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Herbert Roman

Advisor at Cetera

Updated today

Location

New City, NY

Credentials

Series 63

Industry experience

9 years

About

Herbert Roman is a financial advisor at Cetera with nine years of industry experience. He holds a Series 63 designation and has worked previously at Avantax Advisory Services and Prudential Insurance Company of America. Outside of his advisory role, he is involved in several golf-related entrepreneurial and charitable activities, including operating an indoor golf facility, managing a competitive golf tour and merchandise company, and directing a nonprofit focused on teaching golf to children with limited resources. Cetera Investment Advisers serves a diverse client base including individuals, high-net-worth clients, institutions, and retirement plans through a large network of independent advisors. The firm offers a range of portfolio management, financial planning, and fiduciary services supported by various investment programs and a combination of advisor-managed and third-party managed solutions.

Client services

Based on Cetera

Financial planning Portfolio management Pension consulting Selection of other advisers Educational seminars or workshops

Expertise

Based on Cetera

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Charitable giving & philanthropy

Occupation focus

Based on Cetera

Founder/Business Owner Executive Retired

Demographic focus

Based on Cetera

HENRY (High Earners, Not Rich Yet) Approaching retirement

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Fee options

Fixed

Flat fees for financial planning and consulting negotiated with client

Percentage

$0 - $250,000: Up to 2.75% $250,001 - $500,000: Up to 2.50% $500,001 - $750,000: Up to 2.00% $750,001 - $1,000,000: Up to 1.75% $1,000,001 - $2,000,000: Up to 1.50% $2,000,001 - $5,000,000: Up to 1.25% $5,000,001+: As low as 0.75% (varies by program)

Project-based

Hourly consulting and financial planning rates negotiated with client

Other

Account minimum: $5,000 Minimum fee: Minimum program fees ranging from $99 to $199 annually depending on program Fee-only: Flat or hourly fees for financial planning and consulting services, negotiated case-by-case

Location

New City, NY

Most active in

New York · Texas

Work history

Cetera

2025 - Present (1 year)

Cetera Wealth Services, LLC

2025 - Present (1 year)

Avantax Advisory Services

2024 - 2025 (1 year)

Avantax Insurance Agency, LLC

2024 - 2025 (1 year)

Avantax Investment Services Inc.

2024 - 2025 (1 year)

Challenger Bay Corp.

2022 - Present (4 years)

Prudential Insurance Company of America

2021 - 2024 (3 years)

Pruco Securities, LLC

2021 - 2024 (3 years)

The Challengers Tour Corp

2021 - Present (5 years)

The Challengers Tour Corp.

2021 - Present (5 years)

Equity Services, Inc.

2016 - 2021 (5 years)

Integrated Financial Concepts LLC

2014 - 2021 (7 years)

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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