Independent financial advisors working with founders and business owners
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you own a business or founded a company, you likely face complex decisions about managing your personal and business finances together. Without an advisor who understands the unique challenges of business ownership, you might miss opportunities to optimize cash flow or plan for succession effectively.
- Business and personal finance integration. Look for advisors who consider how your business income and expenses impact your personal financial goals.
- Succession and exit planning. Confirm they can help you prepare for selling or passing on your business, not just managing investments.
- Tax implications of ownership. Ask how they address tax strategies specific to business owners, including deductions and entity structure.
- Independent perspective. Since these advisors operate independently, check how they tailor advice without being tied to specific products or firms.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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Jared F
Series 65
Huntington Beach, CA
Northwest Asset Management
Jared Fruth specializes in serving founders and business owners, offering expertise in retirement income strategy and active portfolio management, which supports complex financial needs of business owners. Operating independently with a flat-fee and negotiable AUM fee structure, he provides personalized advice through Northwest Asset Management's fiduciary approach, managing $3.6 billion with customized portfolios, distinguishing him from advisors tied to specific products or firms.
Experience: 4 years
Avg account: $1,472,895
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Edwina M
Series 65
Cincinnati, OH
Waverly Advisors, LLC
Edwina Martin is well suited for founders and business owners seeking integrated financial and tax planning, leveraging her dual role in tax planning and advisory at Waverly Advisors, LLC. Her firm offers both discretionary and non-discretionary portfolio management with a mix of traditional and alternative investments, and she provides flat-fee financial planning options, distinguishing her from advisors with purely asset-based fees or narrower investment focuses.
Experience: 2 years
Avg account: $1,639,930
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Craig M
Series 63, Series 65
Columbia, SC
Capital Investment Advisory Services, LLC
Craig Mcdaniel Jr. is well-suited for founders and business owners seeking independent financial advice, offering expertise in retirement plans like SEP and solo 401(k), active portfolio management, and options strategies. Based in Columbia, SC, he provides customized investment management with discretionary mandates and third-party managers, charging hourly fees capped at $250, which may appeal to clients preferring transparent, flexible fee structures compared to other advisors.
Experience: 13 years
Avg account: $373,429
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Sarah C
CFP®, Series 63, Series 65
Boston, MA
Santander Securities LLC
Sarah Currier Barrella is well-equipped to assist founders and business owners in the US by integrating personal and business financial planning, supported by her 26 years of experience and CFP® certification. Operating independently at Santander Securities LLC, she offers a 1.30% AUM fee structure and specializes in ESG investing, tax-loss harvesting, and income planning, providing a broad range of services beyond typical business owner needs.
Experience: 26 years
Avg account: $263,306
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Sally H
Series 63, Series 65
New York, NY
Seasons of Advice Wealth Management
Sally Hyman is well-suited for founders and business owners seeking guidance on business exit strategies and integrating personal and business finances, backed by 42 years of industry experience and Series 63 and 65 licenses. Operating independently at Seasons of Advice Wealth Management in New York, she serves high-net-worth clients with a life-cycle investment approach and offers discretionary portfolio management and comprehensive financial planning, distinguishing her from advisors with less specialized firm services.
Experience: 43 years
Avg account: $1,365,716
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