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Credentials
Series 66
Experience Industry experience
27 years
Location
Asheville, NC 28804
Prime Capital Financial
Enterprise
Peter Krull is a financial advisor at Prime Capital Financial with 26 years of industry experience. He holds a Series 66 designation and has worked at Prime Capital Investment Advisors, Earth Equity Advisors, and Minerva Planning Group. He is also an author under contract with John Wiley & Sons to write a book on sustainable investing for financial advisors. Prime Capital Financial is an SEC-registered enterprise advisory firm serving individuals, trusts, corporations, and retirement plans with services including asset management, financial planning, retirement plan services, and family office offerings. The firm employs a range of investment strategies and also provides integrated tax advisory and family office services.
Based on Prime Capital Financial
Based on Prime Capital Financial
Financial planning and business planning fixed fees range from $100 to $25,000, depending on complexity. Seminar fees up to $1,000 per attendee.
$0+: 0.25% to 2.50% (Asset Management Services fees vary between these rates depending on client and account specifics; negotiable) $0+: 0.50% to 1.85% (Sub-advisory Relationships fees; negotiable) $0+: 0.10% to 1.00% (Managed Account Allocations for Plan Participants, typical range, negotiable) $0+: 0.05% to 0.72% (Collective Investment Funds annual fees, varies by fund class and assets; e.g., Class A 0.72%, Class B 0.62%, etc.)
Many representatives are also registered representatives of a broker-dealer and licensed insurance agents earning commissions on securities and insurance products sold separately.
Financial planning and business consulting services: $100 to $500 per hour. Family office consulting: $500 to $750 per hour. Tax planning and consulting services: Hourly rates apply.
Performance-based fees charged for qualified clients (defined as having $1.1 million AUM or net worth of $2.2 million excluding primary residence). Base fee typically 0.70%. Performance fee up to 20% of capital appreciation, evaluated semi-annually with a high-water mark.
Certain financial planning services may be offered on a monthly subscription basis via third-party platform (AdvicePay).
Account minimum: $2,500 (varies by strategy; see types of clients section for detailed minimums) Minimum fee: Limited Advisory Services Program: minimum annual fee of $24 or 0.06% of assets (6 Bps), whichever is greater. Fee-only: Financial planning: $100 to $25,000 fixed fee; $100 to $500 per hour; or up to 1% asset-based fee (max $25,000 annually). Business planning and consulting: $100 to $25,000 fixed fee; $100 to $500 per hour (max $25,000 annually). Family office consulting: $500 to $750 per hour. Tax planning/preparation and bill pay: fixed fee and/or hourly rate billed engagements.
Asheville, NC
40 N Merrimon Ave., Suite 301
Asheville NC 28804
Advisors at this office
3
North Carolina · Texas
27 years of industry experience
Prime Capital Investment Advisors, LLC
2023 - Present • 3 years
Overland Park, KS
Earth Equity Advisors, LLC
2014 - 2023 • 9 years
Asheville, NC
Minerva Planning Group
2010 - 2017 • 7 years
Atlanta, GA
LPL Financial
2004 - 2010 • 6 years
Darien, GA
BB&T Investment Services, Inc.
2003 - 2004 • 1 year
Charlotte, NC
Merrill
1999 - 2003 • 4 years
Roanoke, VA
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Is not active or affiliated with:
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Bank
They're affiliated with a bank that may offer its own financial products and services.
Trust company
They provide trust and estate administration services, typically for separate fees.
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
Lawyer
They provide legal services, typically billed separately.
Real estate agent
They facilitate real estate transactions and may earn commissions.
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Series 63, Series 65, Series 66
Weaverville, NC
Preserve Wealth Management
Daniel Heth is a financial advisor at Preserve Wealth Management with 26 years of industry experience. He holds Series 63, 65, and 66 licenses and has worked at UBS Financial Services and Merrill prior to founding his current firm. He is involved with the Heth Family Foundation, where he participates in grant making and investment allocation. Preserve Wealth Management serves individuals, high-net-worth families, pension/401(k) plans, and corporations, offering discretionary portfolio management and integrated financial planning. The firm’s investment approach incorporates quantitative risk modeling and a documented planning workflow, utilizing a range of institutional funds and alternative instruments alongside pension consulting services.
CFP®, Series 65
Weaverville, NC
Integrated Financial Coaching and Planning
Anne McFarland is a CFP® and Series 65-licensed advisor with 10 years of industry experience. She is the principal of Integrated Financial Coaching and Planning and previously worked at Davis Financial Planning. In addition to her advisory role, she provides business and life coaching through a separate entity, Anne L McFarland Coaching. Integrated Financial Coaching and Planning serves individuals, families, high-net-worth clients, and small businesses, offering financial planning, investment management, and focused Financial Fitness Review engagements. The firm employs a strategic asset allocation approach using diversified mutual funds and ETFs, with an emphasis on periodic rebalancing and factor tilts, operating under a fee-only, fixed annual fee structure.
CFP®, CFA®, Series 63
Asheville, NC
Wessel Investment Counsel, L.L.C.
Elmer Wessel is the principal advisor at Wessel Investment Counsel, L.L.C. in Asheville, NC, holding CFP®, CFA®, and Series 63 designations with 22 years of industry experience. He has been with Wessel Investment Counsel since 2003. Wessel Investment Counsel provides personalized asset management and financial planning services to both high-net-worth and non-HNW individual clients. The firm uses a combination of fundamental, technical, and cyclical analysis supported by third-party research, offering discretionary and non-discretionary portfolio management alongside financial planning tailored to client needs.
CFP®, ChFC®, Series 63, Series 65
Asheville, NC
Coleman Advisory, LLC
John Coleman is a CFP® and ChFC® with 16 years of experience in financial advisory services. He is the sole advisor at Coleman Advisory, LLC, based in Asheville, NC, and previously worked at Questar Asset Management. In addition to his advisory work, he is licensed to offer life insurance, long-term care, and annuity products. Coleman Advisory provides personalized financial planning, investment advisory, and portfolio management to individuals, trusts, estates, small businesses, and select corporate pension and profit-sharing plans. The firm emphasizes asset allocation, multi-level diversification, and tailored investment policy statements, offering a range of strategies from buy-and-hold to tactical management depending on client needs.
CFP®
Asheville, NC
Pollock Planning Associates Inc.
Steven Pollock is a CFP® professional with 13 years of industry experience. He has been the sole advisor at Pollock Planning Associates Inc. since 2001, operating an independent advisory firm based in Asheville, NC. Pollock Planning Associates, Inc. is an SEC-registered independent advisory firm serving primarily high-net-worth individuals, trusts, and estates. The firm offers discretionary investment management and financial planning services, utilizing a diversified asset allocation approach that includes mutual funds, ETFs, individual equities, and fixed income, with an emphasis on periodic portfolio reviews and consolidated reporting.
CFP®, Series 63, Series 65
Asheville, NC
Wells Financial Management, LLC
David Wells is a CFP®-certified financial advisor with 32 years of industry experience. He has led Wells Financial Management, LLC since 2011. The firm serves individual and high-net-worth clients as well as entities such as corporations, trusts, estates, and charitable organizations, providing discretionary investment portfolio management and financial planning. Wells Financial Management emphasizes diversified, asset-allocation strategies tailored to client-specific goals and incorporates macro risk assessment, quantitative and qualitative screening, and may include ESG considerations and alternative strategies when appropriate.
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