Hi, I'm Louis Guajardo. I’m the founder of Moonshot Planning, a financial planning firm built specifically for creators, freelancers, and self-employed professionals - the people traditional finance tends to overlook. My journey started when I saw firsthand how the industry dismissed talented creators who didn’t fit the usual model. I watched a young creator making more than many people twice her age, yet she had no retirement plan, no tax strategy, and no financial roadmap. When I asked how we could help her, I was told to just ignore her. That stuck with me. After passing my CFP® exam and launching my own firm, Brighter Days Planning, I realized I’d built something safe and predictable - like everyone else. But when that same creator came back, signed up, and started referring her friends after we built her plan, everything changed. I realized this wasn’t just a niche; this was the entire point. So I burned it down and rebuilt, and that’s how Moonshot Planning was born. Today, I’m committed to serving the creators, freelancers, and self-employed people that the rest of the industry has overlooked, helping them build personalized financial plans that actually fit their lives and careers. Outside of work, I stay active and creative. I train in jiu-jitsu and boxing, skateboard, draw, and listen to music, all of which help me stay balanced, focused, and energized both personally and professionally.

Before we ever talk about financial planning, my team and I want to genuinely understand and deeply care about your life. Not just your accounts, taxes, or investments, but what those things are meant to protect. Your family.
 Your business.
 Your future.
 Your peace of mind.
 The people who depend on you. Our most important responsibility as a team is to listen, understand what matters most, and deeply care about your situation, because it truly matters. Once we fully understand what you are carrying, what you are trying to protect, and what you want your money to make possible, we then help turn that understanding into a clear plan. As a CERTIFIED FINANCIAL PLANNER® at Chatterton & Associates, my goal is simple, to give business owners and retirees a clear plan that keeps you one step ahead so you pay as little taxes as you legally have to, avoid costly mistakes, and are covered if something unexpected comes up. At our firm, wealth, tax, and estate all work together under one roof. I work directly with our CPAs, EAs, and attorneys to help keep your plan aligned and save you money. Qualified wealth clients also receive tax service credits through our firm, which often cover most or all of their tax services. I focus on making financial planning clear and easy to follow. I help clients understand their investments, reduce taxes owed, improve cash flow, and prepare for major transitions like retirement or selling a business. As a CFP® professional, I put my clients’ interests first. I take time to understand your goals and build tailored plans you can act on. I help my clients stay clear on where they stand, what to do next, and why it matters so they can move forward with confidence. Robert Chatterton III is a registered representative with, and securities offered through Osaic Wealth, Inc. member FINRA/SIPC. Advisory services are offered through Chatterton and Associates, a registered investment advisor. For hyperlinks to FINRA and SIPC, please refer to 'See Contact Info' section above. Third party posts found on this profile do not reflect the views of Chatterton and Associates and have not been reviewed by Chatterton and Associates as to accuracy or completeness. The financial professionals associated with Chatterton and Associates may discuss and/or transact business only with residents of the states in which they are properly registered or licensed. No offers may be made or accepted from any resident of any other state. Please visit website for disclosures: https://chattertoninc.com/disclaimer

Mathew Duvall is a financial advisor at Duvall Wealth Management LLC with four years of industry experience. He holds a Series 66 designation and previously worked at Transamerica Financial Advisors, Inc. In addition to his advisory role, Duvall teaches math at Mt. San Antonio College and Bonita Unified School District. Duvall Wealth Management provides investment advisory and financial planning services to individual clients, managing approximately $1.25 million across about 27 accounts. The firm offers portfolio management with written investment policy statements, standalone financial plans, and advisory services for employer-sponsored retirement plans, utilizing a long-term trading approach based on fundamental analysis, modern portfolio theory, and quantitative methods.

Suzanne Chen is the principal of SEEN Consulting LLC, an independent advisory firm based in Ontario, California. She holds Series 63 and Series 65 licenses and has 27 years of industry experience, including prior roles at Golden State Advisors, LLC and Amber Systems Technologies. SEEN Consulting LLC provides discretionary portfolio management and financial consulting to individual and high-net-worth clients, managing approximately $52 million across about 32 accounts. The firm combines technical and fundamental analysis with modern portfolio theory to construct diversified portfolios and conducts monthly account reviews while offering financial consulting at no additional charge.

