Financial Counseling, Inc.
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client AUMClient assets under management
$91,246,000
Clients
402
Advisors
3
of 3 employees
About
Financial Counseling, Inc. serves primarily individual investors — described in its brochure as “main street” households — along with a subset of high‑net‑worth/accredited clients, businesses, trusts and charitable organizations. The firm provides fee‑for‑service financial planning and investment advisory work, including asset allocation, retirement and college planning, employee benefits and qualified plan subaccount analysis, and delivers both ongoing portfolio management and standalone planning engagements.
FCI offers both strategic (long‑term buy‑and‑hold) and tactical asset allocation programs, using computer models and model portfolios to guide reallocations; tactical trading can occur as frequently as weekly or monthly, with typical position changes cited as every 30–150 days. The firm manages approximately $100.1 million in client assets and handles nearly all of that on a discretionary basis, generally favoring mutual funds to limit intraday price execution risk while also using ETFs and, on occasion, leveraged bond funds for liquidity or short‑term needs.
Compared with many peers, the firm is notable for its long operating history and small ownership structure managing roughly 400 client relationships with a single registered adviser, while not imposing account minimums and using a negotiable, pay‑as‑you‑go billing approach. The brochure also discloses the firm’s use of third‑party investment advisers (with a disclosed portion of third‑party fees allocated to the firm for introductions), its adherence to ERISA impartial conduct standards for retirement advice, and a policy of not voting client proxies.
Client services
Expertise
Fee options
Fixed fees are negotiable for financial planning services
$0 - $2,999,999: 1.00% (Strategic Asset Allocation) $3,000,000+: Negotiable (Strategic Asset Allocation) $0 - $2,999,999: 1.50% (Tactical Asset Allocation) $3,000,000+: Negotiable (Tactical Asset Allocation)
Hourly fees range from $150 to $400 per hour
Fee-only: Hourly fees range from $150 to $400 per hour; fixed fees also negotiable
Main office
582 North Main Street
Springboro OH 45066
Advisors at this office
3
Most active in
Ohio
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is not active or affiliated with:
-
Insurance agent
They sell insurance products and may earn commissions on those sales.
-
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
-
Bank
They're affiliated with a bank that may offer its own financial products and services.
-
Trust company
They provide trust and estate administration services, typically for separate fees.
-
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
-
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
-
Lawyer
They provide legal services, typically billed separately.
-
Real estate agent
They facilitate real estate transactions and may earn commissions.
-
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Advisors at this firm
Douglas M
Springboro, OH
Financial Counseling, Inc.
Douglas Moore is a financial advisor with Financial Counseling, Inc. in Springboro, Ohio. He holds 19 years of industry experience and has worked at Broker Dealer Financial Services since 2013 while being affiliated with Financial Counseling, Inc. since 2000. Moore dedicates significant time to portfolio research as part of his other business activities within the firm. Financial Counseling, Inc. serves primarily individual investors and a subset of high-net-worth clients, businesses, trusts, and charitable organizations. The firm provides fee-for-service financial planning and investment advisory services, utilizing both strategic long-term and tactical asset allocation approaches to manage approximately $100 million in client assets.
Parker V
CFP®
Springboro, OH
Financial Counseling, Inc.
Parker Vaughan is a CFP® professional with Financial Counseling, Inc. in Springboro, OH. He has been with the firm for six years and has prior experience working at several Wright State University departments and Clark State College. Outside of his advisory role, he is involved with the Cincinnati United Soccer Club. Financial Counseling, Inc. serves mostly individual investors, including some high-net-worth clients, businesses, trusts, and charitable organizations. The firm offers fee-for-service financial planning and discretionary portfolio management, employing both strategic and tactical asset allocation strategies.
Stevan V
Series 66
Springboro, OH
Financial Counseling, Inc.
Stevan Vaughan is a Series 66-credentialed financial advisor with 29 years of industry experience. He has been with Financial Counseling, Inc. since 1993 and previously worked at Broker Dealer Financial Services from 2013 to 2018. Outside of his advisory role, Vaughan serves as an elder and pastor of finance and stewardship at Clearcreek Chapel, a nonprofit organization. Financial Counseling, Inc. provides fee-based financial planning and investment advisory services to individual investors, businesses, trusts, and charitable organizations. The firm employs strategic and tactical asset allocation with model-driven portfolio management, serving a diverse client base that includes both everyday investors and high-net-worth individuals.
Not sure where to start?
We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor’s Form ADV and do your own diligence before deciding whether to work with them.
Advisor matching and introductions are provided by FinanceHQ LLC (“FHQ”), a wholly-owned subsidiary of Warmer and an SEC-registered investment advisor. We receive compensation from certain participating advisors for introductions or referrals. This creates a conflict of interest because we have an incentive to recommend advisors who compensate us, including those who pay us more. You pay no fee to use our matching service, and advisor fees are not increased because of a referral or introduction. We do not review the ongoing performance of advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
By using our service, you agree to our Terms of Service and Advisory Agreement, and acknowledge our Privacy Policy. Please review FHQ’s ADV Part 2A and Form CRS. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. (“Warmer”)