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Natalie Ruth Mason

Advisor at Truist Advisory Services — Altoona, FL

Updated today

Credentials

CFP®, Series 66

Experience

23 years

Location

Altoona, FL

Truist Advisory Services logo

Truist Advisory Services

Enterprise

Total advisors

1,944

Across 643 offices

Clients per advisor

65 Typical

Avg AUM per client

$560,278 Typical

HNW client ratio

26% High

About

Natalie Mason is a CFP® with 23 years of industry experience, currently serving with Truist Advisory Services. Her career includes roles at Truist Investment Services, BB&T Securities, SunTrust, Jackson Wealth Management, Raymond James Financial Services, and Banc of America Investment Services. Truist Advisory Services provides investment consulting and advisory services to individuals, businesses, retirement plan sponsors, and charitable organizations, utilizing a blend of discretionary and non-discretionary manager relationships supplemented by AI-enabled equity research and inter-affiliate integration.

Client services

Based on Truist Advisory Services

Financial planning Portfolio management Selection of other advisers Newsletters or periodicals
Wrap fee product and financial profiling services using desktop software

Occupation focus

Based on Truist Advisory Services

Founder/Business Owner Executive

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Fee options

Percentage

$0 - $100,000: 2.25% $100,001 - $250,000: 2.20% $250,001 - $500,000: 2.15% $500,001 - $1,000,000: 2.00% $1,000,001 - $2,000,000: 1.85% $2,000,001 - $5,000,000: 1.75% $5,000,001 - $10,000,000: 1.65% $10,000,001 - $25,000,000: 1.50% $25,000,001+: 1.45%

Other

Account minimum: $100,000 Minimum fee: Plan Sponsor Services base fee of $2,500 annually for new plans Fee-only: Negotiable fixed or asset-based fees available for Consulting Services

Location

See office

Altoona, FL

Altoona FL

Advisors at this office

1

Most active in

Florida

Work history

23 years of industry experience

Truist Investment Services, INC.

2021 - Present • 5 years

Altoona, FL

Truist Advisory Services

2021 - Present • 5 years

Altoona, FL

BB&T Securities, LLC.

2019 - 2021 • 2 years

Richmond, VA

SUNTRUST INVESTMENT SERVICES, Inc.

2017 - 2021 • 4 years

Atlanta, GA

SunTrust Bank, Inc.

2017 - 2021 • 4 years

Eustis, FL

SunTrust Advisory Services

2016 - 2021 • 5 years

Atlanta, GA

suntrust Bank

2012 - 2017 • 5 years

Eustis, FL

SUNTRUST INVESTMENT SERVICES, Inc.

2012 - 2017 • 5 years

Atlanta, GA

Jackson Wealth Management, LLC

2008 - 2012 • 4 years

FL

Raymond James Financial Services, inc.

2006 - 2008 • 2 years

Heathrow, FL

Banc Of America Investment Services, Inc.

2004 - 2006 • 2 years

Leesburg, FL

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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James R

Series 63, Series 65

Tavares, FL

LSP Advisory LLC

James Randazzo is a financial advisor with LSP Advisory LLC, holding Series 63 and Series 65 licenses and bringing 29 years of industry experience. He has worked at GWN Securities Inc. for 15 years before founding LSP Planning LLC in 2014 and LSP Advisory, LLC in 2019. In addition to advisory work, Randazzo is involved in tax consulting and preparation, life insurance and annuities sales, and Medicare planning. LSP Advisory, LLC is an independent registered investment adviser serving individuals and high-net-worth clients, managing approximately $24.8 million across nearly 100 accounts. The firm primarily uses risk-based model portfolios and third-party sub-advisers, with a focus on quantitative and qualitative evaluation of managers, and offers services in equities, fixed income, mutual funds, ETFs, structured notes, REITs, and private/alternative investments.