Omar Shallan is a financial advisor at Santa Cruz Financial with Series 65 and Series 66 credentials. He has 10 years of prior experience at Save In Insurance and has been with Santa Cruz Financial since 2025. Santa Cruz Financial serves individual clients by offering investment advice, non-discretionary portfolio management, and comprehensive financial planning on an hourly basis. The firm employs a long-term, passive investment strategy focused on diversified allocations to large-cap equities, dividend-growth stocks, and high-quality bonds, and it does not accept commissions or third-party economic benefits.

Allen Drake is the sole advisor at Royale Investment Advisor LLC, an independent firm based in Lake Mathews, CA. He holds Series 63 and Series 65 licenses and has 20 years of experience in financial advisory services, having led Royale since 2006. In addition to his advisory role, he sells life, health, and disability insurance as an agent with EMC Insurance Services. Royale Investment Advisor LLC provides asset management and financial planning services primarily to individual and high-net-worth clients. The firm offers tailored portfolios and planning across various areas, including retirement, estate, charitable giving, tax and corporate structuring, and specialized analyses, managing assets largely on a non-discretionary basis with a focus on fundamental analysis and a long-term buy-and-hold strategy.

Saad El Hajjaoui is a CFP® certificant and financial advisor with three years of industry experience. He is currently with Xel Wealth Management, Inc. and has prior experience at Falcon Wealth and JPMorgan Chase Bank N.A. Outside of financial advising, he is a partner in Olve Branch Medical Corp, a medical billing and practice consulting business. Xel Wealth Management, Inc. offers portfolio management and financial planning services to individuals, high-net-worth clients, and business entities without account minimums. The firm employs a range of analytical methods and strategies, and it integrates tax preparation and planning into its offerings while utilizing artificial intelligence tools and sponsoring a wrap fee program uncommon among similar-sized independent advisors.

Aleksandr Dyo is a financial advisor at Smart Portfolio with nine years of industry experience. He holds Series 63 and Series 65 licenses and has worked at multiple firms, including Profectus Wealth Management and RGL Group Insurance and Financial Services, where he is a principal. Outside of advisory work, he is involved in managing and investing in qualified opportunity zone real estate assets and serves in leadership roles at several related business entities. Smart Portfolio primarily serves high-net-worth individuals and pension or profit-sharing plans, offering fee-based discretionary portfolio management and retirement plan investment services. The firm focuses on customized, rules-based, risk-adjusted strategies across various asset classes and integrates plan-level investment management with plan design through affiliated consulting and insurance services.

Minh Tran is a financial advisor at Lone Wolf Wealth Management in Ontario, CA, with one year of industry experience. He holds Series 63 and Series 66 licenses. Prior to his current role, Minh worked at Northwestern Mutual in various capacities from 2025 to 2026 and was with International Tran Corp from 2011 to 2025. Lone Wolf Wealth Management serves individuals, families, small business owners, and employer retirement plan sponsors, offering discretionary and non-discretionary investment management along with comprehensive financial planning. The firm emphasizes customized portfolios, pension consulting, retirement plan design, and integrates charitable giving strategies within estate planning.

Richard Schultz is a CFP® with 22 years of industry experience. He has served as the principal of Schultz Financial Management Corporation since 2003. He is the sole advisor at Pacific Investment Research, an independent firm based in Orange, CA. Pacific Investment Research provides personal financial planning and portfolio management for individuals, families, trusts, estates, and certain retirement plans. The firm manages primarily discretionary accounts using a combination of fundamental credit analysis and proprietary quantitative stock-selection models, offering both core and tactical strategies with active risk management techniques.

Michael Carizzi is a financial advisor at Omnikey Investment Advisors with two years of industry experience. He holds a Series 65 designation and has worked as a professor at the Los Angeles Community College District since 2010, where he develops curricula and delivers course material. Omnikey Investment Advisors is a fee-only, single-advisor firm that provides comprehensive financial planning to individuals, high-net-worth clients, and businesses. The firm emphasizes education and real estate-focused planning through seminars, a Real Estate Investing Club, and tailored financial plans without discretionary portfolio management.

Edwin Chiang is the principal advisor of Edwin Chiang Investment Advisor, an independent firm. He holds a Series 65 designation and has three years of industry experience. In addition to his financial advisory role, he works full-time as a civil engineer with the Metropolitan Water District of Southern California, focusing on water quality compliance in engineering design. The firm offers as-needed financial planning and investment consultation to individuals and families, emphasizing passive, low-cost index funds and balanced asset allocation tailored to client risk tolerance. It operates on a fee-only, hourly basis without managing discretionary assets or accepting commissions.

