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Louis S
Series 63, Series 65
Pittsburgh, PA
UBS Financial Services
Louis Sforza Jr. is a financial advisor at UBS Financial Services with 42 years of industry experience. He holds the Series 63 and Series 65 designations and has been with UBS since 2010. UBS Financial Services Inc. serves individual, corporate, and institutional clients through brokerage and investment advisory offerings, including financial planning, portfolio management, and distribution of mutual funds and alternative products. The firm combines institutional trading capabilities with wealth management services and uses proprietary research and model-based asset allocations to tailor client plans.
Wendy S
Series 66, Series 65, Series 63
Greensburg, PA
Merrill
Wendy Semkus serves as a Client Experience Advisor at Merrill Lynch Wealth Management. In this role, she collaborates with clients to understand their current financial situations and introduces them to solutions available through Merrill and Bank of America. Wendy's expertise includes helping clients manage various financial priorities such as buying a home, saving for college, caregiving for elderly parents, and preparing for healthcare needs. She works one-on-one with clients to define their goals and develop portfolio strategies designed to achieve them, providing ongoing advice and adjusting portfolios as clients' situations evolve. She holds professional designations as a Chartered Retirement Planning Counselor (CRPC) and a Personal Investment Advisor (PIA). Wendy earned her Bachelor's Degree from Mount St Mary's University.
Maria Y
Series 66
Pittsburgh - Greensburg, PA
Robert Baird & Co.
Maria Yezovich is a financial advisor at Robert Baird & Co. with eight years of industry experience. She holds a Series 66 designation and previously worked at Hefren Tillotson and BNY Mellon. Outside of her advisory work, she is the lead female vocalist for a Pittsburgh-based cover band called Walkin' Rosie. She is part of The DDK Group within Robert W. Baird & Co.’s Private Wealth Management department, which serves individual, corporate, pension, and charitable clients. The firm offers a range of services including financial planning, portfolio management, and advisory solutions, supported by a combination of internal research, manager selection, and a variety of investment strategies.
Christine H
Series 63
Monroeville, PA
Wells Fargo Advisors
Christine Hannahs is a financial advisor with Wells Fargo Advisors in Monroeville, PA, holding a Series 63 designation and 31 years of industry experience. She has been with Wells Fargo Advisors since 2017 and previously worked at Wells Fargo Clearing. Outside of her advisory role, she has ownership interests in an oil and gas rights company and a local franchise of Budget Blinds. Wells Fargo Advisors Financial Network is a large broker-dealer and registered investment adviser serving individuals, trusts, and institutional clients. The firm offers a wide range of financial planning services tailored to clients who meet net-worth thresholds, utilizing proprietary research and planning tools to develop customized recommendations.
Craig Y
Series 66
Greensburg, PA
LPL Enterprise
Craig Yost is a financial advisor with LPL Enterprise, holding a Series 66 designation and 25 years of industry experience. His career includes roles at Prudential Insurance Company of America, Pruco Securities, LLC, MassMutual Life Insurance Company, Mass Mutual Investors Services, and Metlife Securities, Inc. He is also president of The Rock Financial Services LLC, an LLC he established with two other agents to manage shared office expenses. LPL Enterprise provides investment advisory and brokerage services to a diverse client base including individuals, high-net-worth investors, and institutional clients. The firm emphasizes model-driven investment implementation using portfolios developed internally and by third-party strategists, and offers financial planning, access to asset managers, and insurance product sales through affiliated entities.
Leonard K
Series 66
Greensburg, PA
Ameriprise
Leonard Kowalski is a financial advisor at Ameriprise in Greensburg, PA, holding a Series 66 designation with three years of industry experience. Prior to joining Ameriprise in 2022, he worked for S&T Bank for ten years. Ameriprise offers a retirement-income planning service targeting individuals with significant investable assets, providing written recommendations on income sources, Social Security options, and tax-smart withdrawal strategies. The firm combines research, modeling, and tax-efficiency analysis to deliver customized, non-discretionary retirement planning recommendations.