Private / alternative investments
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David S

CFP®, Series 65

Sorrento, FL

Apis Wealth, LLC

David Souders is a CFP®-certified financial advisor with 19 years of industry experience. He is the principal of Apis Wealth, LLC, an independent firm he has led since 2019. Prior to founding Apis Wealth, he worked at Ronald Blue & Co., LLC and Ronald Blue Trust from 2003 to 2019. Apis Wealth provides financial planning, consulting, and discretionary portfolio management to individuals, trusts, estates, charitable organizations, and business entities, typically serving clients with account minimums of $500,000. The firm’s investment approach includes tailored asset allocation across equities, fixed income, and other securities, with continuous monitoring, formal annual reviews, and specialized planning for clients with concentrated equity positions and cryptocurrency exposure.

Concentrated stock management Retirement income strategy Income planning College savings (529s, UTMA, etc.) Executive
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David M

Series 65

Lake Mary, FL

REAP in Wealth Management, LLC

David Morgan is a financial advisor with REAP in Wealth Management, LLC, holding a Series 65 credential and 18 years of industry experience. He has worked with Cambridge Investment Research, Inc. and Cambridge Investment Research Advisors, Inc., and has been affiliated with Reap, LLC since 2001. Outside of his advisory role, Morgan is a registered insurance agent involved in the sale of fixed and insurance products. REAP in Wealth Management provides fee-based wealth management and financial planning services to individual and high-net-worth clients, offering retirement and estate planning, cash flow and tax planning, and access to third-party portfolio managers. The firm implements investment strategies tailored to clients’ objectives and risk tolerances, utilizing both direct management and sub-advisors.

General retirement planning
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Jeremiah W

CFP®, Series 65

Tavares, FL

Destiny Wealth Partners, LLC

Jeremiah Wassmer is a CFP® with nine years of industry experience, currently serving at Destiny Wealth Partners, LLC. His background includes roles at several firms, such as AE Wealth Management, Madison Avenue Securities, and The LifeWealth Group. Destiny Wealth Partners is an SEC-registered, team-based advisory firm that provides wealth management, financial planning, and portfolio management services to individuals, trusts, business entities, and employer-sponsored retirement plans. The firm offers tailored portfolio management using a range of investment vehicles and integrates technology platforms for client reporting and account oversight, while maintaining a broad scope of affiliated entities and specialized services.

Retirement withdrawal strategies Passive / index investing Options & derivatives strategies Private / alternative investments Executive Founder/Business Owner
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Eliza K

Series 66

Tavares, FL

Destiny Wealth Partners, LLC

Eliza Kwentus is a financial advisor at Destiny Wealth Partners, LLC with 11 years of industry experience. She holds a Series 66 designation and previously worked at Morgan Stanley and Edward Jones. Destiny Wealth Partners is a team-based advisory firm serving individuals, trusts, business entities, and retirement plans with wealth management, financial planning, and portfolio management. The firm employs a range of investment strategies guided by an investment policy committee and integrates technology and process controls in client reporting and oversight.

Retirement withdrawal strategies Passive / index investing Options & derivatives strategies Private / alternative investments Executive Founder/Business Owner
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Morgan H

Series 65

Tavares, FL

Destiny Wealth Partners, LLC

Morgan Hatfield is a financial advisor at Destiny Wealth Partners, LLC with 15 years of industry experience. He holds the Series 65 designation and has worked previously at CWM, LLC and Ruggie Wealth Management. Outside of his advisory role, he serves as a trustee and secretary/treasurer for SECO Energy and is the Chief Financial Officer of H&M Global Enterprise LLC. Destiny Wealth Partners serves individuals, high-net-worth families, employer-sponsored retirement plans, and family-office clients by providing wealth management, financial planning, and portfolio management services. The firm employs a diversified investment approach including model asset allocation portfolios, mutual funds, ETFs, individual equities, fixed income, and access to private investment funds, with both discretionary and non-discretionary management options.

Retirement withdrawal strategies Passive / index investing Options & derivatives strategies Private / alternative investments Executive Founder/Business Owner
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