First Choice Financial Planning, LLC
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
About
First Choice Financial Planning, LLC is an independent, solo-operator advisory firm that provides ongoing investment supervisory services and financial planning for individuals, including high-net-worth clients. The firm constructs client-specific investment plans and documents goals and risk tolerances in an Investment Policy Statement to guide portfolio selection and monitoring.
The firm uses a mix of analytical approaches — charting, fundamental, technical, and cyclical analysis — and generally pursues a long-term trading orientation while retaining the ability to engage in more active strategies. It typically manages client accounts on a discretionary basis and may employ short-term trading techniques and higher-risk instruments such as short sales, margin transactions, and options when appropriate to client objectives.
Noteworthy aspects include a material disciplinary disclosure: the firm’s principal was found in violation of state securities law for compensating an unlicensed investment representative and was permanently barred from securities-related activities in Nevada. For a small, single-advisor firm managing roughly $3.15 million for about 30 clients, it also offers performance-based fee arrangements to qualified clients and manages all assets in-house rather than selecting third‑party managers.
Client services
Expertise
Fee options
1.00% annually on all assets under management
Performance fee based on portfolio growth: 0-5% growth: no charge; 6-10% growth: 10% of growth; over 11% growth: 20% of growth
Account minimum: $25,000 (may be waived)
Main office
Alamogordo NM
Advisors at this office
1
Most active in
New Mexico
Also doing business as
First Choice Financial Planning · First Choice Financial Planning, LLC
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is not active or affiliated with:
-
Insurance agent
They sell insurance products and may earn commissions on those sales.
-
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
-
Bank
They're affiliated with a bank that may offer its own financial products and services.
-
Trust company
They provide trust and estate administration services, typically for separate fees.
-
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
-
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
-
Lawyer
They provide legal services, typically billed separately.
-
Real estate agent
They facilitate real estate transactions and may earn commissions.
-
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Forms ADV
Not sure where to start?
We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor’s Form ADV and do your own diligence before deciding whether to work with them.
Advisor matching and introductions are provided by FinanceHQ LLC (“FHQ”), a wholly-owned subsidiary of Warmer and an SEC-registered investment advisor. We receive compensation from certain participating advisors for introductions or referrals. This creates a conflict of interest because we have an incentive to recommend advisors who compensate us, including those who pay us more. You pay no fee to use our matching service, and advisor fees are not increased because of a referral or introduction. We do not review the ongoing performance of advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
By using our service, you agree to our Terms of Service and Advisory Agreement, and acknowledge our Privacy Policy. Please review FHQ’s ADV Part 2A and Form CRS. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. (“Warmer”)