CFP®-certified, factor investing / smart beta financial advisors in Wilmington, DE
The right financial advisor for you depends on how you weigh location, expertise, experience, the clients they typically serve, and how they work with you.
If you want to use factor investing or smart beta strategies, you likely seek to improve returns by targeting specific investment drivers like value or momentum. Without a knowledgeable advisor, you might end up with a portfolio that looks smart on paper but doesn't align with your risk tolerance or goals. CFP® certification means these advisors have formal training in financial planning, which helps integrate factor strategies into your broader financial picture.
- Factor selection rationale. Ask how they choose which factors to emphasize and why those fit your financial situation.
- Risk management approach. Confirm how they balance factor exposure with your comfort level and long-term objectives.
- Portfolio integration. Understand how they combine factor strategies with your existing investments to avoid unintended overlaps or gaps.
- Cost considerations. Inquire about fees and how they impact the net benefit of factor-based strategies in your portfolio.
Here are top matches to get you started. Review each profile to compare experience, credentials, and approach.
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William S
CFP®, CFA®, ChFC®
Berwyn, PA
Apella Wealth
William Suplee IV, a CFP®, CFA®, and ChFC® with 22 years of experience, specializes in factor investing and smart beta strategies, making him well-suited for clients seeking these approaches near Wilmington, DE. His firm, Apella Wealth, uses a model-driven investment process combining quantitative methods and external managers, offering tax-aware solutions with flat-fee and hourly financial planning options, catering to high-net-worth individuals and diverse client types.
Experience: 22 years
Avg account: $1,287,176
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Kelly C
CFP®, Series 65
Berwyn, PA
Trinity Wealth Management, LLC
Kelly Catania's expertise in factor investing and passive/index strategies, combined with her CFP® certification, equips her to integrate smart beta approaches effectively within broader financial plans. Operating from Berwyn, PA, she offers flat-fee financial planning and pension consulting through Trinity Wealth Management, which serves high-net-worth clients and employs a blend of technical analysis and factor strategies reviewed quarterly, distinguishing her from others in Wilmington, DE.
Experience: 7 years
Avg account: $1,407,080
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John O
CFP®, Series 63, Series 65
Malvern, PA
Wealth Enhancement Advisory Services, LLC
John O'Brien's 25 years of experience and CFP® certification equip him to integrate factor investing and smart beta strategies effectively within comprehensive financial plans. Operating from a large SEC-registered firm, he offers flat fees starting at $250 and serves a diverse clientele including Baby Boomers and business owners, distinguishing him with a strategic blend of passive and active management supported by rigorous research.
Experience: 26 years
Avg account: $1,378,035
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