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Krista C

Series 66

Pharr, TX

Merrill

Krista Cuevas is a financial advisor at Merrill with a Series 66 designation and seven years of industry experience. Her prior work includes positions at Bank of America, N.A., South Texas College, and Heb. Outside of finance, she owns a photography business called Krista Lee Photography. Merrill, along with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, offering model‑based and discretionary strategies for individuals, high-net-worth clients, pension and profit-sharing plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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Drake B

CFP®, Series 66

McAllen, TX

Ameriprise

Drake Barnes is a CFP® professional with 11 years of industry experience, currently advising at Ameriprise in McAllen, TX. He has been with Ameriprise and its affiliate since 2015. Ameriprise offers a retirement-income planning service focused on clients approaching or in retirement with significant investable assets, providing detailed Recommendation Reports that include income sources, Social Security options, and tax-smart withdrawal strategies. The firm uses a combination of research, modeling, and tax-efficiency analysis to support its advisory services and emphasizes products from affiliated firms.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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Mario G

Series 63, Series 65

McAllen, TX

Cetera

Mario Gonzalez is a financial advisor with Cetera, holding Series 63 and Series 65 credentials and totaling 27 years of industry experience. He has worked with several firms, including First Allied Securities and Arcus Wealth Advisors, and is involved in insurance sales covering life, health, and disability products. Gonzalez is also a financial professional and owner at Arcus Wealth Advisors, LLC. Cetera Investment Advisers LLC is an SEC-registered firm serving a broad range of clients, from individuals to institutional accounts, through a nationwide network of independent advisors. The firm offers various portfolio management and retirement services, utilizing a multi-manager platform that includes affiliated and third-party investment models.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Mauro G

Series 63, Series 65

McAllen, TX

Mass Mutual Investors Services

Mauro Gonzalez III is a financial advisor with Mass Mutual Investors Services in McAllen, TX, holding Series 63 and Series 65 licenses and bringing nine years of industry experience. His career includes roles at MassMutual Life Insurance Company, Nylife Securities LLC, and New York Life Insurance Company. He also works as an insurance broker specializing in life and health insurance. Mass Mutual Investors Services, LLC is a broker-dealer and SEC-registered investment adviser serving individuals, business owners, trusts, estates, charitable organizations, and employers. The firm offers financial planning, asset management, and educational seminars, utilizing firm-approved software and collaborative annual planning processes.

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting Founder/Business Owner Attorney Executive Married/Couples/Partners Divorced
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Juan T

Series 63, Series 65

Edinburg, TX

LPL Financial

Juan Trevino is a financial advisor with LPL Financial in Edinburg, TX, holding Series 63 and Series 65 credentials and bringing 38 years of industry experience. He previously worked at Merrill from 1998 to 2009 before joining LPL Financial in 2009. Outside of his advisory work, he serves as an Assistant Scoutmaster for the Boy Scouts of America and volunteers as a Staff Sergeant in the Texas State Guard. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and institutions. The firm offers a wide range of advisory and brokerage services, including financial planning, model portfolios, and third-party asset management, supported by technology tools and a large network of advisors.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Gerardo M

Series 66

McAllen, TX

J.P. Morgan Securities

Gerardo Mendez Flores is a financial advisor at J.P. Morgan Securities with four years of industry experience. He holds a Series 66 designation and previously worked at UBS Financial Services and Vantage Bank Texas. Outside of finance, he is a passive owner of a Bucks Pizza franchise. J.P. Morgan Securities provides institutional consulting services to corporations, foundations, and defined contribution plan sponsors, offering asset allocation advice, investment manager searches, and customized performance reporting. The firm combines large institutional advisory operations with broker-dealer and investment adviser registrations to deliver a broad range of services.

