Top factor investing / smart beta financial advisors in Reno, NV

The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.

If you want to align your investments with specific market factors like value, momentum, or quality, these advisors can help you navigate that approach. Without a clear understanding of factor investing, you might end up with a portfolio that doesn't truly reflect your risk tolerance or financial goals.

  • Factor selection clarity. Ask how they choose which factors to emphasize and why those fit your personal situation.
  • Risk management focus. Confirm they explain how factor strategies can behave differently in various market conditions.
  • Cost and turnover awareness. Factor investing can involve more trading; check how they manage expenses and tax implications.
  • Integration with broader plan. See how they incorporate factor investing within your overall financial strategy, not as a standalone tactic.

Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.

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Mitchell L

ChFC®, Series 63, Series 65

Reno, NV

Kestra Advisory

Mitchell Laughton is a financial advisor with Kestra Advisory, holding the ChFC® designation along with Series 63 and 65 licenses. He has 43 years of experience in the financial services industry, including long-term roles at Kestra Investment Services and ownership of The Laughton Company. Outside of his advisory work, he serves on the board of the JUSTin Hope Foundation and is vice president of The Prospectors Club. Kestra Advisory Services provides investment advisory and retirement-plan consulting to a broad range of institutional and individual clients, including large plan sponsors. The firm offers services such as fiduciary consulting, plan-level investment advice, and employee education, supporting investments with due diligence and serving clients that include sovereign wealth funds.

Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Annuities Wealth management Founder/Business Owner Executive

Jeremiah L

Series 66, Series 63

Reno, NV

Edward Jones

Jeremiah Lesniak is a financial advisor at Edward Jones in Reno, NV, holding Series 66 and Series 63 licenses with one year of industry experience. Prior to joining Edward Jones, he held positions at JPMorgan Chase Bank, J.P. Morgan Securities, Wells Fargo Bank, and several mortgage and power companies. Edward Jones is a full-service wealth management firm serving individual and institutional clients with a wide range of advisory programs, including discretionary and non-discretionary strategies, separately managed accounts, and affiliated mutual funds. The firm manages approximately $1.01 trillion in assets and maintains a large nationwide network of financial advisors and branch offices.

Retirement plans for business owners (SEP, solo 401k) Business ownership considerations Business Financial Management Wealth management General retirement planning Founder/Business Owner

Clayton H

Series 65

Reno, NV

GK Wealth Management LLC

Clayton Holthaus is a Wealth Advisor with GK Wealth Management in Reno, Nevada. He joined GK Wealth Management while completing his finance degree at the University of Nevada, Reno and has been focused on wealth management since 2019. Drawn to GK’s fiduciary, client-first approach, Clayton helps individuals, families, and business owners make clear, confident decisions about their financial future. Clayton brings a practical, relationship-driven approach to financial planning and investment strategy. He works with clients to understand their goals, organize their financial picture, and develop strategies aligned with their values, needs, and long-term objectives. Clayton earned his Bachelor of Business in Finance from the University of Nevada, Reno. Outside of work, he enjoys fishing, snowboarding, playing sports, exploring Tahoe, and spending time with family.

Wealth management General retirement planning Business ownership considerations General estate planning guidance Business Financial Management
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Calvin W

Series 66

Reno, NV

Merrill

Calvin Wilson is a financial advisor at Merrill with a Series 66 designation and four years of industry experience. He has worked at Bank of America, N.A., and Merrill since 2021. His prior experience includes roles at Merrill Lynch, Carol's Cafe, Main Management LLC, and Bates College. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, offering model-based and discretionary investment strategies for individuals, high-net-worth clients, and institutional investors.

Tax-loss harvesting Active portfolio management Wealth management
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Christopher F

Series 66

Reno, NV

Wells Fargo Clearing

Christopher Ferre is a financial advisor with Wells Fargo Clearing, holding a Series 66 designation and possessing 17 years of industry experience. He has worked at Wells Fargo in various capacities since 2008, including roles at Wells Fargo Advisors LLC and Wells Fargo Clearing. Wells Fargo Advisors is a national securities firm serving individual, corporate, and institutional clients with investment advisory services, financial planning, and retirement plan consulting. The firm manages approximately $671 billion in assets with more than 14,000 advisors and offers both brokerage and advisory solutions.