Michael Martinez is a CFP® with 16 years of industry experience, currently serving as the sole advisor at LLG Wealth Management since 2017. He previously worked at Ameriprise Financial Services, Inc. for six years. Outside of financial advising, he owns and operates Document Protection Service, a document scanning and online storage business. LLG Wealth Management provides wealth management and financial planning services to individuals, trusts, charitable organizations, corporations, and other advisers. The firm uses a combination of fundamental and technical analysis alongside modern portfolio principles and offers educational seminars in addition to personalized planning.

Hubert Frederick is a financial advisor at New Talents Financial Services Inc and holds a Series 65 designation. He has one year of advisory experience, previously working in an investment club and spending 17 years at ADP. New Talents Financial Services is a family-owned, independent registered investment adviser that provides discretionary portfolio management and financial planning focused on portfolio-related matters for individuals, high-net-worth clients, and family trusts. The firm emphasizes diversified, long-term investment strategies with low trading frequency, uses third-party custodians, and offers a performance-based fee option for qualified clients.

Daniel Flores is a financial advisor at PDE Wealth Advisors, LLC in Rancho Cucamonga, CA, holding a Series 65 designation with 13 years of industry experience. He previously worked at Legacy Investment Services, LLC and has been involved with PDE Insurance Services, Inc. as an insurance agent since 2017. PDE Wealth Advisors, LLC provides fee-based financial planning and discretionary portfolio management to individuals, high-net-worth clients, and business entities. The firm uses a variety of analytical methods and may engage third-party managers while maintaining discretionary trading authority and monitoring performance.

Kathleen Harney is a financial advisor at Pacific Wealth Care Inc. in Yorba Linda, CA, with 26 years of industry experience. She holds a Series 66 designation and has worked at Pacific Wealth Care since 2000, following a tenure at 1st Global Capital Corp. She also operates a CPA firm, Kathleen Harney Acct Corp, providing tax returns and tax planning services. Pacific Wealth Care Inc. offers financial planning and portfolio management to individuals and families, including high-net-worth clients, with an emphasis on client-directed, non-discretionary management. The firm integrates investment advisory with accounting services through its affiliated CPA practice.

Bruce Graham is the principal of Graham & Co. Advisory, Inc. in Orange, California, holding Series 63 and Series 65 licenses with 30 years of industry experience. He has led Graham & Co. Advisory since 2003 and has been involved with B.B. Graham & Company, Inc. since 1996. Outside of financial advising, Graham owns several aviation-related businesses, including aircraft management and historic WWII aircraft restoration. Graham & Co. Advisory provides personalized investment supervisory services and financial advice to individuals, trusts, estates, corporations, and small businesses, managing approximately $18.5 million across fourteen client accounts. The firm uses a discretionary portfolio management approach tailored to client objectives and risk profiles, employing a range of investment strategies including equities, fixed income, mutual funds, and options.

Robert Brooks is a financial advisor with The Financial Group in Diamond Bar, CA, holding Series 63 and Series 65 designations and bringing 27 years of industry experience. He has been with The Financial Group since 2014 and is also an independent insurance agent specializing in fixed insurance products. The Financial Group provides investment advisory services to individuals, including high-net-worth clients, pension or profit-sharing plans, and business entities, offering comprehensive asset management and financial planning. The firm uses a combination of fundamental and technical analysis to manage portfolios employing a range of securities, with discretionary management and periodic reviews tailored to client goals.

Eric Aragon is a financial advisor with Aragon Advisors in Corona, CA, holding a Series 65 designation and four years of industry experience. He has worked at Cambridge Investment Research Advisors and operates an accounting firm, Aragon Accounting Corp, where he is the founder and a CPA. In addition to his advisory work, he is active in accounting services. Aragon Advisors serves individuals, high-net-worth clients, business owners, and entities, providing investment advisory and financial planning services, including retirement-plan consulting. The firm integrates investment advice with affiliated accounting and insurance services, managing most assets on a non-discretionary basis and emphasizing ERISA 3(21) fiduciary support for plan sponsors.

Darius Bozorgi is a financial advisor at Veros Capital Management, Inc. with 18 years of industry experience. He holds a Series 65 credential and has been involved with Veros Software since 2001. Veros Capital Management is an investment manager that has primarily served pooled vehicles and institutional mandates. The firm’s investment approach is quantitative and model-driven, utilizing proprietary automated predictive technology to construct and manage portfolios of exchange-traded funds and publicly traded equities.