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Karen L

Series 63, Series 65

Pittsford, NY

Merrill

Karen Lally is a financial advisor with Merrill in Pittsford, NY, holding Series 63 and Series 65 licenses and accumulating 27 years of industry experience. She has been with Merrill since 2010. Outside of advisory work, she serves as an executor in a non-investment related capacity. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program. The firm offers a range of model-based and discretionary investment strategies tailored for individuals, high-net-worth clients, pension and profit-sharing plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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James G

Series 66, Series 65

Fairport, NY

STIFEL

James Goetz Jr. is a financial advisor at Stifel with 28 years of industry experience, holding Series 65 and Series 66 licenses. He has worked at Stifel Nicolaus & Co Inc since 2014 and previously at Merrill from 1999 to 2014. Outside of his advisory work, he serves on the board and several committees of Heritage Christian Services, a human services agency in Upstate New York. Stifel serves a broad range of clients including individuals, institutional clients, and charitable organizations, providing brokerage and investment advisory services supported by proprietary investment analysis and allocation methodologies developed by its Investment Strategy Group.

General retirement planning Income planning
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Adam R

Series 66

Geneva, NY

Edward Jones

Adam Rayburn is a financial advisor with Edward Jones in Geneva, NY. He holds a Series 66 designation and has seven years of industry experience, including prior work at Paychex Inc. since 2019, he has been with Edward Jones. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients. The firm offers a broad range of advisory programs, including discretionary and non-discretionary strategies, separately managed accounts, and affiliated mutual funds, supported by a large nationwide network of financial advisors and branch offices.

Business ownership considerations Business succession planning General estate planning guidance Retirement income strategy Founder/Business Owner
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Richard B

Series 65, Series 63

Pittsford, NY

LPL Financial

Richard Bucenec is a financial advisor with LPL Financial, holding Series 65 and Series 63 licenses and bringing 25 years of industry experience. Prior to joining LPL Financial in 2024, he spent nine years at Raymond James and Associates. His outside business activities include operating RJB Financial, LLC, a business entity for tax and investment purposes. LPL Financial is a national broker-dealer and SEC-registered investment adviser that serves individuals, retirement plan participants, banks, trust companies, and institutions. The firm offers various advisory and brokerage services, including financial planning, model portfolios, third-party asset management, and institutional platforms, supported by advanced operational and research tools.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Robert Benjamin H

Series 63, Series 66

Pittsford, NY

Charles Schwab

Robert Benjamin Holland III is a financial advisor at Charles Schwab with 11 years of industry experience. He holds Series 63 and Series 66 designations and has been with Charles Schwab and Charles Schwab Bank since 2014. Holland is based in Pittsford, NY. Charles Schwab & Co., Inc. serves primarily high- and ultra-high-net-worth individuals through its Schwab Wealth Advisory wrap fee program and related managed-account and financial planning services. The firm offers a combination of non-discretionary advisory relationships and access to discretionary separately managed accounts, supported by a multi-asset investment approach and centralized operational structure.

Private / alternative investments Real estate investing Multi-state taxation College savings (529s, UTMA, etc.)
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Jayne K

Series 65, Series 63

Pittsford, NY

LPL Enterprise

Jayne Knowlton is a financial advisor at LPL Enterprise with Series 65 and Series 63 credentials and two years of industry experience. Her prior work history includes roles at The Prudential Insurance Company of America, PRUCO Securities, NYLIFE Securities, and New York Life Insurance Company. She also has experience in healthcare and education sectors, including positions at Highland Hospital and Roberts Wesleyan College. Additionally, she is registered as a Social Security Analyst and holds a non-variable insurance license. LPL Enterprise, LLC provides investment advisory and brokerage services to a diverse client base, including individuals, high-net-worth investors, retirement plans, banks, and charitable entities. The firm employs a model-driven investment approach and offers financial planning, access to third-party asset managers, and insurance product sales through affiliated entities.

Tax-loss harvesting
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Michael A

Series 66

Pittsford, NY

Wells Fargo Clearing

Michael Adams is a financial advisor with Wells Fargo Clearing, holding a Series 66 designation and 15 years of industry experience. He has worked at Wells Fargo Clearing since 2016 and previously spent a year with Morgan Stanley. Wells Fargo Advisors is a national securities firm serving individual, corporate, and institutional clients with investment advisory services, financial planning, and retirement plan consulting. The firm combines brokerage and advisory solutions supported by research and analytics, managing approximately $671 billion in assets through a large network of financial advisors.

Retired Founder/Business Owner
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Branden K

Series 63

Pittsford, NY

LPL Enterprise

Branden Kuzel is a financial advisor at LPL Enterprise with 11 years of industry experience. He holds a Series 63 designation and has worked at LPL Enterprise since 2024, previously spending nine years with Pruco Securities, LLC. LPL Enterprise provides investment advisory and brokerage services to individual and high-net-worth investors, employer-sponsored retirement plans, banks, and corporate and charitable entities. The firm’s investment approach is typically model-driven, offering access to third-party asset managers and model portfolios developed by LPL’s Research Department and other strategists.

