X Advisors, LLC

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Client assets under management

$228,610,000

Clients

659

8% high-net-worth

Advisors

of 5 employees

Firm type

Supported

1-4 advisors or >$200M in AUM

Clients per advisor

220

Very High

Average account size

$346,904

About

X Advisors, LLC provides investment advisory and financial planning services to individuals (including high‑net‑worth clients), trusts, estates, corporations, and employer-sponsored retirement plans. The firm offers asset management, written financial plans, wealth-management coordination (estate, insurance, and tax‑related referrals), defined contribution plan advisory and participant education, and standalone consultation services.

Portfolios are tailored to individual goals and may include individual stocks, bonds, ETFs, mutual funds, options, and alternative investments, with ongoing monitoring and rebalancing; the brochure notes use of approaches such as hub‑and‑spoke indexing alongside active strategies. While the firm generally seeks discretionary authority for portfolio management, it also explicitly provides non‑discretionary advisory services for defined contribution plans and related participant education.

Distinctive features in the brochure include broker‑dealer activity and third‑party affiliations: certain firm representatives are registered representatives of a broker‑dealer and may accept commissions for securities and insurance products, which the firm discloses as a conflict of interest. The firm reports regulatory assets under management of $189,928,226 as of December 2024 and operates with a small advisory team across multiple offices, and it discloses relationships with a custodian that provide research and service benefits to the firm.

Client services

Financial planning Portfolio management Advisory consulting

Expertise

Wealth management General tax planning

Fee options

Fixed

Financial planning services charged on a flat fee basis up to $10,000; consultation fees may be flat fees negotiated case-by-case

Percentage

$0+: up to 2.50% annually (maximum) for Asset Management Services Not specified - Not specified: 0.40% to 0.50% annually for Defined Contribution Plan Services

Commissions

Commission-based compensation for securities sales and insurance products by representatives who are registered representatives or insurance agents

Project-based

Consultation services hourly rate typically $400-$500 per hour

Other

Fee-only: Financial Planning Services charged as flat fees up to $10,000; consultation fees typically $400-$500 per hour or negotiable flat fee

Main office location

X Advisors, LLC

2646 Santa Maria Way, Suite 104

Santa Maria CA 93455, United States

Number of offices

Most active in

California · Colorado · Maryland · Texas

Disclosures

Business activities & affiliations

Is active or affiliated with:

Broker-dealer / trader

They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.

Is not active or affiliated with:

Insurance agent

They sell insurance products and may earn commissions on those sales.

Bank

They're affiliated with a bank that may offer its own financial products and services.

Trust company

They provide trust and estate administration services, typically for separate fees.

Fund sponsor

They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.

Accountant / CPA / tax prep

They offer tax and accounting services, typically for separate fees.

Lawyer

They provide legal services, typically billed separately.

Real estate agent

They facilitate real estate transactions and may earn commissions.

Other specialized services

They may provide services such as pension consulting or municipal advisory work, typically for separate fees.

Forms ADV

Form ADV Part 2: Client Brochure Form ADV Part 3: Client Relationship

Quick links

Website 805-465-9232

Advisors at this firm

Thorne O

Series 66

Santa Maria, CA

X Advisors, LLC

Thorne O Connell is a financial advisor at X Advisors, LLC with two years of industry experience. He holds a Series 66 designation and has previously worked at Cambridge Investment Research, Pomona College, Sallie Mae, and Pennsylvania State Employees Credit Union. X Advisors, LLC is a seven-advisor team managing approximately $190 million for about 275 clients, including individuals, trusts, estates, business entities, and retirement plans. The firm offers a range of wealth management and financial planning services, employing fundamental, technical, quantitative, and sector analysis to construct and continuously monitor diversified portfolios.

Wealth management General tax planning

Alexander K

Series 63, Series 65

Santa Maria, CA

X Advisors, LLC

Alexander Koury is a financial advisor with X Advisors, LLC and holds Series 63 and Series 65 licenses. He has been working in the financial services industry since 2022 and also owns and manages a consulting firm focused on online media marketing. His prior work experience includes roles outside finance such as at Crunch Fitness and Texas Roadhouse. X Advisors, LLC is a seven-advisor team managing approximately $189.9 million for about 275 clients, including individuals, trusts, estates, business entities, and retirement plans. The firm offers a range of services including asset management, financial planning, and defined contribution plan consulting, using a variety of investment approaches and continuously monitoring portfolios to align with client goals.

Wealth management General tax planning

Jesse B

Series 63, Series 65

Denver, CO

X Advisors, LLC

Jesse Bristow is a financial advisor at X Advisors, LLC in Denver, CO, holding Series 63 and Series 65 licenses with six years of industry experience. Prior to joining X Advisors, he worked at Charles Schwab, Advisor Group, Principal Financial Group, and Fidelity Brokerage Services. Outside of his financial career, he coaches youth baseball through Slammers Baseball. X Advisors, LLC is a seven-advisor team managing approximately $190 million for around 275 clients, including individuals, trusts, estates, business entities, and retirement plans. The firm offers comprehensive wealth management and financial planning services, utilizing a range of investment strategies and continuous portfolio monitoring.

Wealth management General tax planning

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