Verona, WI Enterprise Drive Office

Team
Updated today
Capital Analysts logo

Capital Analysts

Multi-team

Firm-wide stats for Capital Analysts

Total advisors

51

Across 255 offices

Clients per advisor

306 Very High

Avg AUM per client

$540,083 Typical

HNW client ratio

19% Typical

About

Capital Analysts serves a mix of retail and institutional clients — including individual and high‑net‑worth investors, trusts, foundations, businesses and charitable organizations — and provides portfolio management, advisor‑managed custom and model portfolios, access to third‑party managers, and ERISA/403(b) retirement‑plan advice. The firm delivers these services through a nationwide network of independent advisor representatives and firm‑managed CAAMS programs.

Investment management is delivered both on a discretionary basis by an in‑house Investment Management & Research (IM&R) team and on a non‑discretionary basis via advisors and third‑party managers; the IM&R team uses a proprietary mutual‑fund screening process called CAPSL to build mutual fund, ETF and equity model portfolios and offers tax‑aware and rebalancing options. Capital Analysts also serves as co‑adviser or promoter for third‑party managers and states its fiduciary obligations for retirement and tax‑advantaged accounts.

What is noteworthy in the brochure is the firm’s integration with Lincoln Investment and its institutional relationships with Pershing/BNY, which support its sweep products (including Dreyfus bank‑deposit and government cash sweep arrangements) and are the subject of detailed revenue‑sharing and conflict‑of‑interest disclosures. The firm also highlights institutional work with plan sponsors (including school districts and 403(b) arrangements and registration with CalSTRS), relationships with other investment advisers and trust companies, and a disclosed 2018 SEC settlement and client refunds related to mutual‑fund share‑class selection.

Based on Capital Analysts

Expertise

Tax-loss harvesting ESG / Sustainable investing Passive / index investing Active portfolio management

Based on Capital Analysts

Location

110 Enterprise Drive, Ste 101

Verona WI 53593

Advisors at this office

2

Advisors at this office

user avatar

Cynthia K

Series 66

Verona, WI

Capital Analysts

Cynthia Kellor is a financial advisor with Capital Analysts and holds a Series 66 designation. She has two years of industry experience and previously worked with Lincoln Investment. Outside of her advisory role, she serves as secretary for the Hidden Oaks Home Owners Association board. Capital Analysts serves a diverse client base, including individuals, high-net-worth investors, trusts, and institutions, providing portfolio management and retirement-plan advice through a combination of discretionary in-house management and advisor-led portfolios. The firm operates nationwide and integrates closely with Lincoln Investment and other institutional partners.

Tax-loss harvesting ESG / Sustainable investing Passive / index investing Active portfolio management
user avatar

Joel C

CFP®, Series 63

Verona, WI

Capital Analysts

Joel Craven is a CFP® professional with 21 years of experience in the financial services industry. He currently works with Capital Analysts and has previously been affiliated with Lincoln Investment and Horace Mann Insurance and Investors. Craven manages a staffing company and serves as treasurer and board member for the Mt. Horeb Schools Board of Education. Capital Analysts serves retail and institutional clients, including individual and high-net-worth investors, trusts, foundations, businesses, and charitable organizations. The firm provides portfolio management, advisor-managed custom and model portfolios, third-party manager access, and retirement-plan advice through a nationwide network of independent advisors and firm-managed programs.

Tax-loss harvesting ESG / Sustainable investing Passive / index investing Active portfolio management
View complete list of advisors at this office
Warmer team member

Not sure where to start?

We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.

Find your advisor

For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor’s Form ADV and do your own diligence before deciding whether to work with them.

Advisor matching and introductions are provided by FinanceHQ LLC (“FHQ”), a wholly-owned subsidiary of Warmer and an SEC-registered investment advisor. We receive compensation from certain participating advisors for introductions or referrals. This creates a conflict of interest because we have an incentive to recommend advisors who compensate us, including those who pay us more. You pay no fee to use our matching service, and advisor fees are not increased because of a referral or introduction. We do not review the ongoing performance of advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.

By using our service, you agree to our Terms of Service and Advisory Agreement, and acknowledge our Privacy Policy. Please review FHQ’s ADV Part 2A and Form CRS. Logos provided by Logo.dev

© 2026 Warmer Holdings Inc. (“Warmer”)