Naples, FL Office

FactorPoint Planning provides financial planning, consulting and discretionary wealth management services and reports $287,933,766 in assets managed on a discretionary basis. The firm documents engagements through written advisory agreements and can advise on both managed accounts and held-away products such as variable life/annuity contracts and qualified tuition plans.

The firm’s investment process starts with a structured, holistic planning sequence — deep-dive discovery, a personalized financial plan, then an evidence-based investment strategy — and emphasizes low-cost, tax-efficient, broadly diversified portfolios built primarily with systematic, rules-based ETFs and factor tilts. Implementation commonly uses independent managers and a TAMP platform, and the firm performs ongoing portfolio oversight, rebalancing, tax-loss harvesting, and behavioral coaching.

Compared with many peers, FactorPoint operates with a small advisory team (two advisors) overseeing a relatively large amount of discretionary AUM and a client mix focused more on trusts, estates, corporations and retirement plan-type relationships than on typical retail individual or high‑net‑worth households. Its relationship with Focus Partners Advisor Solutions for TAMP services includes a minimum three‑year commitment with a cancellation fee and potential fee credits back to the firm, an arrangement the brochure identifies as creating a financial incentive to continue using that provider.