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Manuel Martinez Jr.

Advisor at Fortis Capital Advisors, LLC — Keizer, OR

Updated today

Credentials

Series 63, Series 66

Experience

24 years

Location

Keizer, OR

Fortis Capital Advisors, LLC logo

Fortis Capital Advisors, LLC

Multi-team

Total advisors

69

Across 50 offices

Clients per advisor

31 Very Low

Avg AUM per client

$711,457 Typical

HNW client ratio

17% Typical

About

Manuel Martinez Jr. is a financial advisor at Fortis Capital Advisors, LLC with 24 years of industry experience. He holds Series 63 and Series 66 credentials and has worked at several firms including Gradient Advisors LLC and Ruggiero Wealth Management, LLC. Outside of his advisory role, he serves as President of Copa Wealth Strategies, which provides investment services and insurance sales, and is involved with Legal Shield and 360 Advantage LLC, referring clients to legal services and supplemental employee benefits. Fortis Capital Advisors serves individuals, families, businesses, retirement plans, institutional clients, and other advisers with portfolio management, financial planning, and retirement-plan consulting. The firm employs a range of investment strategies including discretionary management, passive, active, and ESG-oriented options, managing over $1.6 billion in discretionary assets.

Client services

Based on Fortis Capital Advisors, LLC

Financial planning Portfolio management Pension consulting Selection of other advisers Educational seminars or workshops

Expertise

Based on Fortis Capital Advisors, LLC

ESG / Sustainable investing Options & derivatives strategies Active portfolio management Tax strategies for small businesses Business exit / sale strategy

Occupation focus

Based on Fortis Capital Advisors, LLC

Founder/Business Owner Executive

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Fee options

Fixed

Fixed fees for financial planning and consulting services, amounts negotiated with client.

Project-based

Hourly fees for financial planning and consulting services, specific amounts negotiated per engagement.

Location

See office

Keizer, OR

Keizer OR

Advisors at this office

1

Most active in

Oregon

Work history

24 years of industry experience

Fortis Capital Advisors, LLC

2024 - Present • 2 years

Prairie Village, KS

Gradient Advisors LLC

2022 - 2024 • 2 years

Arden Hills, MN

Ruggiero Wealth Management, LLC

2021 - 2022 • 1 year

Lake Oswego, OR

Assure for Life

2021 - 2022 • 1 year

Lake Oswego, OR

Family First Life

2020 - 2024 • 4 years

Keizer, OR

Park Avenue Securities LLC

2018 - 2020 • 2 years

Lake Oswego, OR

WestPac Wealth Partners dba for RR/IAR activities

2018 - 2020 • 2 years

Lake Oswego, OR

MML Investors Services, LLC

2016 - 2017 • 1 year

Addison, TX

Spectrum Financial Group dba for RR/IAR activities

2016 - 2018 • 2 years

Addison, TX

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Brenna J

CFP®

Salem, OR

Collective Wealth Planning

My work as a financial planner is grounded in two core values: growth and connection. I believe financial planning is most powerful when it helps people grow into the next chapter of their lives and reconnect with what matters most to them. I’ve lived in Oregon most of my life, have called Salem home since 2007, and have worked in financial planning since 2013. I bring both technical expertise and deep local knowledge to my work, particularly for retirees and Oregon public employees navigating complex benefit decisions. Money is both practical and emotional, so my approach runs in parallel: we work through the numbers and the human side of financial decisions. My role is not to dictate outcomes, but to serve as a facilitator and guide—helping clients co-create a financial plan that supports their values, priorities, and sense of purpose.

General retirement planning General tax planning Public Service Employee Baby Boomers (Born 1946-1964)
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Stewart H

PFS™, Series 66

Salem, OR

Willamette Valley Wealth Management, LLC

Stewart Hayes is the principal of Willamette Valley Wealth Management, LLC in Salem, OR. He holds the PFS™ designation and Series 66 license, and has 21 years of experience in the financial services industry. In addition to his advisory role, Hayes owns and operates an accounting firm, Fischer, Hayes, Joye & Allen, LLC. Willamette Valley Wealth Management is an independent, single-advisor firm managing approximately $69.9 million for around 67 clients. The firm offers discretionary asset management, comprehensive financial planning, and retirement plan services, employing fundamental, technical, and cyclical analysis to tailor investment programs to individual client objectives.

Founder/Business Owner
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Michael W

Series 65

Sublimity, OR

Walsh Financial LLC

Michael Walsh is the sole advisor at Walsh Financial LLC in Sublimity, OR, holding a Series 65 credential with one year of experience in financial advising. Prior to founding Walsh Financial, he worked for the Oregon Department of Transportation and has been self-employed since 2012. Outside of advising, he provides remote personal fitness training, which accounts for a portion of his time. Walsh Financial LLC is a fee-only registered investment adviser offering wealth management and financial planning services to individuals, high-net-worth clients, charitable organizations, and businesses. The firm employs a blend of passive and active investment strategies based on modern portfolio theory and provides tailored services that include educational seminars and project-based planning options.

Wealth management Business ownership considerations College savings (529s, UTMA, etc.)
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Alicia M

Series 63, Series 66

Salem, OR

Difi Advisory

Alicia Martinez is a financial advisor at DiFi Advisory in Salem, OR, with 12 years of industry experience. She holds the Series 63 and Series 66 licenses and has previously worked at firms including Morgan Stanley, J.P. Morgan Securities, and Capstone Wealth Advisors. Outside of her advisory work, Martinez serves as an on-call victim advocate for the National Center for Victims of Crime, providing support and resources nationally. DiFi Advisory offers investment management and financial planning services for individuals, trusts, estates, and business entities. The firm uses a variety of analytical methods to tailor portfolios to clients’ goals and risk tolerance and provides written financial plans along with periodic account reviews.

ESG / Sustainable investing
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Danae J

CFP®, Series 66

Salem, OR

Capital Financial Planners

Danae Johnson is a CFP® and holds a Series 66 license, with 12 years of industry experience. She has worked at Capital Financial Planners, LLC since 2008, except for a period between 2011 and 2020 when she was with Kms Financial Services, Inc. Capital Financial Planners advises individuals, charitable organizations, and business entities, offering wealth management, discretionary portfolio management, financial planning, and retirement plan consulting. The firm manages approximately $285 million for about 221 clients, using a diversified investment approach based on Modern Portfolio Theory and employing both wrap-fee platforms and traditional billing methods.

Wealth management Founder/Business Owner
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Mathew W

Series 65

Salem, OR

JH Advisors

Mathew Wynn is a financial advisor at JH Advisors with five years of industry experience. He holds a Series 65 designation and has worked previously at Green Newton Jamison from 2014 to 2022. JH Advisors provides discretionary and nondiscretionary investment management, financial planning, retirement plan advisory, and consulting services to individuals, qualified retirement plans, trusts, charitable organizations, and small businesses. The firm follows an evidence-based investment approach grounded in Modern Portfolio Theory, focusing on passive, asset-class allocations, low turnover, and a buy-and-hold strategy.

Tax-loss harvesting Passive / index investing Income planning Retirement income strategy Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner
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