Alex B
Series 66
Monroeville, PA
Cetera
Alex Battista is a financial advisor with Cetera, holding the Series 66 designation and five years of industry experience. He has worked at Cetera and Cetera Investment Services LLC since 2021 and previously held roles at First National Bank of Pennsylvania and FNB of PA from 2015 to 2019. Cetera Investment Advisers LLC is an SEC-registered adviser that serves a wide range of clients including individuals, employer-sponsored retirement plans, corporate, charitable, and institutional accounts. The firm offers portfolio management, financial planning, and access to third-party money managers through a multi-manager platform with various program structures and custodial relationships.
Paul L
Series 66
Irwin, PA
J.P. Morgan Securities
Paul Linn is a financial advisor at J.P. Morgan Securities with seven years of industry experience. He holds the Series 66 designation and has worked at several firms including PNC Investments, Citizens Securities, and Valic Financial Advisors. J.P. Morgan Securities provides institutional consulting services to plan sponsors, corporations, endowments, and other institutional clients through a non-discretionary program focused on written asset allocation advice, investment manager searches, and customized performance reporting. The firm’s advisory process combines quantitative and qualitative research, includes an ESG eligibility framework, and offers broader derivatives and commodities capabilities.
Richard S
Series 63, Series 65
Monroeville, PA
OSAIC
Richard Smith Jr. is a financial advisor at Osaic with 17 years of industry experience. He holds Series 63 and Series 65 licenses and previously worked at Lincoln Financial Advisors and MSI Financial Services. Outside of advisory services, he is involved in offering accident and health insurance, disability insurance, and various annuity products. Osaic Wealth serves a diverse client base including individual investors, retirement plan sponsors, charities, and corporate clients. The firm’s investment approach centers on model-based asset allocation and portfolio optimization, utilizing multiple programs and strategies supported by a complex affiliate network and private-equity ownership.
Francis A
Series 66
Monroeville, PA
Ameriprise
Francis Aiello is a financial advisor at Ameriprise with 19 years of industry experience and holds a Series 66 designation. His prior work includes roles at Edward Jones, Merrill Lynch, and Fisher Investments. Ameriprise Financial Services is a large, diversified advisory firm serving individual and institutional clients, featuring a specialized Premier Retirement Income service that provides tailored retirement planning with ongoing advice focused on income sources and tax-aware withdrawal strategies.
Derek H
Series 63, Series 65
Greensburg, PA
Morgan Stanley
Derek Herrington is a financial advisor at Morgan Stanley with 26 years of industry experience. He holds Series 63 and Series 65 designations and has worked at various Morgan Stanley entities since 2007, including Morgan Stanley Private Bank and Morgan Stanley Smith Barney. Morgan Stanley Wealth Management serves both individual and institutional clients, offering a range of advisory programs and tailored financial planning services. The firm manages approximately $2.74 trillion in client assets and uses a structured planning process supported by proprietary tools and market modeling techniques.
Anna M
Series 66
Pittsburgh, PA
UBS Financial Services
Anna Machin is a financial advisor with UBS Financial Services in Pittsburgh, PA, holding a Series 66 designation and nine years of industry experience. She has worked at several firms including Federated Investment Counseling and Commonwealth Financial Network. Outside of her advisory work, she serves as president of the Pittsburgh Stock and Bond Association, organizing educational events for the local financial community. UBS Financial Services offers brokerage and investment advisory solutions to individual, corporate, and institutional clients, combining institutional trading capabilities with wealth management services supported by proprietary research and model-based asset allocations.
Adam R
CFP®, Series 66
Greensburg, PA
Edward Jones
Adam Riggle is a CFP® with 14 years of industry experience, all with Edward Jones where he has worked since 2012. He holds a Series 66 designation and is based in Greensburg, PA. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients. The firm offers a range of advisory strategies, including discretionary wrap fee programs and separately managed accounts, and operates under a fiduciary standard.
