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Marko Z

Series 66

Carlsbad, CA

Guardian Life

Marko Zivic is a Series 66-licensed financial advisor at Guardian Life with 11 years of industry experience. He has worked with Park Avenue Securities and Guardian Life Insurance since 2016. Zivic is also the owner of Zjiveli LLC, a business focused on personal taxes and cash flow organization. Park Avenue Securities LLC, doing business as Park Avenue® Wealth Management, is a broker-dealer and SEC-registered investment adviser serving individuals, pension and profit-sharing plans, charitable organizations, and corporate clients with financial planning, brokerage services, and investment advisory programs.

Retirement income strategy Business exit / sale strategy Wealth management Private / alternative investments Founder/Business Owner Retired Executive
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Rochelle S

Series 63, Series 66

Oceanside, CA

Ameritas Advisory Services, LLC

Rochelle Sanchez is a financial advisor with Ameritas Advisory Services, LLC, holding Series 63 and Series 66 licenses and 14 years of industry experience. She previously worked at US Bancorp Advisors LLC and Union Bank, with a combined tenure of 24 years. Sanchez is also involved in BOOM Planning / Canvas Financial, providing investment services and advising outside her primary firm role. Ameritas Advisory Services offers fee-based investment management, financial planning, and retirement-plan advisory services to individual, corporate, and institutional clients. The firm employs a platform approach that includes in-house and third-party model portfolios, discretionary and non-discretionary programs, and integration with Ameritas affiliates.

Annuities Retirement plans for business owners (SEP, solo 401k) Retirement income strategy Wealth management Founder/Business Owner Retired
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Harvey A

Series 63, Series 65

Carlsbad, CA

Planmember Securities Corporation

Harvey Atterbury is a financial advisor with PlanMember Securities Corporation, holding Series 63 and Series 65 licenses and bringing 32 years of industry experience. He has worked with PlanMember since 2009 and also serves as president of Atterbury Investment Management, Inc., a firm offering financial services including securities and insurance. Outside of his advisory roles, he is the leader of a musical band. PlanMember provides retirement-plan advisory services to employers and participants, acting as an ERISA Section 3(38) fiduciary for many plans and offering participant-level investment options through risk-based mutual fund portfolios. The firm uses a top-down strategic asset allocation framework combined with ongoing portfolio monitoring and rebalancing to manage its investment approach.

Retirement plans for business owners (SEP, solo 401k) General retirement planning Retirement income strategy Founder/Business Owner
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Kelly G

Series 63, Series 65

Carlsbad, CA

D.A. DAVIDSON & Co.

Kelly Ginsberg is a financial advisor at D.A. Davidson & Co. with 19 years of industry experience. She holds Series 63 and Series 65 licenses. Her prior roles include positions at SA Stone Wealth Management Inc., Quest Capital Strategies, Inc., and various real estate-related companies. Outside of advising, she has experience in residential solutions through her ongoing involvement with San Diego Residential Solutions SRS Inc. D.A. Davidson & Co. provides investment advisory and brokerage services to a diverse client base, including retirement plans, individual investors, charitable organizations, and corporate clients. The firm offers a range of services under fiduciary standards, including retirement plan advisory, comprehensive financial planning, and private wealth management for clients with significant net worth.

Wealth management Retirement income strategy Founder/Business Owner Executive HENRY (High Earners, Not Rich Yet) Established Professionals
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Anthony L

Series 66

Oceanside, CA

Merrill

Anthony Lafrano is a Senior Financial Advisor at Merrill Lynch Wealth Management. He began his career in financial services with Morgan Stanley in 1999 and joined Merrill Lynch Wealth Management in 2004. Anthony works with corporate clients, executives, and individuals, focusing on areas such as college education planning, divorce transition planning, equity compensation services, liquidity management, managing new wealth, and retirement income. With experience in navigating challenging markets, Anthony develops investment plans tailored to clients' personal goals and monitors performance over time. He utilizes the resources of Merrill Lynch Wealth Management alongside a personalized wealth management process to support his clients. Additionally, Anthony participates in client education through seminars on global political and economic trends offered by the LM Team. He holds a Personal Investment Advisor (PIA) designation and earned a bachelor's degree from the California State University system. Outside of his professional work, Anthony enjoys camping, surfing, watching movies, and practicing yoga.

Retirement income strategy Equity Recipients (RS/RSU, SOP, ESPP) Divorce financial planning College savings (529s, UTMA, etc.) Executive
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Jennifer S

Series 66

Carlsbad, CA

LPL Financial

Jennifer Schroeder is a Series 66-credentialed financial advisor with 17 years of industry experience. She is currently with LPL Financial since 2023 and was previously at Commonwealth Financial Network from 2015 to 2023. Schroeder volunteers as a greeter for AARP’s VITA free tax preparation program serving seniors and low-income households. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, banks, credit unions, corporations, and charitable organizations through a national network. The firm offers a range of advisory programs and financial planning services, utilizing model portfolios, research, and both discretionary and non-discretionary management approaches.

