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Brian Swensen Lifferth

Advisor at LPL Financial — San Diego, CA 4707 Executive Dr

Updated today

Credentials

CFP®, Series 63

Experience

21 years

Location

San Diego, CA 92121-3091

LPL Financial logo

LPL Financial

Institution

Total advisors

22,663

Across 10,416 offices

Clients per advisor

87 Typical

Avg AUM per client

$399,489 Typical

HNW client ratio

34% Very High

About

Brian Lifferth is a CFP®-designated financial advisor with 21 years of industry experience. He is currently with LPL Financial and has previously worked at Matthew Sweeney and Gardner Brown. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, banks, credit unions, corporations, and charitable organizations nationwide. The firm offers financial planning, advisory programs, retirement plan consulting, and brokerage services with both discretionary and non-discretionary management options.

Client services

Based on LPL Financial

Financial planning Portfolio management Educational seminars or workshops
Consulting and other non-discretionary advisory services

Expertise

Based on LPL Financial

College savings (529s, UTMA, etc.)

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Fee options

Fixed

Flat fees negotiated between IAR and client for financial planning and consulting services.

Commissions

Commissions and trail fees on brokerage product sales and for insurance products sold by IARs.

Project-based

Hourly fees up to $500 per hour for financial planning and consulting services.

Other

Fee-only: Negotiated flat or hourly fees ranging from $0 to $15,000 or up to $500 per hour for financial planning and consulting services.

Location

See office

San Diego, CA 4707 Executive Dr

4707 Executive Dr, Ste 250

San Diego CA 92121

Advisors at this office

376

Most active in

Texas

Work history

21 years of industry experience

LPL Financial

2026 - Present • 1 year

Farmington, UT

Matthew Sweeney

2013 - 2026 • 13 years

Salt Lake City, UT

Gardner Brown

2004 - 2026 • 22 years

Salt Lake City, UT

Paceline Properties

2002 - 2026 • 24 years

Sandy, UT

Northwestern Mutual Investment Management

2002 - Present • 24 years

Milwaukee, WI

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Skyler S

Series 66

Cardiff, CA

Aloha Wealth Partners

Skyler Stokes is a financial advisor with Aloha Wealth Partners in Encinitas, CA, holding a Series 66 designation and 11 years of industry experience. He has worked at several firms, including Retirement Wealth Advisors and Independent Financial Group. Outside of financial advising, he is the CEO of Pair It!, a food and wine pairing app for restaurants. Aloha Wealth Partners provides financial planning, consulting, and retirement plan services to high-net-worth individuals, businesses, and pension/profit-sharing plans. The firm typically recommends third-party advisers to manage client portfolios while overseeing goals, risk tolerance, and adviser selection.

Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Business succession planning

Mike A

CFP®

San Diego, CA

AdviceOnly

> I got my start in money the strange way. I was a bank teller at 15 in Spring Hill, Kansas, and I'm told the age requirement went up after me. > Since then: eight years at Fidelity learning how big firms care for clients, a wealth management chapter, a CFO seat at a startup. And in 2025 I went advice-only, because I kept meeting families who'd been offered plenty of products and percentages, when all they really wanted was someone on their side of the table to hand them the plan. > That's what advice-only means. You pay one flat fee for advice. I don't sell products, I don't take a percentage of your money, and nothing I recommend pays me a commission. The advice is the whole business. > I work with couples and families like my own, people who love what they do and want to know their family is taken care of. We map the whole picture, cash flow, investments, taxes, protection, and you leave with a plan you actually understand and own. > Away from the desk I'm a husband and a dad of three. Whatever time is left goes to guitar, piano, and singing and a long audiobook queue. > If you've been wanting real advice without wondering who's earning what off the recommendation, message me here. That's the easiest way to start!

