Banorte Asset Management, Inc.
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client AUMClient assets under management
$567,183,781
Clients
840
Advisors
19
across 2 offices
About
Banorte Asset Management, Inc. (doing business as Banorte Wealth Advisors) serves individual and high‑net‑worth clients — including trusts, estates, charitable organizations, and business entities — with a client base concentrated in Latin America, particularly Mexican citizens. The firm provides discretionary and non‑discretionary portfolio management through its BAM Traditional program and a wrap‑fee digital advisory offering (B.A.M. Digital), and it offers institutional mutual fund share classes and unified managed account options.
The firm builds customized portfolios using seven model allocations (ranging from Short Duration and Fixed Income to multi‑asset mixes and a 100% equities sleeve) and employs individual securities, ETFs, mutual funds, structured notes, private investments, and third‑party model portfolios. B.A.M. Digital is offered as a white‑label discretionary program that uses sub‑advisory services from Xendia Global, the firm discloses the ability to recommend bonds issued by its parent company, and it does not include digital assets such as cryptocurrencies in its strategies.
Banorte AM is part of a broader Banorte group and maintains several affiliated entities — an affiliated broker‑dealer (Banorte Securities International), an affiliated insurance agency (Banorte Wealth Strategies), and an affiliated digital adviser (BInvesting) — and executes through the affiliate with clearing via Pershing; the brochure discloses these relationships and the firm’s compliance controls to address related conflicts. Compared with many team‑level advisers, it is atypical to have a significant non‑U.S. client base, to sponsor wrap‑fee programs including a white‑label robo‑platform, and to lack standalone financial planning services.
Client services
Expertise
Demographic focus
Fee options
$0 - $1,000,000: 1.75% $1,000,001 - $5,000,000: 1.50% $5,000,001 - $10,000,000: 1.25% $10,000,001+: 1.00%
Account minimum: $10,000 Fee-only: Tiered fees ranging from 1.75% to 1.00% annually, subject to management approval for flat rates
Main office
See office5075 Westheimer, Suite 975 W
Houston TX 77056
Advisors at this office
12
Offices (2)
Most active in
Texas
Also doing business as
B.A.M. Digital · Bam Digital · Banorte Asset Management, Inc. · Banorte Wealth Advisors · Banorte Wealth Management
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Bank
They're affiliated with a bank that may offer its own financial products and services.
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Is not active or affiliated with:
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
Quick links
Advisors at this firm
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