Large-firm, values-based investing financial advisors in Madison, WI
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
You might seek a values-based investing advisor if aligning your investments with your personal ethics or social goals matters to you. The key risk is working with an advisor who treats values-based investing as a simple add-on, rather than integrating it deeply into portfolio construction.
- Firm resources matter. Large firms often have dedicated research teams to evaluate companies on environmental, social, and governance (ESG) criteria, which can enhance your portfolio's alignment with your values.
- Values integration approach. Ask how they incorporate your specific values into investment decisions beyond just excluding certain industries.
- Performance and values balance. Confirm how they balance your ethical priorities with financial goals to avoid unintended trade-offs.
- Experience with local clients. Advisors familiar with Madison's strong public pension systems can better address retirement planning nuances for government workers.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
-
Bradley H
CFP®, CFA®
Madison, WI
Mariner
Bradley Howe at Mariner Wealth in Madison, WI, integrates values-based investing with his CFP® and CFA® credentials, focusing on socially responsible strategies and serving high-net-worth clients. His experience at a large firm with extensive resources supports a balanced approach to ethical investing, complemented by flat-fee and hourly fee options that provide flexible financial planning and consulting services.
Experience: 3 years
Avg account: $2,116,909
-
Crystal C
Series 63, Series 65
Madison, WI
Merrill
Crystal Carlson offers expertise in values-based investing within a large firm setting, leveraging Merrill's global resources and technology to align portfolios with clients' ethical priorities. With 17 years of experience and credentials like CFP and CIMA, she integrates ESG investing with comprehensive wealth management, including retirement and estate planning, making her a versatile choice among Madison advisors focused on socially responsible strategies.
Experience: 18 years
Avg account: $860,085
-
Caleb T
Series 66
Waunakee, WI
Edward Jones
Caleb Twedell at Edward Jones in Waunakee, near Madison, offers expertise in values-based investing with a focus on ESG and sustainable strategies, supported by a large firm's resources. His background includes retirement income strategy and serving founders and sales professionals, with a fee structure up to 1.35% annually, distinguishing him through a blend of local experience and diverse client focus.
Experience: 4 years
Avg account: $246,728
Want help finding the right advisor?
Answer a few questions to see advisors matched to you.
Advisors focused on
People also searched
Popular in Madison, WI
Not sure where to start?
We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor's Form ADV and do your own diligence before deciding whether to work with them.
Advisor matching and referrals are provided by FinanceHQ LLC ("FHQ"), a wholly-owned subsidiary of Warmer and an SEC-registered investment adviser. We may be compensated by participating advisors. You pay no fee to use our matching service, and advisor fees are not increased because of a referral. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
By using our service, you agree to the Warmer Terms of Service and FHQ Advisory Agreement, and acknowledge Warmer's Privacy Policy. Please review FHQ's ADV Part 2A and Form CRS. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. ("Warmer")