CFP®-certified, elder care planning financial advisors in South San Francisco, CA
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
When you’re managing care for an aging parent or planning for your own future needs, you need an advisor who understands the complexities of elder care finances. Without this focus, it’s easy to overlook how taxes, benefits, and long-term care costs interact, leading to unexpected expenses.
- Tax impact awareness. Ask how they navigate California’s high income taxes alongside Proposition 13, which limits property tax increases, to protect your assets.
- Long-term care cost planning. Confirm they consider the full range of care options and their financial implications over time.
- Benefit coordination. Look for advisors who help integrate Social Security, Medicare, and Medicaid rules into your financial plan.
- Family communication. Effective elder care planning often involves coordinating with relatives; ask how they facilitate these conversations.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
-
Carol G
CFP®, Series 63, Series 65
San Mateo, CA
Gosho Financial Group
Carol Gosho specializes in elder care planning and retirement income strategy, bringing 25 years of experience and CFP® certification to clients near South San Francisco. Her firm uses a tactical allocation approach and offers flat-fee financial planning, serving high-net-worth individuals with a focus on comprehensive tax and income planning, which distinguishes her from advisors with more general practices.
Experience: 25 years
Avg account: $761,489
-
Evan H
CFP®, CFA®, Series 63, Series 65
Los Altos, CA
Mok Capital Management
Evan Hirano's CFP® certification and decade of experience equip him to address elder care planning complexities, including tax impacts and long-term care costs. Based in Los Altos, his firm Mok Capital Management serves diverse clients with a value-based investment approach and offers both portfolio management and hourly financial planning, differentiating him through flexible fee options and a broad client focus.
Experience: 10 years
Avg account: $860,117
-
Ka Ki L
CFP®, Series 63, Series 66
Fremont, CA
Beyond Financial Services
Ka Ki Leung, a CFP® professional with 15 years of experience, specializes in elder care planning and serves high-net-worth clients from Fremont, CA. His firm offers flat fees for specific planning services and emphasizes non-discretionary portfolio management, which may appeal to those seeking detailed involvement in investment decisions compared to other advisors in the area.
Experience: 16 years
Avg account: $1,503,656
-
Dana S
CFP®, CFA®, Series 66
Foster City, CA
Bailard, Inc.
Dana Scheer is well-equipped for elder care planning in South San Francisco, combining CFP® and CFA® credentials with 28 years of experience and a focus on high-net-worth clients. Her firm, Bailard, Inc., offers a blend of quantitative and qualitative investment strategies, including sustainable investing, and employs a flat-fee structure, distinguishing her from advisors with traditional AUM fees.
Experience: 29 years
Avg account: $5,033,851
Want help finding the right advisor?
Answer a few questions to see advisors matched to you.
Advisors focused on
People also searched
Popular in South San Francisco, CA
Find advisors by type
Not sure where to start?
We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor’s Form ADV and do your own diligence before deciding whether to work with them.
Advisor matching and introductions are provided by FinanceHQ LLC (“FHQ”), a wholly-owned subsidiary of Warmer and an SEC-registered investment advisor. We receive compensation from certain participating advisors for introductions or referrals. This creates a conflict of interest because we have an incentive to recommend advisors who compensate us, including those who pay us more. You pay no fee to use our matching service, and advisor fees are not increased because of a referral or introduction. We do not review the ongoing performance of advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
By using our service, you agree to our Terms of Service and Advisory Agreement, and acknowledge our Privacy Policy. Please review FHQ’s ADV Part 2A and Form CRS. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. (“Warmer”)