Equity Advisors of Kentucky Inc
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
About
Equity Advisors of Kentucky provides comprehensive financial planning and portfolio management to individuals, trusts, estates and business entities, including high‑net‑worth clients. Services include investment supervision, income tax planning and preparation, and business consulting such as ESOP support and succession planning.
The firm’s investment approach emphasizes strategic asset allocation, portfolio diversification, tax‑focused investing and long‑term market exposure, using mutual funds, ETFs and targeted market segments informed by Morningstar research. Reviews are conducted quarterly and most accounts are managed on a non‑discretionary basis, with client approval required before trades are executed.
Noteworthy for a firm of its size, Equity Advisors integrates tax and accounting services into its advisory offering and separately bills for tax preparation and accounting consultation. It also offers optional performance‑based compensation arrangements for qualified clients (including alternatives with different appreciation treatments), a combination of features that is uncommon among similarly supported advisers.
Client services
Expertise
Fee options
Under $400,000 - Under $400,000: $5,000 annual flat fee $400,000 - $1,000,000: 1.30% annually $1,000,001 - $2,500,000: 1.00% annually $2,500,001 - $5,000,000: 0.90% annually $5,000,001 - $7,500,000: 0.70% annually Over $7,500,000+: 0.60% annually
Tax planning/preparation: $200/hr for CFP, CPA; $100/hr for paraplanner; $35/hr administrative
Performance-based fees available as alternatives with lower fixed fees plus 5% or 10% appreciation fees on net growth, for qualified clients (minimum $1,100,000 AUM or $2,200,000 net worth)
Account minimum: $400,000 Minimum fee: Minimum annual fee of $5,000 Fee-only: Fee-only advisory services; no commissions or sales incentives
Main office
See office2201 Regency Road, Suite 504
Lexington KY 40503
Advisors at this office
2
Offices (2)
Most active in
Florida · Hawaii · Indiana · Kentucky · Michigan · Ohio · Texas
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is active or affiliated with:
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Advisors at this firm
Fon R
CFP®, Series 65
Lexington, KY
Equity Advisors of Kentucky Inc
Fon Rogers is a CFP® and holds a Series 65 license with 8 years of industry experience. He has been with Equity Advisors of Kentucky Inc since 2014. Equity Advisors of Kentucky provides portfolio management and comprehensive financial planning to individuals, trusts, estates, and business entities, serving both individual and high-net-worth clients. The firm integrates investment oversight with in-house tax planning, preparation, and business consulting services, focusing on strategic asset allocation, diversification, and tax-focused investing, primarily through non-discretionary management.
Eric F
CFP®, Series 63, Series 66
St Pete Beach, FL
Equity Advisors of Kentucky Inc
Eric Felty is a CFP® professional with nine years of industry experience. He has worked at Equity Advisors of Kentucky since 2018 and previously held roles at CPA Advisory Group, JP Morgan Securities LLC, and Morgan Stanley. Equity Advisors of Kentucky serves individuals, trusts, estates, and business entities, including high-net-worth clients, offering financial planning, portfolio management, income tax planning, and business consulting. The firm’s investment approach includes strategic asset allocation, tax-focused investing, and quarterly reviews, integrating tax and accounting services with optional performance-based compensation arrangements.
Kenneth L
Series 65
Lexington, KY
Equity Advisors of Kentucky Inc
Kenneth Littrell is a financial advisor at Equity Advisors of Kentucky Inc in Lexington, KY, holding a Series 65 designation with one year of industry experience. His prior work includes roles at Wendover Art Group and the University of Kentucky. Equity Advisors of Kentucky provides comprehensive financial planning and portfolio management services to individuals, trusts, estates, and business entities, focusing on strategic asset allocation, tax‑focused investing, and long‑term market exposure. The firm integrates tax and accounting services into its advisory offerings and serves high-net-worth clients with a combination of features uncommon among similarly supported advisers.
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