Avaii Wealth Management, LLC logo

Avaii Wealth Management, LLC

Updated today

Client AUM

$584,382,946

Clients

986

Advisors

11

across 2 offices

About

Avaii Wealth Management is an SEC‑registered advisory firm that provides investment management, financial planning, and retirement plan advisory services to individuals, families, trusts, charitable organizations, businesses and retirement plans. The firm manages roughly $603 million for nearly 1,000 client relationships and operates with an 11‑person advisory team, offering discretionary portfolio management and participant account management through third‑party platforms.

The firm integrates financial planning with portfolio construction and oversight, typically using a mix of active and passive mutual funds, ETFs, individual equities and fixed income and, when appropriate, third‑party independent managers. Avaii describes itself as a fiduciary, conducts periodic account reviews (at least quarterly), and notes that advisors may use options and other derivatives strategies in separately managed accounts when suitable for a client’s objectives.

Avaii’s brochure discloses several features that distinguish it from many peers: it offers in‑house tax preparation and filing services through a CPA, several advisory persons are also licensed insurance professionals who may earn commission compensation from insurance product sales, and the firm explicitly permits and discloses outside business activities by advisors (for example, sales or farming). These additional services and dual roles are identified in the brochure as potential conflicts of interest and are governed by the firm’s disclosure and compliance procedures.

Client services

Financial planning Portfolio management Selection of other advisers Tax planning / preparation

Expertise

Retirement plans for business owners (SEP, solo 401k)

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Fee options

Fixed

Fixed financial planning fees are based on expected duration and hourly rates; tax preparation fees start at $350 and increase based on complexity.

Percentage

$0 - $250,000: 1.50% $250,001 - $500,000: 1.25% $500,001 - $750,000: 1.15% $750,001 - $1,000,000: 1.00% $1,000,001 - $2,000,000: 0.90% $2,000,001 - $4,000,000: 0.75% $4,000,001 - $6,000,000: 0.65% Over $6,000,000+: 0.50%

Project-based

Financial planning services hourly rates range from $150 to $300 per hour based on experience and complexity.

Subscriptions

Ongoing financial planning retainer engagements are billed monthly in advance, though specific amounts are not stated.

Other

Minimum fee: Fixed advisory fees range from $5,000 to $30,000 annually, depending on the complexity of the engagement, financial planning needs, frequency of reviews and meetings, and size of the Client relationship.

Main office

See office

2101 N Casaloma Dr

Appleton WI 54913

Advisors at this office

10

Most active in

Florida · Illinois · Michigan · Minnesota · New Hampshire · Tennessee · Texas · Wisconsin

Also doing business as

Avaii Wealth Management, LLC · Williams Financial

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Mark T

Series 63, Series 65

Appleton, WI

Avaii Wealth Management, LLC

Mark Truettner is a financial advisor with Avaii Wealth Management, LLC in Appleton, WI, holding Series 63 and Series 65 licenses and possessing 15 years of industry experience. His prior work includes roles at Northwestern Mutual and Private Client Services. He is also a licensed insurance professional, dedicating a small portion of his time to insurance-related services. Avaii Wealth Management is an SEC-registered advisory firm serving individuals, families, trusts, charitable organizations, businesses, and retirement plans. The firm combines financial planning with portfolio management, using a range of investment vehicles and offering discretionary management with a fiduciary standard.

Retirement plans for business owners (SEP, solo 401k)
user avatar

Joel B

CFP®, Series 66

Appleton, WI

Avaii Wealth Management, LLC

Joel Blattner is a CFP® professional with 18 years of industry experience. He has been with Avaii Wealth Management, LLC since 2018 and previously worked at Northwestern Mutual and several other firms. Blattner is also a licensed insurance professional, dedicating a small portion of his time to that role. Avaii Wealth Management is an SEC-registered firm serving individuals, families, trusts, charitable organizations, businesses, and retirement plans. The firm offers integrated financial planning and portfolio management, using a mix of active and passive investments, and conducts regular account reviews through an 11-person advisory team.

Retirement plans for business owners (SEP, solo 401k)
user avatar

William K

Series 63, Series 65

Appleton, WI

Avaii Wealth Management, LLC

William Kleiber is a financial advisor at Avaii Wealth Management, LLC with one year of industry experience. He holds the Series 63 and Series 65 credentials and previously worked at Northwestern Mutual Investment Services, LLC. His background includes a mix of roles outside finance, including positions at Miller Electric and various local businesses. Avaii Wealth Management is an SEC-registered advisory firm serving individuals, families, trusts, charitable organizations, businesses, and retirement plans. The firm manages approximately $603 million across nearly 1,000 client relationships, integrating financial planning with portfolio construction using a combination of active and passive investment vehicles and third-party managers.

Retirement plans for business owners (SEP, solo 401k)
user avatar

Claus K

CFP®, Series 63

Appleton, WI

Avaii Wealth Management, LLC

Claus Kerntke is a CFP® with 39 years of industry experience currently serving at Avaii Wealth Management, LLC. He was previously with Kerntke Otto McGlone Wealth Management for 18 years. He is also a licensed insurance agent involved in insurance sales and implementation. Avaii Wealth Management is an SEC-registered advisory firm serving individuals, families, trusts, charitable organizations, businesses, and retirement plans. The firm manages approximately $603 million with an 11-person advisory team, integrating financial planning with portfolio construction using a combination of active and passive investments along with third-party managers.