Retired Founder/Business Owner
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Joseph H

Series 63, Series 66

Boca Raton, FL

Financial Trust Asset Management Chartered

Joseph Hage is a financial advisor with Financial Trust Asset Management Chartered in Boca Raton, FL, holding Series 63 and Series 66 licenses and bringing 40 years of industry experience. His prior roles include positions at Citigroup, Cetera Investment Advisers, and BB&T Investments. He is also part owner of Financial Trust Research Partners, LLC, where he conducts and reviews investment research. Financial Trust Asset Management serves individuals, pension and profit-sharing plans, charitable organizations, corporations, and other advisers, offering discretionary portfolio management, financial planning, OCIO services, and sub-advisory/model licensing. The firm employs a blend of quantitative, fundamental, and technical analysis through proprietary models and indexes, and its setup includes unique features such as affiliated research and distribution arrangements that extend its proprietary strategies to third-party platforms.

Active portfolio management Factor investing / smart beta Passive / index investing Founder/Business Owner Executive
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Tiffany S

CFP®, Series 63, Series 66

Bellevue, WA

Avier Wealth Advisors

Tiffany Stoner is a CFP®-certified financial advisor with 16 years of industry experience. She is currently with Avier Wealth Advisors in Bellevue, WA, where she has worked since 2024. Her prior experience includes roles at Badgley Phelps Wealth Managers, Brighton Jones, and Charles Schwab. Avier Wealth Advisors provides financial planning and discretionary investment management to individuals, families, and various business entities. The firm emphasizes broad asset allocation strategies using primarily mutual funds and ETFs, incorporates factor research into equity allocations, and offers integrated planning and portfolio management services, including handling held-away assets.

Factor investing / smart beta Wealth management Founder/Business Owner
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Ryan P

CFP®, Series 66

Winter Garden, FL

Wealth Enhancement Advisory Services, LLC

Ryan Paul is a CFP® certificant with 13 years of industry experience, currently serving at Wealth Enhancement Advisory Services, LLC since 2016. He has worked with affiliated entities including Wealth Enhancement Brokerage Services and Wealth Enhancement Group, as well as LPL Financial, LLC. In addition to his advisory role, he is involved in tax preparation and accounting on a limited basis. Wealth Enhancement Advisory Services provides financial planning, asset management, retirement-plan consulting, and managed account referrals for individuals, high-net-worth clients, corporations, and retirement plans. The firm manages over $122 billion in assets and employs a diversified investment process that blends passive and active management with quantitative, momentum, and fundamental analysis overseen by an internal Investment Committee.

Active portfolio management Factor investing / smart beta Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Executive Founder/Business Owner Retired HENRY (High Earners, Not Rich Yet) Mid-Career Professionals Approaching retirement Baby Boomers (Born 1946-1964)
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Keith J

Series 66

De Pere, WI

Associated Investment Services, Inc.

Keith Johnson is a financial advisor at Associated Investment Services, Inc. with 12 years of industry experience. He holds the Series 66 designation and has worked previously at Securities America Advisors and Securities America Inc. He has been with Associated Investment Services since 2017. Associated Investment Services, Inc. provides advisory and brokerage services to individual investors, small corporations, trusts, estates, and charitable institutions. The firm offers model portfolio and separately managed account programs through third-party managers and its affiliate Kellogg Asset Management, delivering advisory services via the Envestnet/NFS platform with a predominantly non-discretionary investment approach.

Tax-loss harvesting Passive / index investing Active portfolio management Factor investing / smart beta Retired Founder/Business Owner
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Pranay D

Series 66

New York, NY

Nasdaq Dorsey Wright

Pranay Dureja is a financial advisor at Dorsey, Wright & Associates, LLC with four years of industry experience. He holds a Series 66 designation and has previously worked at Nasdaq, Merrill, and Bank of America. Outside of finance, he is a co-founder and partner of Studio Suzuki, a small record label promoting and distributing local musical artists. Dorsey, Wright & Associates provides discretionary investment management to individual investors and offers research, model licensing, and advisory services to institutional and professional clients. The firm’s investment approach is based on technical analysis, utilizing Point & Figure charting and relative strength methods across multiple asset classes.

ESG / Sustainable investing Passive / index investing Active portfolio management Factor investing / smart beta

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