CPR Investments Inc logo

CPR Investments Inc

Updated today

Client AUM

$234,814,657

Clients

1,165

Advisors

25

across 14 offices

About

CPR Investments Inc. provides discretionary portfolio management, financial planning and ERISA plan services to individuals, businesses and retirement plans, and also offers written financial plans and hourly or fixed-fee planning work. The firm additionally serves other financial professionals through sub‑advisory relationships, turnkey asset management providers, annuity company model programs and a subscription service that delivers trading signals and model strategies to advisers.

CPR assembles multi‑manager portfolios that combine in‑house tactical models with third‑party registered investment advisors and sub‑advisors (including First Trust Advisors L.P.) to pursue tactical and absolute‑return style strategies. The firm emphasizes defensive positioning—moving to fixed income or cash and, in some strategies, using inverse investments to limit downside—and manages accounts on a discretionary basis with ongoing model monitoring and rebalancing.

Distinctive features relative to many peers include affiliated brokerage and insurance activities: the managing member is a licensed insurance agent with CPR Financial Group LLC and a registered representative of Ausdal Financial Partners, and the firm discloses receiving marketing services fees from Axos for client accounts. CPR also operates a multi‑office structure (16 offices), offers structured notes and market‑linked CD management as a specific service, and routinely acts as a referrer and sub‑adviser, receiving referral or sub‑advisory fees when placing clients with third‑party money managers.

Client services

Financial planning Portfolio management Pension consulting Selection of other advisers

Expertise

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting

Occupation focus

Founder/Business Owner Retired

Want help finding the right advisor?

Answer a few questions to see advisors matched to you.

Fee options

Fixed

Fixed fees for financial plans or account reviews ranging from $50 to $1,200 depending on service complexity.

Percentage

$0 - $1,000,000: Range from 1.25% to 1.85% depending on portfolio model $1,000,000 - $2,000,000: discounted rates, e.g., down to 1.10% - 1.70% $2,000,000 - $5,000,000: further discounted rates, approximately 0.95% - 1.55% $5,000,000+: lowest tier rates, down to 0.50% - 1.10% $0 - $50,000: 2.00% $50,000 - $250,000: 1.75% $250,001 - $1,000,000: 1.50% $1,000,001 - $2,000,000: 1.00% $2,000,001 - $3,000,000: 0.75% $3,000,001+: 0.60%

Commissions

Registered representatives of Ausdal Financial Partners may receive commissions for sales of insurance and securities products.

Project-based

Up to $150/hour for written financial plans; $200/hour for other advisory services; hourly fees invoiced and billed in advance.

Other

Minimum fee: Sub-advisor minimum fee of $1,500 per year, which will never exceed 3% of assets under management. Fee-only: Hourly charges up to $150/hour for financial planning and $200/hour for other hourly advisory services; Fixed fees for written financial plans ranging from $250 to $1,200.

Main office

See office

1600 Parkdale Road, Suite 201

Rochester MI 48307

Advisors at this office

11

Most active in

Arizona · California · Florida · Georgia · Illinois · Kentucky · Massachusetts · Michigan · Nebraska · New Jersey · New York · North Carolina · Ohio · Oregon · Pennsylvania · Texas · Virginia · Washington

Also doing business as

Advisor Portfolios · Cpr Advisor Portfolios · Cpr Asset Management · Cpr Investment Management Group · Cpr Investments Inc · Cpr Investments, LLC · Denk Financial Advisors · Ostlund Wealth Advisors, LLC · V8 Investment Advisors · Valenzuela Financial Management Group

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Dominic S

Series 65

Rochester, MI

CPR Investments Inc

Dominic Stewart is a financial advisor with CPR Investments Inc holding a Series 65 credential. He has one year of industry experience and previously worked at Studio Design & Millwork for eight years while also completing a decade as a full-time student. CPR Investments Inc. provides discretionary portfolio management, financial planning, and ERISA plan services to individuals, businesses, and retirement plans. The firm offers multi-manager portfolios combining tactical models with third-party advisors, emphasizing defensive positioning and ongoing model monitoring.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
user avatar

Joseph B

Series 63, Series 65

Lutz, FL

CPR Investments Inc

Joseph Borchers is a financial advisor with CPR Investments Inc. and holds Series 63 and Series 65 credentials. He has 10 years of industry experience and also serves as Managing Partner at WealthCare Retirement Solutions, LLC, a wealth management and insurance firm. Borchers has been involved in insurance sales and service since 1992 and holds a leadership role in a family-run insurance consulting business. CPR Investments Inc. primarily serves individual investors and offers discretionary portfolio management, comprehensive financial planning, and ERISA plan services. The firm employs a multi-manager investment approach focused on tactical and absolute-return strategies designed to reduce downside risk.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
user avatar

