Ford Financial Solutions, LLC logo

Ford Financial Solutions, LLC

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Client AUM

$20,903,728

Clients

28

Advisors

2

of 2 employees

About

Ford Financial Solutions serves individual clients across a range of wealth levels, offering comprehensive financial planning and discretionary investment management. Services include ongoing retainer-based planning, one-time and hourly planning engagements, and assistance selecting outside asset managers for portfolio implementation.

The firm emphasizes a passive investment approach built with low-cost exchange-traded funds and diversified asset-allocation models, and it commonly implements portfolios by referring clients to outside managers such as Betterment Advisor Solutions and GeoWealth Management. FFS conducts due diligence and periodic monitoring of those managers and relies on institutional custodial platforms (e.g., Schwab and Betterment) that affect execution and operational processes.

Distinctive aspects include an affiliation with a law firm owned by a principal’s spouse — the adviser refers clients to that firm without receiving referral compensation, while the spouse also performs non-legal work for the adviser — and a small operating scale (roughly $21 million in AUM, two advisors, and about 28 client relationships). The firm also departs from the common percentage-of-AUM model by relying principally on retainer, fixed-fee, and hourly arrangements, and it offers paid educational seminars, speaking engagements, and online courses in addition to advisory services.

Client services

Financial planning Portfolio management Selection of other advisers Educational seminars or workshops

Expertise

General retirement planning Cash flow / budgeting College savings (529s, UTMA, etc.) Business ownership considerations General estate planning guidance

Occupation focus

Founder/Business Owner

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Fee options

Fixed

One-time comprehensive financial planning fixed fees range from $2,500 to $7,000, with billing for early termination at $400/hour

Project-based

Financial planning hourly fees range from $350 to $550 per hour

Subscriptions

Ongoing comprehensive financial planning monthly subscription fees from $200 to $1,500 per month, paid in advance

Other

Minimum fee: Initial upfront fee between $1,500 and $5,000 for ongoing comprehensive financial planning Fee-only: Ongoing comprehensive financial planning monthly fees range from $200 to $1,500 per month, paid in advance; one-time comprehensive financial planning fees range from $2,500 to $7,000; hourly financial planning fees range from $350 to $550 per hour

Main office

1345 Avenue of the Americas

New York NY 10105

Advisors at this office

2

Most active in

Louisiana · New York · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Anthony F

CFP®

New York, NY

Ford Financial Solutions, LLC

Anthony Ford is a CFP® professional with six years of experience in financial advising, currently serving at Ford Financial Solutions, LLC in New York, NY. He is also the owner and principal of Ford Law, PLLC, a New York-based law firm providing legal services to individuals. Ford Financial Solutions serves individual clients across a range of wealth levels, providing comprehensive financial planning and discretionary investment management. The firm emphasizes a passive investment approach using low-cost exchange-traded funds and diversified asset-allocation models, often implementing portfolios through referrals to outside managers while conducting due diligence and monitoring.

General retirement planning Cash flow / budgeting College savings (529s, UTMA, etc.) Business ownership considerations General estate planning guidance Founder/Business Owner
user avatar

Julie F

CFP®

New York, NY

Ford Financial Solutions, LLC

Julie Ford is a CFP® professional with 10 years of experience in financial advising, currently serving at Ford Financial Solutions, LLC since 2015. She occasionally acts as an expert witness in legal proceedings and serves on the U.S. Board of Directors for The Navigators, a nonprofit religious ministry, where she participates on the finance committee without compensation. Ford Financial Solutions serves individual clients, including both high-net-worth and non-HNW households, providing comprehensive financial planning and coordinated investment management. The firm employs a primarily passive, asset-allocation-driven strategy using low-cost index funds and third-party asset managers, and offers various engagement models such as retainer relationships, hourly planning, and educational programs.

General retirement planning Cash flow / budgeting College savings (529s, UTMA, etc.) Business ownership considerations General estate planning guidance Founder/Business Owner
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