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Christian B

CFP®, Series 66

Muskegon, MI

Embark Financial Partners

Christian Binger is a CFP® professional with seven years of experience in the financial services industry. He is affiliated with Embark Financial Partners in Muskegon, MI, and has previously worked at firms including Waddell & Reed, Inc and LPL Financial LLC. Binger also serves as a non-variable insurance agent in connection with his advisory activities. Embark Financial Partners is a registered investment adviser that provides financial planning and consulting services to individuals, trusts, retirement plans, and businesses. The firm delivers advice through written financial plans and consultations rather than managing client assets directly.

General retirement planning General tax planning Charitable giving & philanthropy College savings (529s, UTMA, etc.)
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Alishia T

Series 63, Series 65

Grand Haven, MI

ON Investment Management CO

Alishia Terrill is a financial advisor with ON Investment Management Company, holding Series 63 and Series 65 credentials and bringing 26 years of industry experience. She has worked at The O.N. Equity Sales Company and Ohio National Financial Services since 2000. Outside of her advisory role, Terrill is involved in several business activities including serving as president of AMT Enterprises, working as an office manager for Terrill Financial Group, and engaging in roles related to natural skin care products and clothing design. ON Investment Management Company is a SEC-registered investment adviser that provides financial planning, portfolio management, and retirement-plan advisory services to individuals, families, trusts, charitable organizations, businesses, and ERISA plan sponsors. The firm offers a range of third-party investment programs and manages client accounts through both discretionary and non-discretionary arrangements.

General retirement planning Retirement income strategy College savings (529s, UTMA, etc.)
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Luke R

Series 65, Series 63

Grand Haven, MI

ON Investment Management CO

Luke Reising is an advisor at ON Investment Management Company, holding Series 65 and Series 63 credentials. He has been with the firm since 2025 and has prior work experience in the service industry. ON Investment Management Company is a SEC-registered investment adviser that provides financial planning, portfolio management, and retirement-plan advisory services to a broad client base including individuals, families, trusts, estates, charitable organizations, and businesses. The firm offers a mix of discretionary and non-discretionary advisory services and commonly integrates third-party investment programs.

General retirement planning Retirement income strategy College savings (529s, UTMA, etc.)
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Amanda J

Series 63, Series 65

49404, MI

First Command Advisory Services

Amanda Jones is a financial advisor at First Command Advisory Services with two years of industry experience. She holds Series 63 and Series 65 licenses and has worked previously at Allstate and The Okonite Company. She is also an Associate Client Manager at Founder Shield, where she handles client service and administrative duties. First Command Advisory Services is an SEC-registered investment adviser serving individuals, corporate, and charitable clients, with a focus on active-duty service members and their families. The firm offers financial planning and wrap-fee asset management programs managed by a centralized Investment Management Team and Wealth Portfolio Managers.

Passive / index investing Active portfolio management Retirement income strategy Tax-loss harvesting ESG / Sustainable investing Self-Employed Young Professionals
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John M

Series 65, Series 63

Muskegon, MI

FIFTH THIRD SECURITIES, Inc.

John Mcdaniel is an advisor at Fifth Third Securities, Inc. in Muskegon, MI, holding Series 65 and Series 63 credentials with one year of advisory experience. He has been affiliated with the Fifth Third organization since 2016, originally with Fifth Third Bank before joining Fifth Third Securities in 2025. Fifth Third Securities serves a broad client base including individual, high-net-worth, and institutional clients through both advisory and brokerage services. The firm offers various investment programs via its Passageway Managed Account platform, leveraging third-party portfolio managers and a range of strategies including mutual funds, ETFs, SMAs, and tax-efficient approaches.