Tax-loss harvesting
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Damianos T

Series 63, Series 65

Pittsford, NY

Merrill

Damianos Theodorou is a Wealth Management Advisor and Vice President at Merrill Lynch Wealth Management. He is a CERTIFIED FINANCIAL PLANNER® professional and holds the Personal Investment Advisor (PIA) designation. Damianos focuses on providing personalized financial strategies to help clients pursue their long-term goals. With expertise in corporate executive services, family wealth management strategies, legacy planning, managing new wealth, personal retirement planning, portfolio management, small business strategies, individual and corporate investment strategy, tax minimization, and retirement income, Damianos works closely with clients to develop flexible strategies aligned with their financial priorities. He emphasizes understanding the full financial picture of each client to create tailored wealth management solutions. Damianos earned a Bachelor's Degree from the Rochester Institute of Technology. He speaks English and Greek. Outside of his professional work, Damianos enjoys cooking, football, golfing, hiking, reading, soccer, spending time with his family, and traveling.

Wealth management Retirement income strategy General retirement planning Business ownership considerations General estate planning guidance
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Amy M

Series 63, Series 66

Pittsford, NY

Merrill

Amy Mckay is a financial advisor with Merrill, holding Series 63 and Series 66 licenses and bringing 27 years of industry experience. She has been with Merrill since 2015. Outside of her advisory role, she is a shareholder of the Cayuga Grandview Beach Co Op Corporation, a cooperative that provides cottage ownership on Cayuga Lake. Merrill, along with its affiliate Managed Account Advisors LLC, offers managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program. The firm serves individuals, high-net-worth clients, pension plans, corporations, and charitable organizations with model-based and discretionary investment strategies.

Tax-loss harvesting Active portfolio management Wealth management
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Mark E

Series 63, Series 66

Pittsford, NY

Merrill

Mark Eidlin is a Wealth Management Advisor at Merrill Lynch Wealth Management. With a career starting in 1990, he joined Merrill Lynch in 1992 and served as the complex sales manager from 2000 through 2008. Mark provides financial advice to business owners as they establish, grow, and transition their companies, and assists clients in integrating various elements of their financial lives to pursue personal and financial goals. He holds multiple professional designations including Certified Private Wealth Advisor® (CPWA®), Chartered Retirement Planning Counselor™ (CRPC), Certified 401(k) Professional (C(k)P®), Certified Plan Fiduciary Advisor® (CPFA®), and Certified Exit Planning Advisor (CEPA). Mark graduated from Boston University with bachelor's degrees in economics and political science and earned his MBA from Cornell University. He is a graduate of the National School of Commercial Lending at Southern Methodist University's Cox School of Business. Mark serves as Vice Chairman of the Highland Hospital Foundation board and formerly was Chairman of the Board of Highland Hospital. He resides in Pittsford, NY with Salley Thornton, has two children, and enjoys outdoor activities such as skiing, marathon canoeing, stand-up paddle boarding, and golf.

Wealth management Business ownership considerations Business exit / sale strategy Retirement income strategy Social Security optimization Executive Founder/Business Owner
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Louis G

Series 66

Victor, NY

LPL Financial

Louis Giuliano is a Series 66-licensed financial advisor with LPL Financial, where he has worked since 2018. He has eight years of industry experience, including brief tenures at Cetera Advisors LLC and AXA Advisors LLC in 2018. Giuliano also served on the staff at Saint John Fisher College from 2015 to 2017. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and other institutions. The firm provides a range of advisory and brokerage services, including financial planning, model portfolio programs, third-party asset management, and institutional platforms, supported by extensive research and technology tools.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Shelly C

Series 66

Pittsford, NY

Charles Schwab

Shelly Cortina is a financial advisor with Charles Schwab, holding a Series 66 designation and 18 years of industry experience. She has been with Charles Schwab Bank and Charles Schwab & Co., Inc. since 2016. Charles Schwab & Co., Inc. serves primarily high- and ultra-high-net-worth individuals through its Schwab Wealth Advisory wrap fee program and affiliated managed-account and financial planning services. The firm offers a combination of non-discretionary and discretionary investment guidance using multi-asset model portfolios, supported by centralized custody and operational structures.

