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Ignacio Ceniceros

Advisor at Merrill

Updated today

Location

Hollister, CA 95023

Credentials

Series 63, Series 66

Industry experience

11 years

About

Ignacio Ceniceros is a financial advisor with Merrill in Hollister, CA, holding Series 63 and Series 66 licenses and possessing 11 years of industry experience. His prior roles include positions at JP Morgan Securities LLC and JP Morgan Chase Bank. He has been with Merrill and Bank of America N.A. since 2021. Merrill serves a diverse client base, including individuals, retirement plans, corporations, and institutional clients, providing managed account programs, discretionary portfolio management, and brokerage execution services. The firm emphasizes manager selection and monitoring through a range of investment strategies and benefits from integration with Bank of America’s broader capital-markets platform.

Client services

Based on Merrill

Portfolio management Pension consulting Selection of other advisers Educational seminars or workshops
Performance measurement reports, allocation modeling, ips, research reports and services, see schedule d

Expertise

Based on Merrill

Tax-loss harvesting Active portfolio management

Occupation focus

Based on Merrill

Executive Founder/Business Owner

Demographic focus

Based on Merrill

Mid-Career Professionals HENRY (High Earners, Not Rich Yet)

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Fee options

Percentage

$0 - $2,000,000: 1.10% (for Managed Strategy with MFSA under $2 million) $2,000,000+: 1.00% (for Managed Strategy with MFSA at and above $2 million)

Other

Account minimum: $2,000,000 minimum to qualify for Premium Access Strategy per SEC data and Merrill brochure context; no other firm-wide minimum clearly stated

Location

320 San Benito St

Hollister, CA 95023

Most active in

California · Texas

Work history

Bank of America N.A.

2021 - Present (5 years)

Merrill

2021 - Present (5 years)

Jp Morgan Securities LLC

2014 - 2021 (7 years)

JP MORGAN CHASE BANK

2011 - 2021 (10 years)

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Peter M

CFP®, Series 66

Aromas, CA

Wealth Cairn, LLC

Peter Mu is a CFP® with 15 years of industry experience, currently serving as the sole advisor at Wealth Cairn, LLC. His prior experience includes roles at Park Avenue Securities and Guardian Life Insurance Company. He is also licensed to sell insurance products as part of his professional activities. Wealth Cairn provides advisory services to institutional and individual clients, specializing in portfolio management, pension consulting, and financial planning. The firm employs a long-term investment approach grounded in modern portfolio theory and often implements strategies through third-party managers with ongoing due diligence.

Annuities
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Michael G

CFP®, Series 65

Gilroy, CA

Michael Garber Financial Planning

Michael Garber is a CFP® with eight years of industry experience and the principal of Michael Garber Financial Planning, an independent advisory firm. He has worked at Keysight Technologies, Inc. since 2014 in an internal organizational consultant role focused on sales skills development. Michael Garber Financial Planning serves individuals and families through a fee-only, independent model offering comprehensive financial planning, investment consulting, tax preparation, estate-plan review, risk management, and small-business planning. The firm emphasizes a long-term, cost-minimizing investment approach using passive vehicles and operates on a retainer- and project-based fee structure without discretionary trading authority or acceptance of commissions.

General tax planning General estate planning guidance Business ownership considerations Cash flow / budgeting
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Alex B

CFP®, Series 63, Series 65

Hollister, CA

RLS Private Wealth Consulting, Inc.

Alex Baier is a CFP® with 10 years of industry experience. He is currently with RLS Private Wealth Consulting, Inc. and previously worked at Northwestern Mutual Wealth Management Company and Foresters Financial Services. RLS Private Wealth Consulting provides family office services, wealth concierge, and comprehensive financial planning for families, business owners, and individual clients. The firm focuses on advisory, coordination, and implementation support, using third-party custodians and managers for investment execution, and emphasizes family office operations and education programming without offering discretionary investment management.

Business exit / sale strategy Charitable giving & philanthropy College savings (529s, UTMA, etc.) Debt management General estate planning guidance Founder/Business Owner
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Rhonda S

CFP®, Series 63, Series 65

Hollister, CA

RLS Private Wealth Consulting, Inc.

Rhonda Staelgraeve Secor is a CFP® with 13 years of industry experience, currently serving as an advisor at RLS Private Wealth Consulting, Inc. since 2016. She previously spent four years as a stay-at-home mom. Rhonda is also an advisory board member of Monterey County Bank. RLS Private Wealth Consulting offers family office services, wealth concierge, and comprehensive financial planning for families, business owners, and individual clients. The firm focuses on advisory, coordination, and implementation support, utilizing third-party custodians and managers for investment execution, and emphasizes family office operations and education programming.

Business exit / sale strategy Charitable giving & philanthropy College savings (529s, UTMA, etc.) Debt management General estate planning guidance Founder/Business Owner
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William H

Series 63, Series 65

Salinas, CA

Hastie Financial Group

William Hastie Jr. is a financial advisor with Commonwealth Financial Network, holding Series 63 and Series 65 licenses and bringing 40 years of industry experience. He previously worked at LPL Financial, LLC for 24 years and has operated Hastie Financial Group since 2012. Commonwealth Financial Network is a registered investment adviser serving a national network of approximately 2,950 advisors and their clients. The firm offers a range of advisory programs and services, including model portfolios and personalized investment options, while providing operational, compliance, and practice-management support to affiliated advisors.

Retirement income strategy Life insurance needs analysis General estate planning guidance Founder/Business Owner
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Ryan H

Series 66

Salinas, CA

Hastie Financial Group

Ryan Hastie is a financial advisor with Hastie Financial Group in Salinas, CA, holding a Series 66 designation and four years of industry experience. Prior to his current role, he worked at Commonwealth Financial Network beginning in 2023 and has a background in physical therapy and academia. Hastie Financial Group provides personalized financial planning and consulting services to individuals, trusts, estates, charitable organizations, and corporations, focusing on long-term, asset-allocation-oriented recommendations without managing portfolios or executing trades directly.

Retirement income strategy Life insurance needs analysis General estate planning guidance Founder/Business Owner
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