College savings (529s, UTMA, etc.)
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Mason B

Series 63, Series 66

Carlsbad, CA

Morgan Stanley

Mason Bartlett is a financial advisor at Morgan Stanley with nine years of industry experience. He holds Series 63 and Series 66 licenses and has previously worked at E*TRADE Capital Management, E*Trade Securities, and Wells Fargo. Bartlett is based in Carlsbad, CA. Morgan Stanley Wealth Management provides a wide range of advisory programs to individuals and institutional clients, offering tailored financial planning and managing approximately $2.74 trillion in client assets. The firm uses structured planning tools and modeling techniques and delivers both individual and corporate financial planning services.

General estate planning guidance
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Eric P

Series 66

Carlsbad, CA

Morgan Stanley

Eric Philippart is a financial advisor with Morgan Stanley in Carlsbad, California, holding a Series 66 designation and 18 years of industry experience. His career includes roles at Morgan Stanley Private Bank, Morgan Stanley Smith Barney, and Citigroup Global Markets. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving both individual and institutional clients. The firm offers a range of advisory programs, including tailored financial planning that utilizes structured discovery processes and analytical tools such as Monte Carlo simulations.

General estate planning guidance
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Chad E

Series 66

Escondido, CA

J.P. Morgan Securities

Chad Escobedo is a financial advisor with J.P. Morgan Securities holding a Series 66 designation and two years of industry experience. He has worked at J.P. Morgan Securities since 2024 and has been employed by JPMorgan Chase Bank, N.A. since 2013. J.P. Morgan Securities LLC provides investment consulting and advisory services primarily to institutional clients and retirement plan sponsors, combining quantitative asset-allocation modeling with centralized due diligence and an ESG eligibility framework in its investment approach.

Wealth management Executive Founder/Business Owner
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Zachary M

Series 66

Carlsbad, CA

STIFEL

Zachary Mc Coy is a Series 66-licensed financial advisor at Stifel with one year of industry experience. Prior to joining Stifel, he worked at Salesforce, Workday, Cornerstone On Demand, and Enterprise Rent-A-Car. Stifel serves a wide range of clients including individuals, institutional investors, and charitable organizations, offering brokerage and investment advisory services supported by a proprietary investment strategy and capital market modeling.

General retirement planning Income planning
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Shawna S

Series 63, Series 65

Carlsbad, CA

Merrill

Shawna Such is a Wealth Management Advisor at Merrill Lynch Wealth Management. She has been providing financial and wealth management advice and services since 1997, serving individuals, families, businesses, and non-profit organizations. Her responsibilities include identifying and delivering financial strategies tailored to clients' financial goals and objectives. Shawna's client base includes business owners, medical professionals, non-profits, and entertainment clients. Her approach emphasizes developing lifelong business and personal relationships while delivering service with integrity and timeliness. Shawna earned her bachelor's degree from the University of San Diego. She holds several professional designations, including CERTIFIED FINANCIAL PLANNER (CFP), CERTIFIED PLAN FIDUCIARY ADVISOR (CPFA), Personal Investment Advisor (PIA), Retirement Accredited Financial Advisor (RAFA), and Sports & Entertainment Accredited Wealth Management Advisor (SE-AWMA). She is affiliated with the San Diego Sports Association and contributes to community initiatives such as the Fowler Business Concept Challenge and the Million Meals Project. Shawna resides in Carlsbad, California, with her husband and three children. In her free time, she enjoys surfing with her family, skiing, hiking, softball, and traveling.

Wealth management Divorce financial planning Founder/Business Owner Financial Professional Women Professionals Women's Finance
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Mark M

CFP®, Series 66

Vista, CA

Edward Jones

Mark Mertsoc is a CFP® professional with eight years of industry experience, currently serving as a financial advisor at Edward Jones since 2017. Prior to joining Edward Jones, he was self-employed for six years. Edward Jones is a full-service wealth management firm with more than four million clients, offering a range of advisory programs including discretionary and non-discretionary strategies, separately managed accounts, and affiliated mutual funds. The firm serves individual and institutional clients and manages over $1 trillion in assets through a nationwide network of advisors and branch offices.

Retirement income strategy College savings (529s, UTMA, etc.) General retirement planning Wealth management Retired Founder/Business Owner Executive
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Ernest M

CFP®, Series 63, Series 66

Carlsbad, CA

LPL Financial

Ernest Miars is a CFP® professional with 37 years of industry experience, currently advising clients at LPL Financial since 2023. Prior to joining LPL, he worked at Commonwealth Financial Network for eight years. LPL Financial is an SEC-registered investment adviser and broker-dealer serving a diverse client base including individuals, retirement plans, banks, and charitable organizations through a national network of investment adviser representatives. The firm provides a range of advisory programs and financial planning services supported by proprietary and third-party research.

College savings (529s, UTMA, etc.)
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Gina C

Series 66

Carlsbad, CA

Morgan Stanley

Gina Coyle is a financial advisor at Morgan Stanley with a Series 66 designation and four years of industry experience. She has been with Morgan Stanley Smith Barney LLC since 2014. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving individual and institutional clients with a range of advisory programs, including tailored financial planning. The firm manages approximately $2.74 trillion in client assets and uses structured planning tools and modeling techniques as part of its financial planning process.