Robert A

CFA®, Series 63, Series 65

Milan, IL

CPR Investments Inc

Robert Ausdal is a CFA® charterholder with 44 years of industry experience. He is currently with CPR Investments Inc. and CPR Financial Group LLC, having previously worked at Probabilities Fund Management LTD, Frankford Capital, LLC, and Ausdal Financial Partners, Inc. He is also licensed as an insurance agent through CPR Financial Group LLC. CPR Investments Inc. primarily serves individual investors and offers discretionary portfolio management using a multi-manager approach that includes third-party registered investment advisors and in-house tactical strategies. The firm provides comprehensive financial planning, ERISA plan services, and sub-advisory arrangements, managing client accounts on a discretionary basis with documented goals and risk tolerance.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
user avatar

Bruce D

Series 63, Series 65

Portland, OR

CPR Investments Inc

Bruce Denk is a financial advisor with CPR Investments Inc. based in Portland, OR, holding Series 63 and Series 65 licenses and bringing 16 years of industry experience. He has been active with Denk & Associates, Inc. and Denk Financial Advisors since 2004 and is involved as an independent contractor in Medicare insurance sales through Modern Insurance, Inc. He also participates in insurance sales with CPR Financial Group LLC. CPR Investments Inc. provides discretionary portfolio management, financial planning, and ERISA plan services to individuals, businesses, and retirement plans. The firm assembles multi-manager portfolios blending in-house tactical models with third-party sub-advisors and emphasizes defensive positioning, managing accounts on a discretionary basis with ongoing monitoring and rebalancing.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
user avatar

Adam S

Series 63, Series 65

Rochester, MI

CPR Investments Inc

Adam Simon is a financial advisor at CPR Investments Inc. with 16 years of industry experience. He holds Series 63 and Series 65 credentials and has worked with multiple firms, including CPR Financial Group LLC and Ausdal Financial Partners, since 2017. Outside of his financial advisory roles, Simon serves as a firefighter and paramedic for the Clinton Township Fire Department and occasionally preaches at Woodside Bible Church. CPR Investments Inc. provides discretionary portfolio management, financial planning, and ERISA plan services to individuals, businesses, and retirement plans. The firm combines in-house tactical models with third-party sub-advisors to pursue tactical and absolute-return strategies, emphasizing defensive positioning and ongoing portfolio monitoring.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
user avatar

James A

Series 63, Series 65

Bassett, NE

CPR Investments Inc

James Arnholt is a financial advisor at CPR Investments Inc with 36 years of industry experience. He holds the Series 63 and Series 65 licenses and has been with CPR Investments since 2017. Outside of his advisory role, Arnholt is owner of Arnholt Insurance Agency and serves as vice chairman and board member of the Rock County High School Foundation, which awards scholarships and manages foundation investments. CPR Investments Inc provides discretionary portfolio management, financial planning, and ERISA plan services to individuals, businesses, and retirement plans. The firm utilizes multi-manager portfolios combining in-house tactical models with third-party advisors, emphasizing defensive positioning and ongoing model monitoring and rebalancing.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
user avatar

Janell D

Series 63, Series 65

Portland, OR

CPR Investments Inc

Janell Denk is a financial advisor at CPR Investments Inc with 36 years of industry experience. She holds Series 63 and Series 65 credentials and has been affiliated with CPR Financial Group, Ausdal Financial Partners, and her own firm, Denk and Associates, since 2004. In addition to her advisory roles, she sells insurance and annuities as an independent contractor with CPR Financial Group. CPR Investments Inc. provides discretionary portfolio management, financial planning, and ERISA plan services to individuals, businesses, and retirement plans. The firm uses multi-manager portfolios combining in-house tactical models and third-party sub-advisors, emphasizing defensive positioning and ongoing model monitoring.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
user avatar

Nicholas P

Series 65

Hampstead, NC

CPR Investments Inc

Nicholas Perkins is a financial advisor with CPR Investments Inc. in Hampstead, NC, holding a Series 65 designation and seven years of industry experience. He has been with CPR Investments since 2019 and also operates Perkins Retirement Planning LLC, which focuses on insurance products including life, annuity, health, long-term care, and Medicare sales. CPR Investments primarily serves individual investors and offers discretionary portfolio management through a multi-manager approach that includes third-party advisors and in-house tactical strategies aimed at reducing downside risk. The firm provides comprehensive financial planning, ERISA plan services, and sub-advisory arrangements, with a broader financial-product footprint including affiliated sales activities and advisory services for various financial products.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
user avatar

Justin R

Series 63, Series 65

Rochester, MI

CPR Investments Inc

Justin Reinhold is a financial advisor with CPR Investments Inc. in Rochester, MI, holding Series 63 and Series 65 credentials and 14 years of industry experience. He has been with CPR Financial Group LLC, CPR Investments Inc., and Ausdal Financial Partners, Inc. since 2015. Outside of his advisory work, he owns Reinhold Custom Homes, LLC, where he designs and builds a residential home annually. CPR Investments Inc. provides discretionary portfolio management, financial planning, and ERISA plan services to individuals, businesses, and retirement plans. The firm combines in-house tactical models with third-party advisors to pursue tactical and absolute-return strategies, emphasizing defensive positioning and ongoing portfolio monitoring.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
user avatar

