Advisor at Moonshot Planning LLC — Montclair, CA
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Credentials
CFP®
Experience Industry experience
5 years
Location
Montclair, CA
Moonshot Planning LLC
Independent
Total advisors
1Clients per advisor
8 LowAvg AUM per client
$102,506 Very LowHNW client ratio
0% LowI grew up with a single mom of four, who was heavily impacted by the 2008 financial crisis. I loved spending time with my mom, but she worked hard, so the majority of our time was spent running errands: payday advances, calculating price-per-ounce between name-brand and store brand cereal at the grocery store. I do this to help others avoid those hardships we faced when I was young.
Hi, I'm Louis Guajardo. I’m the founder of Moonshot Planning, a financial planning firm built specifically for creators, freelancers, and self-employed professionals - the people traditional finance tends to overlook.
My journey started when I saw firsthand how the industry dismissed talented creators who didn’t fit the usual model. I watched a young creator making more than many people twice her age, yet she had no retirement plan, no tax strategy, and no financial roadmap. When I asked how we could help her, I was told to just ignore her. That stuck with me.
After passing my CFP® exam and launching my own firm, Brighter Days Planning, I realized I’d built something safe and predictable - like everyone else. But when that same creator came back, signed up, and started referring her friends after we built her plan, everything changed. I realized this wasn’t just a niche; this was the entire point. So I burned it down and rebuilt, and that’s how Moonshot Planning was born.
Today, I’m committed to serving the creators, freelancers, and self-employed people that the rest of the industry has overlooked, helping them build personalized financial plans that actually fit their lives and careers.
Outside of work, I stay active and creative. I train in jiu-jitsu and boxing, skateboard, draw, and listen to music, all of which help me stay balanced, focused, and energized both personally and professionally.
$200 - $700
Montclair, CA
Montclair CA
Advisors at this office
1
Arizona · California
5 years of industry experience
H&R Block
2023 - 2023 • 1 year
Anaheim, CA
Brighter Days Planning LLC
2023 - Present • 3 years
Anaheim, CA
Ameriprise Financial Services, LLC
2021 - 2023 • 2 years
Minneapolis, MN
Best Buy
2016 - 2021 • 5 years
Orange, CA
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Lawyer
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Real estate agent
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