CFP®-certified financial advisors working with HENRYs (high earners, not rich yet) in Jacksonville, FL
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you're earning a high income but haven't yet built significant wealth, you might face unique challenges like managing tax liabilities and balancing saving with lifestyle needs. Without focused guidance, it's easy to overlook how federal taxes, property taxes, and spending habits impact your financial progress.
- Federal tax strategies. Since Florida has no state income tax, ask how advisors optimize your federal tax situation, including deductions and credits relevant to high earners.
- Property tax awareness. Understand how property taxes and homestead exemptions can affect your overall tax burden and homeownership decisions.
- Cash flow balance. Confirm how advisors help you manage spending and saving to build wealth without sacrificing your current lifestyle.
- Long-term wealth migration. Explore how advisors incorporate Florida's strong homestead protections into your broader financial plan to support future moves or estate considerations.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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David R
CFP®, Series 66
Jacksonville, FL
Cetera
David Rea is a CFP®-certified advisor in Jacksonville, FL, specializing in wealth management and tax-loss harvesting for HENRY clients. His experience with retirement plans for business owners and charitable giving complements his focus on high earners balancing saving and lifestyle. Working at Cetera, a large firm with $257 billion AUM, he offers flat fees and hourly consulting, providing flexible financial planning options compared to other advisors.
Experience: 12 years
Avg account: $306,089
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William G
CFP®, Series 66
Jacksonville, FL
Prosperity Capital Advisors
William Guthrie, a CFP® with 11 years of experience in Jacksonville, specializes in serving HENRY clients through Prosperity Capital Advisors, which offers a model-driven, multi-sleeved investment approach including alternatives and retirement plans for business owners. His flat-fee and hourly fee options, combined with expertise in active portfolio management and options strategies, distinguish him from others by providing flexible, comprehensive financial planning tailored to high earners balancing growth and lifestyle.
Experience: 12 years
Avg account: $506,095
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Allen S
CFP®, Series 63, Series 66
Jacksonville, FL
Lincoln Investment
Allen Sasser Jr. is a CFP®-certified advisor in Jacksonville, FL, specializing in wealth management and retirement plans for business owners, with 18 years of industry experience. He offers flexible fee structures including flat and hourly fees, and works within a large firm known for advisory and implementation-support services, which may provide a broader range of resources compared to smaller practices.
Experience: 18 years
Avg account: $157,266
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Paul M
CFP®, Series 63, Series 66
Jacksonville, FL
Merrill
Paul Minogue, a CFP® certificant with 18 years of experience, specializes in serving HENRYs in Jacksonville, FL, focusing on tax-loss harvesting and active portfolio management. Affiliated with Merrill, a large firm offering diverse managed account programs and tax-efficient strategies, he supports mid-career professionals and business owners with a 1.10% AUM fee for managed strategies under $2 million.
Experience: 18 years
Avg account: $860,085
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James C
CFP®, Series 63
Jacksonville, FL
Wealth Enhancement Advisory Services, LLC
James Carr Jr. is well-suited for high earners in Jacksonville, FL, offering expertise in active portfolio management and retirement plans for business owners, backed by 36 years of experience and CFP® certification. His firm employs a strategic mix of passive and active investment management, with flexible fee options including flat fees and hourly rates, distinguishing him from advisors with narrower service models or less extensive firm resources.
Experience: 37 years
Avg account: $1,378,035
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