Joseph M
Series 63, Series 65
Mount Pleasant, PA
OSAIC
Joseph Malego Jr. is a financial advisor at OSAIC with 39 years of industry experience. He holds Series 63 and Series 65 licenses and has worked with Fortis Investors, Inc. since 1992. Outside of his advisory role, he is involved in the insurance business and provides tax preparation services through his Mount Pleasant Insurance Center. OSAIC Wealth serves a diverse client base including individual investors, retirement plans, charities, and corporations. The firm offers a range of brokerage and advisory services, utilizing a model-based investment process and supporting multiple account types and third-party managers.
Scott L
Series 63
New Alexandria, PA
OSAIC
Scott Lauer is a financial advisor at OSAIC with 24 years of industry experience. He holds a Series 63 designation and has previously worked at Lincoln Financial Advisors, Mass Mutual Investors Services, Massachusetts Mutual Life Insurance Company, MetLife Securities Inc., and Metropolitan Life Insurance Co. Outside of his advisory role, he serves as secretary of his homeowner's association. OSAIC serves a broad range of retail and institutional clients through a large multi-advisor platform, offering brokerage and advisory services including financial planning, managed portfolios, Unified Managed Accounts, and retirement plan consulting. The firm employs a model-based investment process focused on asset allocation and portfolio optimization and is notable for its scale, complex affiliate network, and recent consolidation activity.
Nicole C
Series 66
Greensburg, PA
Merrill
Nicole Conway is a Series 66 licensed financial advisor with Merrill in Greensburg, PA, and has three years of industry experience. Prior to joining Merrill in 2021, she worked at Penn State University and Clarksburg High School. Merrill, along with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program. The firm offers a range of model-based and discretionary investment strategies for individuals, high-net-worth clients, pension plans, corporations, and charitable organizations.
Kevin B
Series 63, Series 66
Jeannette, PA
Equitable Advisors
Kevin Broom is a financial advisor at Equitable Advisors with eight years of industry experience. He holds Series 63 and Series 66 licenses and previously worked at PNC Bank for 14 years. Outside of his advisory role, he owns Ergon Gaming PCs in Sutersville, Pennsylvania. Equitable Advisors serves a broad client base including individuals, pension plans, corporations, and charitable organizations, offering financial planning, retirement consulting, and asset management through a network of Investment Adviser Representatives. The firm utilizes a variety of advisory programs and third-party asset managers, emphasizing personalized risk assessment and model matching.
William M
Series 63, Series 65
Greensburg, PA
Merrill
William Mc Laughlin is a financial advisor with Merrill in Greensburg, PA, holding Series 63 and Series 65 licenses and 42 years of industry experience. He has been with Merrill since 1984 and has also worked at Bank of America, N.A. since 2011. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program. The firm offers a range of model-based and discretionary investment strategies designed for individuals, high-net-worth clients, pension and profit-sharing plans, corporations, and charitable organizations.
Robert R
Series 63, Series 66
Pittsburgh, PA
Mass Mutual Investors Services
Robert Raposa is a financial advisor with MassMutual Investors Services in Pittsburgh, PA, holding Series 63 and Series 66 licenses with 18 years of industry experience. He has been with MassMutual Investors Services and MassMutual Life Insurance Company since 2008. Outside of his advisory work, Raposa owns and manages a retail store specializing in new and used Legos. MassMutual Investors Services, LLC is a broker-dealer and SEC-registered investment adviser offering financial planning and asset management services to individuals, business owners, trusts, estates, charitable organizations, and employers. The firm’s approach includes collaborative annual planning engagements using firm-approved software, with implementation of recommendations conducted through separate arrangements.
Lance C
Series 63
Monroeville, PA
Ameriprise
Lance Cunningham is a financial advisor with Ameriprise in Pittsburgh, PA, holding a Series 63 designation and 33 years of industry experience. He has been with Ameriprise and its related entities since 2012. Outside of advising, he is co-owner of an oil and gas leasing business, owner of a tax preparation firm, and serves as an elder on the board of Unity Presbyterian Church. Ameriprise provides a retirement-income planning service designed for individuals nearing or in retirement with significant investable assets, combining research, modeling, and tax-efficient strategies to deliver tailored, non-discretionary recommendation reports. The firm offers a broad range of advisory, brokerage, and insurance solutions typical of a large institutional provider.
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