General estate planning guidance
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Kellen H

Series 65, Series 63

Carlsbad, CA

Raymond James & Associates

Kellen Hoke is a financial advisor at Raymond James & Associates with Series 63 and Series 65 credentials and one year of industry experience. His prior work includes roles at Morgan Stanley and involvement with Michael Waltrip's Taproom. He has also been engaged with organizations such as the Charlotte National Whitewater Center and the Seattle Starz Lacrosse Club. Raymond James & Associates is a dually registered broker-dealer and SEC-registered investment adviser with over $500 billion in assets under management and more than 5,400 advisors. The firm provides wealth advisory planning and investment consulting to a diverse client base, including individuals, institutions, and government entities, delivering non-discretionary financial planning and portfolio recommendations supported by an extensive affiliate network and public finance capabilities.

General retirement planning Wealth management Founder/Business Owner Retired Executive
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Chris M

Series 66

Carlsbad, CA

Morgan Stanley

Chris Mccann is a financial advisor with Morgan Stanley in Carlsbad, CA, holding a Series 66 designation and bringing 24 years of industry experience. He has been with Morgan Stanley Smith Barney since 2009 and at Morgan Stanley Private Bank, National Association since 2015. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving both individual and institutional clients with a wide range of advisory programs, including tailored financial planning. The firm manages approximately $2.74 trillion in client assets and emphasizes a structured financial planning process supported by firm-approved tools and models.

General estate planning guidance
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Donovan F

Series 66

Carlsbad, CA

Merrill

Donovan Filpi is a Wealth Management Advisor with Merrill Lynch Wealth Management. Since joining Bank of America/Merrill in 2006, he has focused on serving clients through concierge-style wealth planning services, working closely with attorneys and tax advisors to address specific financial situations and estate planning issues. He is a member of the Special Needs Team, collaborating with special-needs professionals and family members to improve the long-term well-being of individuals unable to care for themselves. With a career in financial services beginning in 2005, Donovan emphasizes restoring clients' confidence in achieving their financial goals by balancing risk management and portfolio allocation. He specializes in areas such as college education planning, family wealth management strategies, retirement planning, portfolio management, and values-based investing, including socially responsible and ESG approaches. Donovan earned his Bachelor of Arts degree in psychology with a business specialization from UCLA in 2000. He holds several professional designations, including Chartered Special Needs Consultant (ChSNC), Certified Financial Planner (CFP), Chartered Retirement Planning Counselor (CRPC), and Personal Investment Advisor (PIA). Residing in Vista, California, with his wife Jessica and their children, he is active in his church, Anthem Church, and volunteers with Strong Families For Children. His personal interests include running, cooking, hiking, camping, music, traveling, and spending time with family.

Wealth management Cash flow / budgeting Planning for children with special needs Elder care planning Parents
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Theodore T

Series 63, Series 65

Carlsbad, CA

Wells Fargo Advisors

Theodore Tadeusiak is a financial advisor at Wells Fargo Advisors with 36 years of industry experience. He previously worked at Morgan Stanley from 2009 to 2017 before joining Wells Fargo Advisors. He owns and operates Core Process Wealth Management LLC in Carlsbad, CA. Wells Fargo Advisors Financial Network offers investment and fee-based financial planning services to individuals, trusts, and institutional clients, providing a broad range of planning options and utilizing Wells Fargo’s research and planning tools to develop tailored recommendations.

Divorce financial planning Planning for children with special needs Business exit / sale strategy Cash flow / budgeting Founder/Business Owner
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Gregory S

Series 63, Series 65

Carlsbad, CA

Charles Schwab

Gregory Starkey is a financial advisor at Charles Schwab with 10 years of industry experience. He holds Series 63 and Series 65 licenses and has previously worked at PFS Investments ONC, Primerica Financial Services, TD Ameritrade, and Scottrade. Outside of his advisory work, he is the founder and owner of Faith Inflatables, a small consumer-products venture focused on large decorative holiday inflatables. Charles Schwab & Co., Inc. serves a large client base primarily consisting of high- and ultra-high-net-worth individuals through its Schwab Wealth Advisory program, offering both non-discretionary and discretionary investment options supported by multi-asset model portfolios and centralized custody and order-routing services.

Private / alternative investments Real estate investing Multi-state taxation College savings (529s, UTMA, etc.)
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James F

Series 63, Series 66

Carlsbad, CA

Fidelity

James Fields is a financial advisor at Fidelity with 12 years of industry experience. He holds the Series 63 and Series 66 designations and has worked with firms including TD Ameritrade, Merrill, Bank of America, and AXA Advisors. Fidelity’s Strategic Advisers LLC provides investment management and advisory services to retail and institutional clients, utilizing a combination of fundamental research, quantitative analysis, and algorithmic portfolio construction to manage diversified model portfolios. The firm also serves as a registered commodity pool operator and advisor to multiple investment companies.

Charitable giving & philanthropy Active portfolio management
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