CFP®-certified financial advisors working with founders and business owners in Santa Clara, CA
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you run a startup or own a business in Santa Clara, you likely face complex financial decisions that affect both your personal wealth and your company’s future. Without focused expertise, it’s easy to overlook how business risks and personal finances intertwine, leading to missed opportunities or unexpected tax burdens. CFP® certification means these advisors have formal training in financial planning, which can help you navigate these challenges more confidently.
- Business and personal finance integration. Ask how they balance your company’s cash flow needs with your personal financial goals.
- Tax strategy awareness. Confirm they understand California’s high income taxes and how Proposition 13 limits property tax increases for homeowners.
- Exit planning insight. Explore their approach to preparing your business for sale or succession while optimizing your financial position.
- Risk management focus. Check how they address business liabilities alongside your personal insurance and investment risks.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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James R
CFP®, ChFC®
Santa Clara, CA
Altura Wealth Advisors Inc.
James Rukstalis, a CFP® and ChFC® with nine years of experience, serves founders and business owners in Santa Clara, CA, offering expertise in retirement plans like SEP and solo 401(k), annuities, and real estate investing. His firm, Altura Wealth Advisors, manages $169 million with a long-term, passive investment approach, charging a 1.35% AUM fee, which may appeal to clients seeking integrated financial and insurance services.
Experience: 9 years
Avg account: $558,262
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Hongze C
CFP®, Series 63, Series 66
Santa Clara, CA
Mass Mutual Investors Services
Hongze Chen's 27 years of experience and CFP® certification equip him to address the complex financial needs of founders and business owners in Santa Clara, CA, including cash flow and estate planning. Affiliated with Mass Mutual Investors Services, a large firm offering comprehensive financial planning and asset management, he brings a seasoned approach that balances personal and business financial strategies effectively.
Experience: 28 years
Avg account: $249,379
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Robert C
CFP®, Series 63, Series 66
Santa Clara, CA
Robert Baird & Co.
Robert Choy's 25 years of experience and CFP® certification equip him to address the complex financial needs of founders and business owners in Santa Clara, including tax-loss harvesting and wealth management. Affiliated with the large firm Robert W. Baird & Co., he offers flexible fee structures such as flat fees and hourly consulting, distinguishing him from advisors with more rigid pricing models.
Experience: 25 years
Avg account: $713,008
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Mark P
CFP®, Series 63, Series 65
Santa Clara, CA
Edelman Financial Engines
Mark Palmer's 28 years of experience and CFP® certification equip him to address the complex financial needs of founders and business owners in Santa Clara, including retirement income strategy and tax-loss harvesting. Working with Edelman Financial Engines, a large firm offering technology-enabled advisory services and flat-fee financial plans, he combines seasoned expertise with scalable investment solutions, differentiating him from advisors at smaller firms or with narrower service models.
Experience: 29 years
Avg account: $375,508
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Brian F
CFP®, ChFC®, Series 63, Series 65
Santa, CA
Focus Partners Wealth, LLC
Brian Fenn, a CFP® and ChFC® with 25 years of experience, specializes in retirement plans for business owners and business exit strategies, making him well-suited for founders in Santa Clara. His firm, Focus Partners Wealth, LLC, serves high-net-worth clients with a long-term, tax- and fee-sensitive investment approach, offering flat-fee and AUM-based pricing within a large firm setting.
Experience: 25 years
Avg account: $2,557,933
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