Passive / index investing Tax-loss harvesting ESG / Sustainable investing General retirement planning
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Julie G

Series 66

Coopersville, MI

Money Concepts Capital Corp

Julie Green is a financial advisor with Money Concepts Capital Corp in Coopersville, MI, holding a Series 66 designation and five years of industry experience. She has worked at Money Concepts Capital Corp since 2019 and previously at Boes Financial Center LLC. Outside of advising, Green serves as secretary and board member of the Grand Raggidy Roller Girls Boosters, a nonprofit organization. Money Concepts Advisory Service provides portfolio management, financial planning, and consulting to individuals, pension plans, trusts, charities, and corporations. The firm employs a variety of managed programs using model portfolios and third-party sub-advisers, combining fundamental and technical analysis with modern portfolio theory.

Annuities College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement plans for business owners (SEP, solo 401k) Retirement income strategy Retired Founder/Business Owner Executive
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Zachary M

Series 66

Grand Haven, MI

Commonwealth Financial Network

Zachary Manion is a financial advisor with Commonwealth Financial Network, holding a Series 66 designation and four years of industry experience. He has worked at Lakeshore Financial Group since 2020 and has prior experience with Home Depot, United Postal Service, and Grand Valley State University. He also spends a portion of his time engaged in fixed insurance sales. Commonwealth Financial Network is a registered investment adviser supporting a national network of approximately 2,950 advisors by providing operations, trading, technology, investment management, compliance, and practice-management support, allowing advisors discretion to construct client portfolios from a broad range of securities and insurance products.

Passive / index investing Active portfolio management Tax-loss harvesting Wealth management Retirement income strategy Founder/Business Owner Executive Retired
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Joel A

Series 66, Series 63

Muskegon, MI

Empower Advisory Group

Joel Austin is a financial advisor at Empower Advisory Group with one year of industry experience. He holds Series 66 and Series 63 licenses and has previously worked at PNC Financial Services Group and Empower Financial Services, Inc. Empower Advisory Group provides financial planning and investment management primarily to employer-sponsored retirement plan sponsors and participants, as well as to Empower Premier IRA and certain retail brokerage clients. The firm delivers services through an integrated model connected to Empower’s recordkeeping and administrative platforms, emphasizing long-term portfolio returns and client savings rates.

General retirement planning Retirement income strategy Social Security optimization Debt management College savings (529s, UTMA, etc.)
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Robert K

Series 65, Series 63

Muskegon, MI

Lincoln Investment

Robert Koekkoek is a financial advisor with Lincoln Investment in Muskegon, MI, holding Series 65 and Series 63 credentials and over 30 years of industry experience. His career includes roles at Capital Analysts and Legend Equities Corporation. Outside of advisory work, he serves as a basketball referee. Lincoln Investment serves individuals, charitable organizations, businesses, and employer-sponsored retirement plans, with a focus on educators and 403(b)/457(b) participants. The firm offers a range of financial planning and investment management services, utilizing both strategic and tactical approaches across discretionary and non-discretionary programs.

ESG / Sustainable investing Wealth management Retirement plans for business owners (SEP, solo 401k) Business succession planning General estate planning guidance Educators, Teachers, and Academics Self-Employed Executive Retired Mid-Career Professionals
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Bradley R

Series 63, Series 65

Muskegon, MI

FIFTH THIRD SECURITIES, Inc.

Bradley Recknagel is a financial advisor with Fifth Third Securities, Inc. in Muskegon, MI, holding Series 63 and Series 65 licenses and bringing 22 years of industry experience. His career includes roles at Fifth Third Bank since 2018 and prior experience at Bank of America and Merrill Lynch. Fifth Third Securities, Inc. offers brokerage and investment advisory services through its Passageway Managed Account Program to individuals, charitable organizations, corporate clients, and institutional investors. The firm’s platform features multiple discretionary managed-account options, including advisor-directed models and direct indexing, and operates as a wholly owned subsidiary of Fifth Third Bank.