Retirement plans for business owners (SEP, solo 401k)
user avatar

Charity S

Series 63, Series 65

Appleton, WI

Avaii Wealth Management, LLC

Charity Schiltz is a financial advisor at Avaii Wealth Management, LLC in Appleton, WI, with 19 years of industry experience. She holds Series 63 and Series 65 licenses and has previously worked at Thrivent Investment Management Inc and Dave Jensen - Thrivent. Avaii Wealth Management is an SEC-registered advisory firm serving individuals, families, trusts, charitable organizations, businesses, and retirement plans. The firm combines financial planning with portfolio management using a mix of active and passive investments and provides additional services such as in-house tax preparation and licensed insurance professionals within its 11-person team.

Retirement plans for business owners (SEP, solo 401k)
user avatar

Shaun W

Series 63, Series 65

Eagle, WI

Avaii Wealth Management, LLC

Shaun Williams is a financial advisor with Avaii Wealth Management, LLC, holding Series 63 and Series 65 licenses and bringing 26 years of industry experience. Prior to joining Avaii in 2026, he worked for Ameritas Advisory Services, LLC and Ameritas Investment Company, LLC for 20 years. He is also president of Williams Financial, LLC, a business focused on insurance and business planning, and is involved in farming activities. Avaii Wealth Management provides investment management, financial planning, and retirement plan advisory services to individuals, families, trusts, charitable organizations, businesses, and retirement plans. The firm manages approximately $603 million with an 11-person advisory team, integrating financial planning and portfolio management using a mix of active and passive investments and third-party managers when appropriate.

Retirement plans for business owners (SEP, solo 401k)
user avatar

Kole P

Series 63, Series 65

Appleton, WI

Avaii Wealth Management, LLC

Kole Purtell is a financial advisor at Avaii Wealth Management, LLC with three years of industry experience. Prior to joining Avaii, he worked at Northwestern Mutual Investment Management and Northwestern Mutual Life Insurance Company. He also served in the U.S. Army for four years. Kole is a licensed insurance agent and spends a portion of his time implementing insurance recommendations. Avaii Wealth Management is an SEC-registered firm serving individuals, families, trusts, charitable organizations, businesses, and retirement plans. The firm integrates financial planning with portfolio management using a combination of active and passive investments and offers additional services such as in-house tax preparation through a CPA.

Retirement plans for business owners (SEP, solo 401k)
user avatar

Christian D

Series 63, Series 66

Appleton, WI

Avaii Wealth Management, LLC

Christian Doule is a financial advisor with Avaii Wealth Management, LLC in Appleton, WI. He holds Series 63 and Series 66 licenses and has 18 years of industry experience. Prior to joining Avaii in 2018, he worked for Northwestern Mutual in various roles from 2007 to 2018. Outside of advisory work, he manages Doule Noted, LLC, which handles rent payments for office space he owns. Avaii Wealth Management is an SEC-registered firm serving individuals, families, trusts, charitable organizations, businesses, and retirement plans. The firm combines financial planning with portfolio management, using a blend of active and passive investments as well as third-party managers, while offering additional services such as in-house tax preparation.

Retirement plans for business owners (SEP, solo 401k)
user avatar

David J

CFP®, Series 63, Series 65

Appleton, WI

Avaii Wealth Management, LLC

David Jensen is a CFP® with 19 years of industry experience, currently serving at Avaii Wealth Management, LLC since 2023. Prior to this, he spent 16 years with Thrivent Financial For Lutherans and Thrivent Investment Management. Outside of advisory roles, he is the owner of Lefty Properties, LLC, a company involved in managing commercial real estate rental activities. Avaii Wealth Management is an SEC-registered advisory firm that serves individuals, families, trusts, charitable organizations, businesses, and retirement plans. The firm manages approximately $603 million across nearly 1,000 client relationships and combines financial planning with portfolio management using a mix of active and passive investments, including mutual funds, ETFs, equities, and fixed income.

Retirement plans for business owners (SEP, solo 401k)
user avatar

William F

Series 63, Series 66

Appleton, WI

Avaii Wealth Management, LLC

William Fenili is a financial advisor with Avaii Wealth Management, LLC in Appleton, WI, holding Series 63 and Series 66 licenses and bringing 36 years of industry experience. His prior roles include positions at J.P. Morgan Securities, Chase Investment Services Corp., and Banc One Securities Corporation. Outside of advisory work, he has been involved with Shady Oaks Mobile Home Park, LLC for over ten years. Avaii Wealth Management serves individuals, families, trusts, charitable organizations, businesses, and retirement plans, managing approximately $603 million across nearly 1,000 client relationships. The firm combines financial planning with portfolio management using a mix of active and passive investments, operates as a fiduciary, and offers additional services including in-house tax preparation and insurance product sales.

Retirement plans for business owners (SEP, solo 401k)
user avatar

Mark N

Series 65

Appleton, WI

Avaii Wealth Management, LLC

Mark Nelessen is a financial advisor at Avaii Wealth Management, LLC in Appleton, WI, with four years of industry experience. He holds a Series 65 designation and has worked at Avaii Wealth Management since 2021. Outside of advisory work, he is a sales representative for Array Energy and also works as an independent insurance agent. Avaii Wealth Management is an SEC-registered firm serving individuals, families, trusts, charitable organizations, businesses, and retirement plans. The firm manages approximately $603 million across nearly 1,000 client relationships and combines financial planning with portfolio management using a variety of investment strategies.

Retirement plans for business owners (SEP, solo 401k)
View complete list of advisors at this firm
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