualized Investment Policy Statements.

Options & derivatives strategies Private / alternative investments Real estate investing Annuities
user avatar

Manan C

Series 65

Bedminster, NJ

WP Asset Management

Manan Chavda is a financial advisor at WP Asset Management with a Series 65 designation and no prior industry experience. He has worked at Wealth Planning Advisory Group since 2016 and at Wealth Planning Asset Management LLC since 2026. WP Asset Management provides discretionary and non-discretionary portfolio management and wealth-planning services to individuals, including high-net-worth clients, pension and profit-sharing plans, corporations, and charitable organizations. The firm uses a combination of analytical methods and offers a broad range of investment strategies across various instruments.

Options & derivatives strategies Private / alternative investments Real estate investing Annuities
user avatar

Sekhar V

CFP®, ChFC®, Series 63

Bedminster, NJ

WP Asset Management

Sekhar Vemparala is a financial advisor at WP Asset Management with 14 years of industry experience. He holds the CFP® and ChFC® designations and has worked at Wealth Planning Advisory Group since 2008. He serves on the board of directors for the Eye Foundation of America, a community and charitable organization. WP Asset Management provides discretionary portfolio management and investment-advisory services to individuals, institutions, and charitable organizations. The firm customizes investment strategies using various analytical methods and invests across diverse asset classes, maintaining a flexible approach tailored to client needs.

Options & derivatives strategies Private / alternative investments Real estate investing Annuities
View complete list of advisors at this firm
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