Passive / index investing Tax-loss harvesting ESG / Sustainable investing General retirement planning
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Derrick C

Series 63, Series 65

Muskegon, MI

PNC Wealth Management

Derrick Coleman is a financial advisor at PNC Wealth Management with 10 years of industry experience. He has held positions at The Huntington National Bank and The Huntington Investment Company between 2012 and 2023. Outside of his advisory role, he is involved in buying, selling, and trading sports trading cards for his personal collection. PNC Wealth Management provides retail brokerage and advisory services through several model-based programs, including an online discretionary model account offered as an invitation-only employee pilot. The firm uses algorithm-driven risk assessments and delegates portfolio implementation to third-party strategists, employing mutual funds and ETFs with annual rebalancing.

Passive / index investing Active portfolio management Wealth management Executive
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Benjamin P

Series 63, Series 65

Norton Shores, MI

FIFTH THIRD SECURITIES, Inc.

Benjamin Perfect is a financial advisor at Fifth Third Securities, Inc. with two years of industry experience. He holds Series 63 and Series 65 licenses. Prior to joining Fifth Third Securities, he worked at Fifth Third Bank and New Rules Marketing, and he operated a photography business, Ben Perfect Photo LLC, for ten years. Fifth Third Securities serves a diverse client base including individuals, high-net-worth clients, and institutions through investment advisory and brokerage services. The firm offers multiple managed account programs via the Passageway platform, ranging from mutual fund and ETF models to separately managed accounts with tax-overlay and direct-indexing options.

Passive / index investing Tax-loss harvesting ESG / Sustainable investing General retirement planning
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James M

Series 63, Series 66

Grand Haven, MI

Commonwealth Financial Network

James Manion is a financial advisor with Commonwealth Financial Network in Grand Rapids, MI, holding Series 63 and Series 66 licenses and bringing 26 years of industry experience. He has been associated with Lakeshore Financial Group, LLC since 2008, where he is a co-owner, and also owns Manion Financial, LLC, a private entity facilitating securities, advisory, and insurance business. Commonwealth Financial Network serves a national network of approximately 2,950 advisors and their clients, providing a range of advisory programs and back-office support including investment management, technology, and compliance. The firm offers various program structures and discretionary model portfolios managed by its Investment Management and Research team.

Passive / index investing Active portfolio management Tax-loss harvesting Wealth management Retirement income strategy Founder/Business Owner Executive Retired
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Andrew B

Series 65, Series 63

Ferrysburg, MI

FIFTH THIRD SECURITIES, Inc.

Andrew Barney is a financial advisor with Fifth Third Securities, Inc. He holds Series 65 and Series 63 licenses and has one year of industry experience. Prior to joining Fifth Third Securities, he was associated with Fifth Third Bank, AmeriCorps, and held various roles in education and banking. Outside of his advisory work, Andrew serves as an assistant pastor at Broadway Baptist Church. Fifth Third Securities, Inc. serves a broad client base including individuals, high-net-worth clients, and institutions through both advisory and brokerage services. The firm offers multiple investment program types via its Passageway platform, providing access to mutual fund/ETF models, SMA strategies, and tax management services, supported by a large team of advisors and substantial assets under management.

Passive / index investing Tax-loss harvesting ESG / Sustainable investing General retirement planning
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Andrew Z

Series 66, Series 63

Muskegon, MI

Empower Advisory Group

Andrew Zobel is a financial advisor at Empower Advisory Group with nine years of industry experience. He holds Series 66 and Series 63 licenses and has worked at firms including JP Morgan Securities LLC and Valic Financial Advisors. Outside of his advisory role, Zobel operates two LLCs as a landlord for residential rental properties. Empower Advisory Group provides financial planning and investment management primarily to employer-sponsored retirement plan sponsors and their participants, as well as Empower Premier IRA and certain retail brokerage account holders. The firm’s integrated approach combines financial planning with recordkeeping and administrative services, focusing on long-term portfolio returns and plan sponsor lineups.

