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Shelly Gold Norman

Advisor at Transamerica Financial Advisors — Idaho Falls, ID

Updated today

Credentials

Series 65, Series 63

Experience

2 years

Location

Idaho Falls, ID 83401

Transamerica Financial Advisors logo

Transamerica Financial Advisors

Enterprise

Total advisors

1,122

Across 279 offices

Clients per advisor

38 Very Low

Avg AUM per client

$48,577 Very Low

HNW client ratio

3% Low

About

Shelly Norman is a financial advisor with Transamerica Financial Advisors, holding Series 65 and Series 63 licenses and with two years of industry experience. She has previously worked at firms including World Financial Group and has roles in estate planning communications and referrals for living wills and trusts. Outside of advising, she is a self-published author and has recorded an album of harp music that is available on several streaming platforms. Additionally, she gives tours at the Idaho National Laboratory, a Department of Energy national laboratory. Transamerica Financial Advisors serves a diverse client base including individual investors, pension plans, trusts, and corporations, offering both advisory and broker-dealer services with proprietary and third-party investment models.

Client services

Based on Transamerica Financial Advisors

Portfolio management Selection of other advisers

Expertise

Based on Transamerica Financial Advisors

ESG / Sustainable investing Concentrated stock management Wealth management

Occupation focus

Based on Transamerica Financial Advisors

Founder/Business Owner

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Fee options

Percentage

$0 - $10,000: 0.65% (Transamerica ALPHA Standard Service Model) $10,001+: 0.95% (Transamerica ALPHA Premier Service Model applies 0.95% on assets above $10,000, 0.65% on assets $10,000 and below)

Commissions

Commission-based compensation for fixed insurance products through affiliated insurance agency and broker-dealer activities

Other

Minimum fee: For TFA365 Advisory Program accounts below minimum, a minimum annual account fee applies, e.g., $150 minimum annual fee (approximately $12.50 per month) Fee-only: Advisory fees charged as a percentage of assets under management in advisory programs; no commissions for advisory services

Location

See office

Idaho Falls, ID

980 John Adams Parkway

Idaho Falls ID 83401

Advisors at this office

3

Most active in

Idaho

Work history

2 years of industry experience

inheritguard, LLC

2024 - Present • 2 years

Sheridan, WY

LSPN Pro LLC

2024 - Present • 2 years

Lindon, UT

Transamerica Financial Advisors, Inc

2024 - Present • 2 years

Idaho Falls, ID

Netlaw

2023 - Present • 3 years

Louisville, KY

Wealthwave

2023 - Present • 3 years

Johns Creek, GA

Wfgia

2023 - Present • 3 years

Idaho Falls, ID

Self-Published Author

2020 - Present • 6 years

Idaho Falls, ID

Transamerica Financial Advisors, Inc

2018 - 2019 • 1 year

Idaho Falls, ID

World Financial Group, INC.

2018 - 2019 • 1 year

Idaho Falls, ID

Idaho National Laboratory

2016 - Present • 10 years

Idaho Falls, ID

Pacific Northwest National Lab

2015 - 2016 • 1 year

Richland, WA

Pacific Northwest National Laboratory

2015 - 2016 • 1 year

Richland, WA

Self-Published Musician

1995 - Present • 31 years

Idaho Falls, ID

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Melissa D

Series 66

Idaho Falls, ID

Straight Line Investment Group, LLC

Melissa Davis is a financial advisor at Straight Line Investment Group, LLC in Idaho Falls, ID, holding a Series 66 designation with 15 years of industry experience. She has been with Straight Line Investment Group since 2013. Straight Line Investment Group is an independent, single-adviser registered investment adviser serving individuals and high-net-worth clients with discretionary portfolio management. The firm employs proprietary investment models incorporating fundamental, technical, and cyclical analysis, primarily using a long-term trading approach while maintaining discretion for short-term trades and short sales.

Active portfolio management Real estate investing
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Dirk M

Series 63, Series 66

Idaho Falls, ID

Sentinel Wealth Strategies

Dirk Murray is the sole advisor at Sentinel Wealth Strategies in Idaho Falls, ID, holding Series 63 and Series 66 designations with 21 years of industry experience. He has been with Sentinel Wealth Strategies since 2014 and previously worked at Sowell Management Services from 2014 to 2017. Sentinel Wealth Strategies provides portfolio management, financial planning, and consulting services to individual and business clients, including some high-net-worth individuals. The firm employs a combination of fundamental and technical analysis, charting, and modern portfolio theory, and offers both discretionary and non-discretionary services through a wrap fee program on Charles Schwab’s institutional platform.

Retirement income strategy Wealth management General tax planning Founder/Business Owner
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Alan C

CFP®, Series 65

Idaho Falls, ID

Spinnaker Financial Advisors, LLC

Alan Campbell is a CFP® professional with 19 years of industry experience. He has been with Spinnaker Financial Advisors, LLC since 2014 and holds a Series 65 license. Spinnaker Financial Advisors provides investment management and financial planning services to individuals, high-net-worth individuals, trusts, corporations, pension and profit-sharing plans, and charitable organizations. The firm employs a strategic asset allocation approach based on Modern Portfolio Theory, emphasizing diversified, long-term portfolios with a focus on downside protection and value- and small/medium-cap equities.

Annuities Options & derivatives strategies

Daniel G

CFP®

Idaho Falls, ID

Good Better Best Financial Planning LLC

In a world filled with endless financial choices, we guide you in distinguishing between what's merely good and what's genuinely the best for your family's future. Our approach is anchored in values-based planning, a strategy that goes beyond mere numbers to incorporate your core beliefs and life goals. This methodology ensures that your financial decisions not only bring stability but also resonate with what you hold dear. Why settle for good when you can aim for the best? Let's simplify the complexities and focus on what truly matters for your family's journey toward financial freedom and lasting prosperity.

Business ownership considerations Family Business Gen Y/Millennials (Born 1980-1995)
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Naumdar A

CFA®, Series 66

Ammon, ID

Valkyrie Private Wealth Management

Naumdar Akhavan is a CFA® charterholder and holds a Series 66 license with 20 years of industry experience. He is the sole advisor at Valkyrie Private Wealth Management and has previously worked with Mutual Securities, Inc. and Summit Wealth and Retirement Partners. Akhavan is also engaged as a registered representative of Mutual Securities, Inc. Valkyrie Wealth LLC provides portfolio management and integrated financial planning services to individual and high-net-worth clients, using a combination of fundamental and technical analysis alongside options strategies. The firm maintains discretionary authority over accounts and emphasizes documented investment policy statements to align portfolios with clients’ goals and risk tolerances.

Options & derivatives strategies
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Dale N

Series 63

Rigby, ID

Asset & Retirement Management

Dale Norton Jr. is the sole advisor at Asset & Retirement Management in Rigby, ID, with 43 years of industry experience. He holds a Series 63 designation and has been with Asset & Retirement Management since 2005, following five years at Independent Financial Group. Additionally, he owns an accounting and tax preparation business that he operates alongside his advisory work. Asset & Retirement Management serves retail clients, managing individual accounts, trusts, retirement plans, and business accounts through discretionary portfolio management and financial planning. The firm primarily implements client portfolios via a third-party turnkey asset management platform, complemented by select use of Guggenheim mutual funds and Prudential annuity programs.

Wealth management Income planning Annuities Cash flow / budgeting
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