Gary L

Series 65

Rochester, MI

CPR Investments Inc

Gary Lloyd is a financial advisor with CPR Investments Inc. in Rochester, MI, holding a Series 65 credential and 15 years of industry experience. He has worked with CPR Investments since 2016 and has prior experience at Quantum Capital Group LLC and Adaptive Equities. Outside of advisory work, he operates Gary Lloyd II, LLC, a real estate investment education company, and is involved in real estate purchase and resale through multiple business entities. CPR Investments Inc. primarily serves individual investors, businesses, and qualified retirement plans, offering discretionary portfolio management and comprehensive financial planning. The firm employs a multi-manager approach focusing on tactical and absolute-return strategies to manage downside risk.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
user avatar

Kristin M

Series 63, Series 65

Chesterfield, VA

CPR Investments Inc

Kristin Menz Yianni is a financial advisor at CPR Investments Inc. with 16 years of industry experience. She holds Series 63 and Series 65 licenses and has worked at CPR Financial Group and CPR Investments Inc. since 2016, as well as serving as a consultant for CT Executive Benefits Group since 2003. CPR Investments Inc. primarily serves individual investors and also works with businesses, qualified retirement plans, and other financial professionals. The firm employs a multi-manager approach combining third-party registered investment advisors and in-house tactical strategies to manage discretionary portfolios focused on downside risk reduction.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
user avatar

Fred F

Series 63, Series 65

Wilsonville, OR

CPR Investments Inc

Fred Freimark III is a financial advisor with CPR Investments Inc. in Wilsonville, OR, holding Series 63 and Series 65 licenses and bringing 14 years of industry experience. He has worked with CPR Financial Group and CPR Investments Inc. since 2016. In addition to his advisory role, he spends part of his time as a licensed insurance agent involved in insurance services and product sales. CPR Investments Inc. provides discretionary portfolio management, financial planning, and ERISA plan services to individuals, businesses, and retirement plans. The firm constructs multi-manager portfolios using in-house tactical models alongside third-party sub-advisors, focusing on defensive positioning and managing accounts on a discretionary basis.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
user avatar

Kendra S

Series 63, Series 65

Rochester, MI

CPR Investments Inc

Kendra Simon is a financial advisor at CPR Investments Inc with 25 years of industry experience. She holds Series 63 and Series 65 credentials and has worked at several firms, including HBW Securities LLC and Ausdal Financial Partners, Inc. In addition to advisory work, she prepares taxes for clients. CPR Investments Inc primarily serves individual investors, offering discretionary portfolio management, comprehensive financial planning, and ERISA plan services. The firm uses a multi-manager approach with an emphasis on tactical and absolute-return strategies designed to reduce downside risk.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
user avatar

John F

Series 63, Series 65

Rochester, MI

CPR Investments Inc

John Fawcett is a financial advisor with CPR Investments Inc in Rochester, MI, holding Series 63 and Series 65 licenses and 16 years of industry experience. He has worked at CPR Financial Group and CPR Investments Inc since 2016 and at The Gurney Agency since 2019. Outside of investment advisory roles, he is also an insurance agent involved with Medicare-related activities. CPR Investments Inc provides discretionary portfolio management, financial planning, and ERISA plan services to individuals, businesses, and retirement plans. The firm uses multi-manager portfolios combining in-house tactical models and third-party sub-advisors to pursue tactical and absolute-return strategies with a focus on defensive positioning and ongoing model management.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
user avatar

Patricia G

Series 63, Series 65

Riverside, CA

CPR Investments Inc

Patricia Gomez is a financial advisor at CPR Investments Inc with 13 years of industry experience. She holds Series 63 and Series 65 licenses and has previously worked at First Advisors National, LLC and Kaiser Permanente. In addition to her advisory role, she is self-employed as an insurance agent, tax preparer, and notary public. CPR Investments Inc primarily serves individual investors, offering discretionary portfolio management, comprehensive financial planning, and ERISA plan services. The firm employs a multi-manager approach that emphasizes tactical and absolute-return strategies to manage risk and provides a broad range of financial products through affiliated sales activities.

Active portfolio management Retirement plans for business owners (SEP, solo 401k) Wealth management Cash flow / budgeting Founder/Business Owner Retired
View complete list of advisors at this firm
Warmer team member

Not sure where to start?

We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.

Find your advisor

For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor’s Form ADV and do your own diligence before deciding whether to work with them.

Advisor matching and introductions are provided by FinanceHQ LLC (“FHQ”), a wholly-owned subsidiary of Warmer and an SEC-registered investment advisor. We receive compensation from certain participating advisors for introductions or referrals. This creates a conflict of interest because we have an incentive to recommend advisors who compensate us, including those who pay us more. You pay no fee to use our matching service, and advisor fees are not increased because of a referral or introduction. We do not review the ongoing performance of advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.

By using our service, you agree to our Terms of Service and Advisory Agreement, and acknowledge our Privacy Policy. Please review FHQ’s ADV Part 2A and Form CRS. Logos provided by Logo.dev

© 2026 Warmer Holdings Inc. (“Warmer”)