Holladay, UT Office

Team
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Hornor, Townsend & Kent, LLC

Enterprise

Firm-wide stats for Hornor, Townsend & Kent, LLC

Total advisors

469

Across 199 offices

Clients per advisor

60 Typical

Avg AUM per client

$294,061 Low

HNW client ratio

2% Very Low

About

Hornor, Townsend & Kent (HTK) serves individuals (including high‑net‑worth clients), trusts, businesses, charitable organizations, and retirement plans through a network of Advisers, offering advisory programs, financial planning (one‑time and ongoing), and retirement plan consulting. The firm operates both advisory programs and broker‑dealer services, providing custody, execution, and brokerage capabilities alongside investment advice.

HTK’s advisory platform includes third‑party asset manager (TPAM) relationships structured as co‑advisory, promoter, or wrap‑fee arrangements, and it offers both discretionary and non‑discretionary account options — as of December 31, 2025 HTK reported roughly $8.37 billion in discretionary AUM and about $648 million in non‑discretionary AUM. Advisers work with clients to tailor asset allocation, diversification, and other strategies while TPAMs often perform day‑to‑day portfolio management under HTK’s due diligence and supervisory framework.

Distinctive aspects disclosed in the brochure include HTK’s dual registration as an SEC‑registered adviser and FINRA‑member broker‑dealer (a less common configuration among large enterprise firms), its ownership by Penn Mutual with affiliated insurance and underwriting relationships, and the firm’s use of various revenue arrangements — including promoter fees, 12b‑1 receipts, Pershing revenue sharing, and an FDIC‑Eligible Bank Deposit Sweep Product where HTK retains the majority of program fees — all of which are noted as potential conflicts and are addressed through disclosure and supervision.

Based on Hornor, Townsend & Kent, LLC

Expertise

Business succession planning Wealth management

Based on Hornor, Townsend & Kent, LLC

Location

1895 E Rodeo Walk Dr, Suite 200 #B

Holladay UT 84117

Advisors at this office

5

Advisors at this office

user avatar

James W

CFP®, Series 63

Holladay, UT

Hornor, Townsend & Kent, LLC

James Woodall is a CFP®-certified financial advisor with 51 years of industry experience, currently with Hornor, Townsend & Kent, LLC. He has worked at Penn Mutual Life Insurance Company and Hornor, Townsend & Kent since 2007. Woodall also operates a separate financial services business, Financial Redesign, Inc. Hornor, Townsend & Kent serves individuals, trusts, businesses, charitable organizations, and retirement plans through a broad advisory platform that includes both advisory and broker-dealer services. The firm offers tailored investment strategies and works with third-party asset managers to provide discretionary and non-discretionary portfolio management.

Business succession planning Wealth management
user avatar

Gregory B

CFP®, ChFC®, Series 63

Holladay, UT

Hornor, Townsend & Kent, LLC

Gregory Brown is a financial advisor with Hornor, Townsend & Kent, LLC, holding CFP® and ChFC® designations and more than 42 years of industry experience. He has been with Hornor, Townsend & Kent since 2013 and also has a long tenure with Penn Mutual starting in 2004. Outside of his advisory roles, he operates a multi-line insurance brokerage focused on life, health, disability, long-term care, and annuity products. Hornor, Townsend & Kent serves individuals, trusts, businesses, charitable organizations, and retirement plans through a broad network of advisers. The firm offers advisory programs, financial planning, and retirement plan consulting, operating as both an SEC-registered investment adviser and a FINRA-member broker-dealer.

Business succession planning Wealth management
user avatar

Brandon M

Series 63, Series 65

Holladay, UT

Hornor, Townsend & Kent, LLC

Brandon Mann is a financial advisor at Hornor, Townsend & Kent, LLC with 23 years of industry experience. He holds Series 63 and Series 65 licenses and previously worked at Ameritas Advisory Services, Ameritas Investment Corp, and D.A. Davidson & Co. In addition to his advisory role, he manages an insurance brokerage focusing on life insurance products. Hornor, Townsend & Kent serves individuals, trusts, businesses, charitable organizations, and retirement plans by offering advisory programs, financial planning, and retirement plan consulting. The firm operates both advisory and broker-dealer services, managing substantial discretionary and non-discretionary assets through a platform that includes third-party asset managers and various account options.

Business succession planning Wealth management
user avatar

John C

Series 63, Series 65

Holladay, UT

Hornor, Townsend & Kent, LLC

John Crowley is a financial advisor at Hornor, Townsend & Kent, LLC with nine years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Hornor Townsend & Kent since 2017. Outside of his advisory role, Crowley serves as a council member on the Utah Developmental Disabilities Council, where he participates in budget decisions and policy review for programs supporting individuals with developmental disabilities. Hornor, Townsend & Kent serves individuals, trusts, businesses, charitable organizations, and retirement plans through a combination of advisory programs, financial planning, and retirement consulting. The firm operates as both an SEC-registered adviser and a FINRA-member broker-dealer, offering custody, execution, and brokerage services alongside investment advice.

Business succession planning Wealth management
user avatar

Bret A

Series 63, Series 65

Holladay, UT

Hornor, Townsend & Kent, LLC

Bret Andrus is a financial advisor with Hornor, Townsend & Kent, LLC, holding Series 63 and Series 65 licenses and bringing 40 years of industry experience. He has worked with Penn Mutual Life Insurance Company and Hornor, Townsend & Kent since 2000. Outside of his advisory role, Andrus is active as an insurance agent operating under the local business name 1847 Financial. Hornor, Townsend & Kent serves individuals, trusts, businesses, charitable organizations, and retirement plans through a network of advisers. The firm offers advisory programs, financial planning, and retirement plan consulting, combining broker-dealer services with investment advice and managing a significant portfolio of discretionary and non-discretionary assets.

Business succession planning Wealth management
View complete list of advisors at this office
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