Business ownership considerations Tax strategies for small businesses Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Self-Employed

Steven F

CFP®, EA

San Diego, CA

AdviceOnly

Thanks for checking out my profile! Here's a little about me: I'm happily married to the love of my life who somehow hasn't realized how far out of my league she is (so please don't tell her). When not working, I’m probably chasing after our two amazing kids who keep life loud and full in the best ways, or experimenting with new vegan curry recipes, or injuring myself trying to get back into a workout routine since I refuse to accept that I’m no longer a 20-something Marine. I'm often asked how I got into financial planning. After the military, I headed to San Diego State University not knowing what my next steps would be, but knowing that I 1) wanted to do meaningful work that could genuinely help people, 2) had a strong interest in finance, and 3) was compelled to continue my lifelong string of side projects and small businesses I kept finding myself in. Smashing those together led to becoming a CFP® and founding Next Gen Financial Planning to serve clients often overlooked by our profession, giving me the chance to help hundreds of people navigate their financial and life journeys. Along the way, I did my best to learn from every financial planner in San Diego or elsewhere who would answer my calls or emails. Jim taught me the importance of truly listening to clients before offering solutions. Michael showed me how to think like a business owner, not just an advisor. Nancy taught me that sales can be ethical and fun. Taylor showed me the power of community and supporting each other as we grow. I'm deeply grateful to them, and to the many others who helped me get here. Next Gen grew up to be bigger than just me, and I passed the torch over to the team in 2024. Now I'm excited to set my sights on a new mission with AdviceOnly because it's time for change, not just for me but in how our profession treats both financial advisors and the clients we serve. I’m building a new model to help advisors focus on giving advice, not sales pitches. Too many are overwhelmed by compliance/tech/admin, or feel lonely, or pressured to put the firm's financial performance over their sense of what’s right. Quick note: I'm not currently taking on new ongoing financial planning clients while focusing on building the AdviceOnly platform to support other advisors, so please consider checking out www.adviceonly.com or another credible place. I do still take on an occasional small hourly projects.

General retirement planning Cash flow / budgeting Passive / index investing Military & Veterans Young Families Gen Y/Millennials (Born 1980-1995)

Grant K

Series 7, Series 66

La Mesa, CA

OSAIC

Grant Knox has been a Financial Advisor since 1994 and holds the following registrations and licenses: General Securities, California Life and Health Insurance, and California Real Estate and Mortgage Lending. A Southern California native, Grant excels at strategies for financial health and wealth that are attainable and effective. He is passionate about helping others achieve financial success and exceed their goals. He is a certified Kingdom Advisor, able to offer counsel on the integration of a Biblical worldview into financial practices. He holds the Certified Plan Fiduciary Designation (CPFA), designating expertise in company retirement plans. He holds a Bachelors degree from Evangel University and a D.Min. from Summit Bible College. Grant lives in La Mesa with his wife, Nicole and their son Noah. He loves to travel, active in his church, is a voracious reader and an avid soccer fan, having played on and managed recreational soccer teams for over 30 years.

General retirement planning Life insurance needs analysis College savings (529s, UTMA, etc.) Retirement plans for business owners (SEP, solo 401k) Wealth management Retired Self-Employed Approaching retirement Mid-Career Professionals Retired
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Scott S

Series 63, Series 65

San Diego, CA

Conscious Investment Services, LLC

Scott Smith is a financial advisor with Conscious Investment Services, LLC in San Diego, CA. He holds Series 63 and Series 65 licenses and has 27 years of industry experience, including seven years at LPL Financial. Smith is also a licensed insurance agent. Conscious Investment Services, LLC provides investment advisory and financial planning services to individuals, pension and profit-sharing plans, charitable organizations, and other advisers. The firm uses fundamental analysis, modern portfolio theory, and technical analysis to build portfolios aligned with client objectives and risk tolerance, offering a range of services including non-discretionary portfolio management, pension consulting, and participant account management.

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
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Steven F

CFA®, Series 63

San Diego, CA

Kalo Capital Management, LLC

Steven Friedman is a CFA® charterholder and holds a Series 63 license with 14 years of industry experience. He has been with Kalo Capital Management, LLC since 2011, where he also serves as Portfolio Manager for affiliated hedge funds. Additionally, he has a minority ownership interest in ABF Enterprises, Inc., and serves as Portfolio Manager for Potomac Partners, LP, a family fund of funds hedge fund. Kalo Capital Management provides discretionary investment management and advisory services to individuals, high-net-worth clients, family offices, hedge funds, and institutional clients. The firm focuses on an emerging-growth equity strategy centered on North American companies and employs fundamental and technical analysis, including derivatives and leverage when appropriate.

Active portfolio management Options & derivatives strategies Concentrated stock management
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