Carter Financial, LLC logo

Carter Financial, LLC

Updated today

Client AUM

$280,957,030

Clients

177

Advisors

2

of 3 employees

About

Carter Financial provides discretionary portfolio management and standalone financial planning to individuals, high-net-worth clients, trusts, estates and business entities, describing in its brochure the management of public and private securities including stocks, bonds, ETFs, options and mutual funds. The firm reports roughly $282 million in discretionary assets under management across a small advisory team and positions itself as a fiduciary to clients.

The firm’s stated investment process emphasizes fundamental analysis and multi-style asset allocation (including strategic, dynamic and core-satellite approaches), with portfolios continuously monitored and rebalanced to align with client objectives and risk tolerances. The brochure highlights a preference for ETFs and mutual funds in client portfolios while retaining the flexibility to use individual securities and options when appropriate.

Noteworthy details in the brochure include a recent ownership transition following the retirement of a founding principal and an unusually broad list of planning services (corporate and personal tax planning, cost segregation studies, corporate structure and real estate analysis) that go beyond typical retail financial planning. The firm also discloses that it advertises third‑party ratings and describes its reliance on Schwab Advisor Services for custody and institutional support, noting those arrangements as potential conflicts of interest.

Client services

Financial planning Portfolio management

Expertise

General retirement planning General tax planning Charitable giving & philanthropy

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Fee options

Fixed

Financial planning flat fees range from $1,500 to $5,000

Project-based

Up to $350 per hour for financial planning services

Other

Account minimum: $500,000 Minimum fee: Financial planning minimum fee generally $1,500

Main office

4225 Executive Square, Suite 1030

La Jolla CA 92037

Advisors at this office

2

Most active in

California · Colorado · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

View complete list of advisors at this firm
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