Wealth management Executive Founder/Business Owner
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Victor V

Series 63

Edinburg, TX

LPL Financial

Victor Valverde is a financial advisor with LPL Financial, holding a Series 63 designation and over 34 years of industry experience. Prior to joining LPL Financial in 2025, he worked for Next Financial Group, Inc. for 20 years and Raymond James Financial Services, Inc. for six years. He is also involved in non-variable insurance commission trails. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of financial planning and investment management services delivered through a large network of advisors.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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George G

Series 63, Series 65

McAllen, TX

Merrill

George Garza is a Financial Advisor at Merrill Lynch Wealth Management. He provides financial services to individuals, families, and business owners, focusing on creating personalized financial strategies that address investment, retirement, and wealth management goals. He has been serving clients in the financial services industry since 2008, with experience at Chase, Allstate, and Merrill. As a CERTIFIED FINANCIAL PLANNER® professional and Personal Investment Advisor (PIA), George emphasizes thoughtful guidance and clear communication in his financial planning approach. He is fluent in both English and Spanish, enabling him to work closely with a diverse client base to help them make informed financial decisions and pursue their long-term objectives. George holds a Bachelor's Degree from the University of Texas Rio Grande Valley and completed an Accredited Certificate Program at The American College of Financial Services.

Wealth management General retirement planning Income planning
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Natalie P

Series 66

McAllen, TX

Merrill

Natalie Pacheco is a financial advisor at Merrill with 10 years of industry experience. She holds the Series 66 designation and has been with Merrill since 2016, based in McAllen, TX. Merrill, along with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program. The firm offers model-based and discretionary investment strategies for individuals, high-net-worth clients, pension and profit-sharing plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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Larry W

Series 63, Series 65

McAllen, TX

Raymond James Financial

Larry Wilson Jr. is a financial advisor with Raymond James Financial, holding Series 63 and Series 65 credentials and bringing 21 years of industry experience. He previously worked for Commonwealth Financial Network and Collaborative Insight before joining Raymond James in 2025. Outside of his advisory role, he serves in a voluntary position as a counselor to the local Bishop at The Church of Jesus Christ of Latter-Day Saints in McAllen, TX. Raymond James Financial Services Advisors, Inc. provides financial planning and investment consulting to individual, high-net-worth, corporate, and institutional clients. The firm offers tailored, non-discretionary advice supported by analytical tools and maintains specialized programs including municipal and SIMPLE IRA advisory services.

Wealth management Tax strategies for small businesses Business succession planning General estate planning guidance Founder/Business Owner Executive
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Zaira E

Series 63, Series 65

McAllen, TX

Cetera

Zaira Espinoza is a financial advisor with Cetera, holding Series 63 and Series 65 credentials and eight years of industry experience. She has worked at firms including LPL Financial and Avantax Investment Services. Espinoza is also the Chief Executive Officer of ZEAL Wealth Partners, LLC, where she provides comprehensive financial planning and investment management services, and she owns ZEAL Transitions, LLC, which offers business strategy and transactional consulting. Cetera Investment Advisers LLC is an SEC-registered firm serving a diverse client base, including individuals, retirement plans, corporate and charitable clients, and institutional accounts. The firm offers a range of portfolio management and financial planning services through a nationwide network of independent advisors and operates a multi-manager platform with access to various program structures and third-party money managers.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Jonathan M

Series 66

McAllen, TX

STIFEL

Jonathan Montgomery is a financial advisor at Stifel with 18 years of industry experience. He holds the Series 66 designation and has worked at Stifel Nicolaus & Co Inc since 2016, following roles at Wells Fargo Clearing and Wells Fargo Advisors LLC. Stifel serves a diverse client base, including individuals, institutional clients, and charitable organizations, providing brokerage and investment advisory services. The firm’s investment approach is based on proprietary capital market assumptions and probabilistic modeling developed by its Investment Strategy Group.

