Bettendorf, IA Office

Advisory Advocates LLC provides financial planning, financial consulting, discretionary portfolio management, and retirement plan consulting to individuals, high‑net‑worth clients, retirement plans, trusts, estates and business entities. The firm’s team of seven advisors manages roughly $158.6 million for about 243 clients and may recommend that all or part of a client’s assets be placed with third‑party investment advisers.

The firm’s process begins with a data‑gathering discovery to identify goals, risk tolerance and time horizon, followed by individualized, discretionary portfolio management using fundamental and technical analysis, strategic and tactical asset allocation, and periodic rebalancing. It offers written financial plans to planning clients, conducts ongoing account reviews, and works directly with clients to select and monitor third‑party managers when those are recommended.

Advisory Advocates is co‑owned by Luminist Holdings and has ownership links to other SEC‑registered advisers, including RM Investment Strategies and Luminist Capital, and it discloses that it hires Luminist Capital for some client accounts and receives a portion of third‑party adviser fees — a relationship the firm says it manages through disclosures and fiduciary procedures. The firm also recently became SEC‑registered in March 2026, added retirement plan consulting (limited ERISA Section 3(21) services), and notes that some owners are insurance‑licensed and may recommend insurance products for separate commission income.