Equity Advisors of Kentucky Inc logo

Equity Advisors of Kentucky Inc

Updated today

Client AUM

$141,596,255

Clients

114

Advisors

3

across 2 offices

About

Equity Advisors of Kentucky provides comprehensive financial planning and portfolio management to individuals, trusts, estates and business entities, including high‑net‑worth clients. Services include investment supervision, income tax planning and preparation, and business consulting such as ESOP support and succession planning.

The firm’s investment approach emphasizes strategic asset allocation, portfolio diversification, tax‑focused investing and long‑term market exposure, using mutual funds, ETFs and targeted market segments informed by Morningstar research. Reviews are conducted quarterly and most accounts are managed on a non‑discretionary basis, with client approval required before trades are executed.

Noteworthy for a firm of its size, Equity Advisors integrates tax and accounting services into its advisory offering and separately bills for tax preparation and accounting consultation. It also offers optional performance‑based compensation arrangements for qualified clients (including alternatives with different appreciation treatments), a combination of features that is uncommon among similarly supported advisers.

Client services

Financial planning Portfolio management Pension consulting

Expertise

General tax planning Retirement plans for business owners (SEP, solo 401k)

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Fee options

Percentage

Under $400,000 - Under $400,000: $5,000 annual flat fee $400,000 - $1,000,000: 1.30% annually $1,000,001 - $2,500,000: 1.00% annually $2,500,001 - $5,000,000: 0.90% annually $5,000,001 - $7,500,000: 0.70% annually Over $7,500,000+: 0.60% annually

Project-based

Tax planning/preparation: $200/hr for CFP, CPA; $100/hr for paraplanner; $35/hr administrative

Performance-based

Performance-based fees available as alternatives with lower fixed fees plus 5% or 10% appreciation fees on net growth, for qualified clients (minimum $1,100,000 AUM or $2,200,000 net worth)

Other

Account minimum: $400,000 Minimum fee: Minimum annual fee of $5,000 Fee-only: Fee-only advisory services; no commissions or sales incentives

Main office

See office

2201 Regency Road, Suite 504

Lexington KY 40503

Advisors at this office

2

Most active in

Florida · Hawaii · Indiana · Kentucky · Michigan · Ohio · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Fon R

CFP®, Series 65

Lexington, KY

Equity Advisors of Kentucky Inc

Fon Rogers is a CFP® and holds a Series 65 license with 8 years of industry experience. He has been with Equity Advisors of Kentucky Inc since 2014. Equity Advisors of Kentucky provides portfolio management and comprehensive financial planning to individuals, trusts, estates, and business entities, serving both individual and high-net-worth clients. The firm integrates investment oversight with in-house tax planning, preparation, and business consulting services, focusing on strategic asset allocation, diversification, and tax-focused investing, primarily through non-discretionary management.

General tax planning Retirement plans for business owners (SEP, solo 401k)
user avatar

Eric F

CFP®, Series 63, Series 66

St Pete Beach, FL

Equity Advisors of Kentucky Inc

Eric Felty is a CFP® professional with eight years of industry experience, currently serving as an advisor at Equity Advisors of Kentucky Inc since 2018. His prior experience includes roles at CPA Advisory Group, JP Morgan Securities LLC, and Deloitte. Equity Advisors of Kentucky provides portfolio management and comprehensive financial planning to individuals, trusts, estates, and business entities, with an emphasis on strategic asset allocation, diversification, and tax-focused investing. The firm integrates investment oversight with in-house tax planning, preparation, and business consulting services, serving both individual and high-net-worth clients.

General tax planning Retirement plans for business owners (SEP, solo 401k)
user avatar

Kenneth L

Series 65

Lexington, KY

Equity Advisors of Kentucky Inc

Kenneth Littrell is a financial advisor at Equity Advisors of Kentucky Inc in Lexington, KY, holding a Series 65 designation with one year of industry experience. His prior work includes roles at Wendover Art Group and the University of Kentucky. Equity Advisors of Kentucky provides comprehensive financial planning and portfolio management services to individuals, trusts, estates, and business entities, focusing on strategic asset allocation, tax‑focused investing, and long‑term market exposure. The firm integrates tax and accounting services into its advisory offerings and serves high-net-worth clients with a combination of features uncommon among similarly supported advisers.

General tax planning Retirement plans for business owners (SEP, solo 401k)
View complete list of advisors at this firm
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