General retirement planning Retirement income strategy Social Security optimization Debt management College savings (529s, UTMA, etc.)
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Eric L

CFP®, Series 65

Muskegon, MI

Cetera Planning Partners

Eric Lans is a Certified Financial Planner (CFP®) and holds a Series 65 license with 15 years of industry experience. He currently works at Cetera Planning Partners, joining the firm in 2025 after 24 years at First Financial Advisors, Inc. Outside of his advisory role, Lans serves as a member and officer of Park Tower, LLC in Muskegon, MI. Cetera Planning Partners serves individual and high-net-worth clients, focusing on pre-retirees and retirees by offering investment management, comprehensive financial planning, Social Security optimization, and retirement-related advice. The firm distinguishes itself through additional services such as tax planning, bookkeeping, payroll support, and estate planning under its Legacy Wealth Strategies program, integrating resources from the larger Cetera network.

Retirement income strategy Social Security optimization General retirement planning General tax planning Approaching retirement Retired
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David K

CFP®, Series 66

Grand Haven, MI

GWN Securities Inc.

David Karl is a CFP® professional with 20 years of industry experience, currently affiliated with GWN Securities Inc. and CRG Advisors. He has been with GWN Securities since 2013 and owns CRG Advisors, which operates an insurance business specializing in life insurance, long-term care, fixed annuities, disability insurance, and health insurance. GWN Securities is an SEC-registered investment adviser and broker-dealer serving individuals, including high-net-worth clients, and business clients through a large network of approximately 423 advisors. The firm offers discretionary managed accounts, financial planning, and access to third-party sub-advisers and model portfolios, with investment programs ranging from traditional asset allocation to legacy market-timing and momentum-based strategies.

Wealth management Passive / index investing Active portfolio management Tax-loss harvesting Retirement withdrawal strategies Founder/Business Owner
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Howard M

Series 66, Series 65, Series 63

Muskegan, MI

Empower Advisory Group

Howard Mortenson is a financial advisor at Empower Advisory Group with 26 years of industry experience. He holds Series 66, Series 65, and Series 63 licenses. His prior roles include positions at SigFig Wealth Management, Cetera, West Shore Bank, and Financial Engines Advisors. Empower Advisory Group provides financial planning and investment management services primarily to employer-sponsored retirement plan sponsors and their participants, as well as Empower Premier IRA and retail brokerage account holders. The firm’s approach integrates proprietary and third-party methodologies focused on long-term portfolio returns and is closely tied to Empower’s recordkeeping and administrative platforms.

General retirement planning Retirement income strategy Social Security optimization Debt management College savings (529s, UTMA, etc.)
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Daniel P

Series 65

N. Muskegan, MI

Brookstone Capital Management LLC

Daniel Peacock is a Series 65-licensed financial advisor with 11 years of industry experience. He is currently with Brookstone Capital Management LLC and has been with White Pine Investment Management since 2012. In addition to his advisory work, he also operates as an independent life and health insurance agent for Reed Financial Services. Brookstone Capital Management is an SEC-registered firm that provides fee-based asset management and financial planning services to a diverse client base, including individuals, retirement plans, corporations, charitable organizations, other registered investment advisers, sovereign wealth funds, and banking institutions. The firm offers investment management primarily through discretionary model portfolios, unified managed accounts, and separately managed accounts, supporting a large advisor network with turnkey asset management and wrap-fee programs.

ESG / Sustainable investing Active portfolio management Options & derivatives strategies Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Executive Founder/Business Owner Retired
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Scotia B

Series 63, Series 65

Muskegon, MI

The huntington Investment company

Scotia Blakey is a financial advisor with The Huntington Investment Company, holding Series 63 and Series 65 licenses and six years of industry experience. She has worked exclusively within the Huntington organization and its affiliated entities since 2018. Prior to her advisory career, she was employed at Limerock Road Neighborhood Grill for two years. The Huntington Investment Company, operating as Huntington Financial Advisors, provides advisory and brokerage services to individuals, charitable organizations, corporations, and other business entities. The firm offers multiple wrap-fee programs on the Envestnet MAS platform, utilizing an open-architecture model that includes third-party sub-managers and proprietary Private Bank models.

ESG / Sustainable investing Active portfolio management Tax-loss harvesting
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