General retirement planning Income planning
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Jason V

Series 63, Series 65

Edinburg, TX

LPL Financial

Jason Valle is a financial advisor with LPL Financial in Edinburg, TX, holding Series 63 and Series 65 licenses and bringing 18 years of industry experience. He previously worked at Mass Mutual Investors Services before joining LPL Financial in 2011. Outside of his advisory work, he is involved in winemaking through a home-based venture called Corazon de Valle. LPL Financial is a national broker-dealer and SEC-registered investment adviser that serves individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of financial planning and investment management services delivered through a large network of advisors utilizing various model portfolios, third-party subadvisors, and customized strategies.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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James E

CFP®, Series 66

McAllen, TX

LPL Financial

James Enriquez is a CFP® professional with 15 years of experience in financial advising. He is currently with LPL Financial and has previously worked at Ameriprise and Edward Jones. Enriquez is involved in developing CFP Board exam content and holds several non-investment-related business interests. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and institutions. The firm offers a range of financial planning and investment management services delivered through a large network of advisors utilizing various portfolio models and advisory platforms.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Keith M

CFP®, Series 63, Series 66

McAllen, TX

Edward Jones

Keith Moore is a CFP®-designated financial advisor with Edward Jones in McAllen, TX, where he has worked since 2002, totaling 23 years of industry experience. He holds Series 63 and Series 66 licenses. Moore serves as a board member for the McAllen Foreign Trade Zone. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients. The firm manages approximately $1.01 trillion in assets under management through a network of about 23,701 financial advisors and offers a range of advisory programs including discretionary and non-discretionary wrap fee strategies, separately managed accounts, and affiliated mutual funds.

College savings (529s, UTMA, etc.) Business ownership considerations General estate planning guidance Founder/Business Owner
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Teresa H

Series 66

McAllen, TX

STIFEL

Teresa Hunter is a financial advisor with Stifel who holds a Series 66 designation and has 21 years of industry experience. She has worked at Stifel Nicolaus & Co Inc since 2020, following tenures at Wells Fargo Clearing and Wells Fargo Advisors LLC. In addition to her advisory role, she is a commissioned Notary Public. Stifel serves a diverse client base, including individuals, institutional clients, and charitable organizations, offering brokerage and investment advisory services supported by a proprietary investment methodology developed by its Investment Strategy Group.

General retirement planning Income planning
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Abraham M

Series 63, Series 65

McAllen, TX

Cetera

Abraham Marquez is a financial advisor with Cetera who holds the Series 63 and Series 65 licenses and has 16 years of industry experience. His prior work includes roles at BBVA Wealth Solutions and Compass Bank. Outside of his advisory work, he is involved in insurance benefits consulting for school faculty and engages in commercial and retail loan referrals. Cetera Investment Advisers LLC is an SEC-registered firm serving individual investors, employer-sponsored retirement plans, corporate, charitable, and institutional clients. The firm offers portfolio management, financial planning, and access to multiple third-party money managers through a multi-manager platform.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Lorena G

Series 66

McAllen, TX

UBS Financial Services

Lorena Garza is a Series 66-licensed financial advisor at UBS Financial Services with 23 years of industry experience. She has worked at UBS in two periods, from 2014 to 2021 and from 2022 to present, and also spent a year at TRB Wealth Management. Outside of her advisory role, she holds ownership interests in several real estate holding companies, with management delegated to family members. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory services, offering financial planning, portfolio management, and access to mutual funds and alternative products. The firm integrates institutional trading capabilities with wealth management and provides research-driven, model-based investment strategies tailored to client goals.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Monica C

Series 66

McAllen, TX

UBS Financial Services

Monica Castellano is a financial advisor at UBS Financial Services with 2 years of industry experience. She holds a Series 66 designation and previously worked in education with McAllen ISD and PSJA ISD for a combined 12 years. Monica is based in McAllen, TX. UBS Financial Services serves individual, corporate, and institutional clients through a range of brokerage and investment advisory services, including fee-based financial planning and portfolio management. The firm integrates proprietary research and institutional trading capabilities with wealth management to provide tailored financial solutions.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Abelardo L

CFP®, Series 63, Series 66

Edinburg, TX

Edward Jones

Abelardo Leal is a CFP® professional with 21 years of industry experience, currently serving as a financial advisor at Edward Jones since 2004. He holds Series 63 and Series 66 licenses and acts as a citizen at-large trustee on the McAllen Firemen's Pension Board. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients, offering a range of advisory programs and investment solutions supported by a large nationwide network of advisors and branch offices.

Wealth management Tax-loss harvesting Multi-generational wealth transfer Retired Founder/Business Owner Executive
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