Private / alternative investments Real estate investing Multi-state taxation College savings (529s, UTMA, etc.)
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Rushang D

CFA®

Fairport, NY

LPL Financial

Rushang Desai is a CFA® charterholder based in Fairport, NY, affiliated with LPL Financial. He has two years of industry experience and has been associated with Halleran Financial Group and LPL Financial LLC since 2017. He also worked at the University of Rochester from 2016 to 2018. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of financial planning and investment management services, utilizing both proprietary and third-party strategies, supported by technology tools for operational and research purposes.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Tamara C

Series 66

Pittsford, NY

OSAIC

Tamara Comins is a financial advisor with OSAIC in Pittsford, NY, holding a Series 66 designation and five years of industry experience. She previously worked at Lincoln Financial Advisors and has experience with university-related programs. She also engages in selling insurance products including disability insurance, fixed and fixed-indexed annuities, and traditional life insurance. OSAIC serves a broad mix of retail and institutional clients through a multi-advisor platform offering brokerage and advisory services, including financial planning, portfolio management, and retirement plan consulting. The firm’s investment process emphasizes model-based asset allocation and portfolio optimization, supported by risk-tolerance analysis and multiple strategy options.

Annuities Private / alternative investments
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Richard M

Series 63, Series 66

Pittsford, NY

Merrill

Richard Monroe is a Financial Advisor with Merrill Lynch Wealth Management. He focuses on understanding clients' priorities to help develop their short-, mid-, and long-term financial goals. His areas of expertise include general investing, retirement planning, and saving strategies, and he works to provide access to additional banking, credit, home financing, and small business solutions through Bank of America specialists. Richard holds a Bachelor's Degree from Tulane University and has earned professional designations including Accredited Portfolio Management Advisor (APMA), Chartered Retirement Planning Counselor (CRPC), and Personal Investment Advisor (PIA). He has lived in Charlottesville for 20 years and has been actively involved in the community through roles on various school boards, volunteering as an EMT, and coaching soccer and wrestling. In addition to his professional work, Richard is engaged in community activities such as the Charlottesville Wrestling Club, International School of Charlottesville, Ivy Elementary, and serves as a soccer coach with SOCA. He lives in Charlottesville with his family and values connecting with clients to advocate for their financial well-being.

College savings (529s, UTMA, etc.) Wealth management Retirement income strategy ESG / Sustainable investing Parents Values-based investing SRI/ESG (Socially Responsible Investing/Environmental, Social and Corporate Governance) LGBTQIA
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John A

Series 66

Pittsford, NY

Merrill

John Atwater is a Wealth Management Advisor specializing in creating personalized financial strategies that align with clients’ individual goals and evolving market conditions. He leverages the investment insights of Merrill Lynch Wealth Management and the banking resources of Bank of America to address various aspects of clients’ financial lives. His client focus areas include divorce transition planning, executive compensation, retirement income, portfolio management, tax minimization, and strategies for endowments, foundations, and non-profits. John holds a bachelor’s degree in Prelaw from Pensacola Christian College. He obtained the Chartered Retirement Planning Counselor™ designation in 2012 and earned the CERTIFIED FINANCIAL PLANNER® certification in 2016. Prior to joining Merrill Lynch Wealth Management in 2008, he worked in a Rochester law firm. John is also a Personal Investment Advisor (PIA). In addition to his professional responsibilities, John participates in community service and currently serves on the Williamson Public Library Board. His personal interests include running, woodworking, and spending time with his family.

General retirement planning Retirement income strategy Wealth management Retirement withdrawal strategies Tax strategies for small businesses
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Broderick L

Series 66

Pittsford, NY

LPL Financial

Broderick Laese is a financial advisor with LPL Financial in Pittsford, NY, holding a Series 66 credential and two years of industry experience. Prior to joining LPL, he worked at West Pharmaceutical Services, Inc. and Archwood, Inc. He is also involved with Upstate Professional Planning Services. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plans, banks, trust companies, and institutions. The firm offers a range of advisory and brokerage services, including financial planning, model portfolio programs, third-party asset management, and institutional platforms, supported by a large network of advisors and advanced operational tools.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Allen C

CFP®, Series 66

Pittsford, NY

Wells Fargo Clearing

Allen Cantoni is a CFP® with 18 years of industry experience, currently serving as a financial advisor at Wells Fargo Clearing since 2023. He previously worked at LPL Financial and ESL Investment Services, LLC from 2015 to 2023. Outside of advisory work, he has ownership interests in several investment-related businesses, including wineries and real estate ventures. Wells Fargo Clearing provides retirement plan consulting to qualified ERISA and non-qualified deferred compensation plans, offering both discretionary and non-discretionary services. The firm’s advisory process is IPS-driven and includes a broader range of financial product offerings than many peers, such as insurance-related vehicles and bank deposit sweep options.

Retired Founder/Business Owner
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Andrew W

CFP®, Series 66, Series 63

Canandaigua, NY

LPL Financial

Andrew Ward is a CFP® professional with 10 years of industry experience, currently affiliated with LPL Financial in Canandaigua, NY. His prior roles include positions at ESL Investment Services, ESL Federal Credit Union, American Portfolios Financial Services, and KeyBank. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and institutions. The firm offers a range of advisory and brokerage services including financial planning, model portfolio programs, third-party asset management, retirement advice, and institutional platforms.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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