Altoona, WI Office
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Bernicke Wealth Management
Team
Firm-wide stats for Bernicke Wealth Management
About
Bernicke Wealth Management is a wealth management firm that serves individuals (including high-net-worth clients), foundations, trusts, estates, corporations and employer retirement plan sponsors, offering discretionary investment management, financial planning and consulting services. The firm also provides retirement plan advisory services under ERISA (including 3(21) and 3(38) arrangements) and offers participant education and one-on-one plan support.
The firm takes a macroeconomic, top-down approach to asset allocation and manages portfolios on a discretionary basis, using ETFs, bonds, stocks, mutual funds and, where appropriate, alternative investments such as private funds, interval funds and structured notes. Bernicke integrates financial planning into its advisory work and discloses use of an AI-driven quantitative pre-screening model for factor analysis and security selection, with human review and periodic due diligence of service providers.
Compared with many peers, Bernicke’s brochure highlights a broader client mix and product set for a team of its size — it accepts plan sponsor and institutional relationships, recommends and allocates to non‑liquid alternative investments, and may purchase certain traded interval funds and structured notes on a discretionary basis. The firm also discloses that some investment adviser representatives are dually registered with a broker‑dealer and as insurance agents, and that it participates in lead‑generation and client referral programs and receives marketing support from product distributors, with policies intended to address the resulting conflicts of interest.
Based on Bernicke Wealth Management
Expertise
Based on Bernicke Wealth Management
Location
1565 Bluestem Blvd.
Altoona WI 54720
Advisors at this office
11
Advisors at this office
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