HNW client percentage for Supported firms serving clients in Ohio

High-net-worth (HNW) client percentage measures the share of a firm’s clients who meet the SEC’s high-net-worth criteria—roughly $1.1 million in managed assets or $2.2 million in net worth. This metric helps indicate the type of clients a firm is designed to serve. Firms with higher HNW percentages typically focus on more complex financial planning and higher minimums, while those with lower percentages often provide broader access with more standardized services.

In Ohio, among supported firms—those with 1 to 4 advisors plus staff or managing over $200 million in assets—the median HNW client percentage is 18.57%, which is notably lower than the national median of 29.32%. With 411 firms and 840 advisors represented, the distribution shows many Ohio firms serving a smaller share of high-net-worth clients. This suggests that many supported firms in Ohio lean toward scalable practices aimed at affluent or pre-retiree households rather than exclusively high-net-worth individuals. The range also reflects two common approaches: some firms may be early in their growth stage with a broader client base, while others intentionally maintain a more accessible, less specialized model.

For you, this means that the HNW client percentage can help clarify whether a firm’s client focus aligns with your financial profile and planning needs. A lower percentage often indicates more standardized services and lower minimums, while a higher percentage suggests more bespoke, complex planning tailored to wealthier clients. There’s no single “right” number—it’s about finding the fit that matches your situation and preferences. Use this metric alongside others to better understand how a firm operates and who it serves.

Or, if you'd rather skip the guesswork, Warmer can help you find a financial advisor who fits your needs.