Top private / alternative investments financial advisors in Cupertino, CA
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you're considering private or alternative investments, you likely want to diversify beyond traditional stocks and bonds to potentially enhance returns or reduce risk. A common mistake is underestimating the complexity and illiquidity (difficulty selling quickly) of these investments, which can impact your overall financial plan.
- Risk assessment expertise. Ensure the advisor understands the unique risks of private deals and alternative assets, not just public markets.
- Liquidity planning. Ask how they help manage cash flow given that these investments often can't be sold on short notice.
- Tax implications. Confirm they consider California's high income taxes and how alternative investments might affect your tax situation.
- Portfolio integration. Look for advisors who explain how private investments fit with your broader financial goals and existing assets.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Derek P
CFP®, Series 66
Cupertino, CA
CWM, LLC
Derek Pesta in Cupertino, CA, specializes in private and alternative investments with 10 years of experience and CFP® certification, offering expertise in tax-loss harvesting and ESG investing. Working at CWM, LLC, a large firm serving diverse clients, he provides flat-fee financial planning and uses a mix of in-house and third-party portfolio management, distinguishing him from advisors with narrower service models.
Experience: 11 years
Avg account: $875,860
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Anandi K
CFP®, Series 65
Cupertino, CA
Akrish Financial Advisory
Anandi Krishnamurthy specializes in private and alternative investments with eight years of experience and CFP® certification, offering expertise in tax planning and stock option strategies relevant to Cupertino's high-tax environment. Her independent firm uses a Core + Satellite approach and provides flexible flat or hourly fee structures, distinguishing her from advisors who may have less personalized fee options or broader firm affiliations.
Experience: 9 years
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William W
Series 66, Series 63
Cupertino, CA
Charles Schwab
William Wang's 12 years of experience and expertise in private and alternative investments, real estate investing, and multi-state taxation equip him to navigate the complexities of these asset classes in Cupertino, CA. Affiliated with Charles Schwab, a large firm serving high-net-worth clients with managed-account services and multi-asset portfolios, he offers a 0.80% annual AUM fee and combines non-discretionary guidance with discretionary account access, distinguishing him from advisors at smaller firms.
Experience: 13 years
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Lucas M
Series 63, Series 66, Series 65
Cupertino, CA
SP Asset Management LLC
Lucas Mosher specializes in private and alternative investments, offering expertise in options and derivatives strategies, which suits high-net-worth clients in Cupertino, CA. His firm, SP Asset Management LLC, manages $1.71 billion with a focus on discretionary portfolio management and fundamental securities analysis, providing a flat-fee financial planning option starting at $10,000, distinguishing him from advisors with different fee structures or client focuses.
Experience: 6 years
Avg account: $8,867,822
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Jane S
Series 63, Series 66
Cupertino, CA
HSBC SECURITIES (USA) Inc.
Jane Stephan's expertise in private and alternative investments, combined with her six years of industry experience and Series 63 and 66 licenses, equips her to navigate the complexities of these asset classes in Cupertino. Working at HSBC Securities, a large firm offering both discretionary and non-discretionary portfolio management with strategic and tactical asset allocation, she serves a diverse client base including individuals and corporations, with a 1.50% AUM fee structure.
Experience: 7 years
Avg account: $307,151
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