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Robert Cassella

Advisor at Cross State Financial Group LLC — Robertsdale, AL

Updated today

Credentials

Series 63, Series 65

Experience

36 years

Location

Robertsdale, AL

Cross State Financial Group LLC logo

Cross State Financial Group LLC

Team

Total advisors

8

Across 7 offices

Clients per advisor

49 Typical

Avg AUM per client

$435,842 Very Low

HNW client ratio

13% Low

About

Robert Cassella is a financial advisor at Cross State Financial Group LLC with 36 years of industry experience. He holds Series 63 and Series 65 designations and has previously worked at Crown Capital Securities, Foothill Securities, and in legal services. He has been with Cross State Financial Group since 2016 and has also been involved in insurance sales since 2007. Cross State Financial Group serves individuals, charities, and retirement plans with financial planning, portfolio management, and oversight of third-party advisers. The firm combines fundamental analysis with tactical asset allocation and manages approximately $166.8 million in discretionary assets through a team of nine advisors operating across nine offices.

Client services

Based on Cross State Financial Group LLC

Financial planning Portfolio management Selection of other advisers

Expertise

Based on Cross State Financial Group LLC

Income planning Cash flow / budgeting

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Fee options

Fixed

Fixed financial planning fees ranging from $600 to $5,000 depending on complexity

Percentage

$50,000 - $100,000: 1.50% per year $100,000 - $500,000: 1.35% per year $500,000 - $1,000,000: 1.15% per year $1,000,000 - $3,000,000: 1.00% per year $3,000,000 - $5,000,000: 1.00% per year $5,000,000 - $10,000,000: 0.85% per year $10,000,000+: 0.70% per year $0 - $500,000: 1.25% per year (Michigan branch fee schedule) $500,000 - $1,000,000: 1.00% per year (Michigan branch fee schedule) $1,000,000 - $1,500,000: 0.90% per year (Michigan branch fee schedule) $1,500,000 - $2,000,000: 0.80% per year (Michigan branch fee schedule) $2,000,000+: 0.75% per year (Michigan branch fee schedule)

Project-based

$100 to $275 per hour for financial planning services

Other

Account minimum: $50,000 (minimum can be waived at the firm's discretion) Fee-only: Financial planning on fixed fee basis ranging from $600 to $5,000; hourly fees ranging from $100 to $275 per hour with minimum of 2 hours

Location

See office

Robertsdale, AL

Robertsdale AL

Advisors at this office

1

Most active in

Alabama

Work history

36 years of industry experience

Crown Capital Securities, Lp

2016 - 2018 • 2 years

Orange, CA

Cross State Financial Group

2016 - Present • 10 years

Albuquerque, NM

Legal Services

2010 - 2018 • 8 years

Rochester Hills, MI

Foothill Securities, Inc.

2010 - 2016 • 6 years

Rochester Hills, MI

Insurance Sales

2007 - Present • 19 years

Rochester Hills, MI

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Cleveland G

CFP®, Series 65

Daphne, AL

Gantt Financial Advisors, LLC

Cleveland Gantt is a CFP®-certified financial advisor with 12 years of industry experience, operating under Gantt Financial Advisors, LLC in Daphne, AL. He has been active in the financial services field since 1997. In addition to his advisory role, he is a licensed insurance agent offering long-term care insurance products and manages a timberland property. Gantt Financial Advisors, LLC provides financial planning and discretionary investment management to individuals, trusts, and small businesses. The firm emphasizes asset allocation based on Modern Portfolio Theory and conservative fundamental analysis, primarily using low-cost mutual funds and ETFs, and offers services including pension consulting and senior supplemental insurance.

General retirement planning Social Security optimization Cash flow / budgeting
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Julie J

Series 65

Robertsdale, AL

Redesign Wealth Planning

Julie Jenkins is a financial advisor at Redesign Wealth Planning in Robertsdale, Alabama, holding a Series 65 designation with two years of industry experience. Prior to founding her independent firm, she worked at Care Financial and spent 15 years at Southern Women's Specialist. In addition to her advisory role, she holds a Certified Divorce Financial Analyst (CDFA) credential and operates a separate divorce-consulting business. Redesign Wealth Planning serves individual and high-net-worth clients with comprehensive financial planning and discretionary investment management, emphasizing a passive, low-cost, diversified approach using index mutual funds and ETFs. The firm provides educational seminars and directly manages client assets following the discontinuation of third-party investment managers.

Cash flow / budgeting
user avatar

James H

CFA®, Series 63, Series 66

Fairhope, AL

Crimson Wealth

James Hickey is a CFA® charterholder and principal at Crimson Wealth with 16 years of industry experience. He has held leadership roles at several firms, including serving as Managing Director of Crimson Wealth Management Inc. and CEO of X1 Capital Inc., a business development company. Hickey also serves on the board of Mariposa Community Partners, a nonprofit focused on economic development in Alabama. Crimson Wealth primarily serves individual investors while also working with family offices, institutions, and corporations. The firm constructs custom portfolios centered on U.S. equities, combining low-cost index and thematic ETFs with concentrated individual stock positions, using a macro-economic approach and disciplined bottom-up analysis.

Passive / index investing Active portfolio management Private / alternative investments Founder/Business Owner
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John B

CFP®, ChFC®, Series 63

Fairhope, AL

Atlantes Financial Advisors

John Brandon is a CFP® and ChFC® with 38 years of industry experience. He has been principal at Atlantes Financial Advisors since 2005 and has held a role with Purshe Kaplan Sterling Investments since 2004. Prior to that, he worked at Edward Jones from 2002 to 2004. Atlantes Financial Advisors Corp. offers personalized portfolio management and financial planning services to individuals, trusts, estates, pension plans, and business entities. The firm employs a strategic asset allocation approach using a core-and-satellite framework with both passive index funds and actively managed investments, supported by multiple analytical methods and tailored to client risk profiles.

Passive / index investing Active portfolio management Life insurance needs analysis Long-term care insurance Disability insurance
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John G

Series 63, Series 65

Elberta, AL

Grant Financial Group

John Grant is the sole advisor at Grant Financial Group in Elberta, Alabama, holding Series 63 and Series 65 designations with 26 years of industry experience. He has operated Grant Financial Group since 2008. Grant is also a licensed life, health, and variable annuity insurance agent with appointments at multiple insurance companies, focusing primarily on fixed deferred, equity-linked index, and immediate annuities. Grant Financial Group is an independent, state-registered investment adviser serving approximately 97 clients, including individuals, trusts, estates, charitable organizations, and business entities. The firm uses a conservative, actively managed approach blending bond funds, equities, ETFs, and mutual funds, with daily security reviews and discretionary trading authority to implement client investment plans.

Wealth management Active portfolio management Annuities
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Nathan L

Series 65

Fairhope, AL

STM Asset Management LLC

Nathan Lippincott is a financial advisor at STM Asset Management LLC with 10 years of industry experience and holds a Series 65 designation. In addition to his advisory role, he is the owner of Knockout Home Inspections and serves as the pastor at Grace Bible Church. He is also the owner of Steadfast Insurance, LLC, a property and casualty insurance agency. STM Asset Management provides investment supervisory services to individuals, retirement plans, trusts, estates, charitable organizations, and business entities, managing approximately $52.7 million for around 493 clients. The firm offers tailored portfolio management using ETFs, mutual funds, and individual equities, with regular account reviews and client reporting.

Wealth management Retirement plans for business owners (SEP, solo 401k)
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