Innovia Wealth, LLC logo

Innovia Wealth, LLC

Updated today

Client AUM

$2,810,148,042

Clients

727

Advisors

18

of 31 employees

About

Innovia Wealth primarily serves high‑net‑worth individuals, business owners, institutional clients, and retirement plans, offering discretionary investment management, comprehensive financial planning, retirement-plan fiduciary services, and family office support. The firm manages client accounts held at third‑party custodians and also sponsors and manages pooled private investment vehicles and white‑labeled private equity offerings.

Portfolios are tailored using a blend of fundamental, technical, quantitative, and efficient‑market analysis, and Innovia employs subadvisers and third‑party research (for example, Cornerstone) to implement and monitor strategies. The firm provides access to private market investments through affiliated structures such as Innovia Private Holdings and the GLASFunds platform, and may allocate to feeder/master fund structures where appropriate for client objectives.

What distinguishes Innovia from many peers is its active role in private fund management and pooled vehicle administration, including affiliated fund and general‑partner relationships that the firm discloses as creating potential conflicts of interest. The firm also maintains an insurance affiliation (Thomas Brady) with commission sharing on certain insurance sales, compensates promoters for client referrals and uses testimonials/endorsements, and offers family office services (including bill‑paying and standing letters of authorization), all of which it says are governed by disclosure and compliance controls.

Client services

Financial planning Portfolio management Pension consulting Business and tax consulting

Expertise

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments

Occupation focus

Founder/Business Owner Executive

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Fee options

Fixed

Financial planning flat/project-based fees typically do not exceed $75,000; fees negotiable.

Percentage

$0 - $2,500,000: 1.00% $2,500,001 - $5,000,000: 0.90% $5,000,001 - $10,000,000: 0.60% $10,000,001 - $25,000,000: 0.50% $25,000,001 - $50,000,000: 0.45% $50,000,001 - $100,000,000: 0.40% Above $100,000,001+: 0.35%

Project-based

Financial planning hourly fees up to $1,000/hour.

Performance-based

Performance-based fees up to 15% carried interest on private fund investments for qualified clients; up to 10% performance allocation for institutional/fund-of-funds investors.

Subscriptions

Family Office Services charged monthly; fees negotiable and may be in addition to investment management fees.

Other

Account minimum: $1,000,000 Fee-only: Financial planning hourly fees up to $1,000/hour; flat/project-based fees typically do not exceed $75,000; fees negotiable.

Main office

171 Monroe Ave. NW, Suite 800

Grand Rapids MI 49503

Advisors at this office

18

Most active in

Alabama · Arizona · California · Colorado · Florida · Georgia · Illinois · Indiana · Louisiana · Michigan · Minnesota · New York · Ohio · Oregon · Pennsylvania · Tennessee · Texas · Virginia · Washington · Wisconsin

Also doing business as

Innovia Wealth, LLC · Mtb Of Michigan, LLC · Strategies Wealth Advisors · Strategies Wealth Advisors, LLC

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Michael B

Series 63, Series 66

Grand Rapids, MI

Innovia Wealth, LLC

Michael Berkemeier is a financial advisor with Innovia Wealth, LLC in Grand Rapids, MI, holding Series 63 and Series 66 licenses and bringing 24 years of industry experience. His prior work includes positions at Mutual Securities, ValMark Advisers, Inc., and Valmark Securities, Inc. He is a member of Legatus International, an organization of Catholic business leaders, and serves as an ambassador for the Jandernoa Entrepreneurial Mentoring program. Berkemeier also contributes as an investment committee member for the Catholic Foundation of West Michigan. Innovia Wealth serves high-net-worth individuals, business owners, institutional clients, and retirement plans, offering investment management, financial planning, fiduciary services, and family office support. The firm employs a diverse investment approach that includes private market opportunities and manages pooled private investment vehicles and affiliated fund structures.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
user avatar

Mark G

Series 66

Grand Rapids, MI

Innovia Wealth, LLC

Mark Ghafari is a financial advisor at Innovia Wealth, LLC with 10 years of industry experience. He holds a Series 66 designation and has worked previously at Bank of America and Merrill Lynch. Outside of his advisory role, he serves as an advisory board member for DWH Corp, a consulting firm focused on private business services, and is an owner of MCCG Enterprises LLC, a family-owned entity engaged in private market investments. Innovia Wealth primarily serves high-net-worth individuals, business owners, and institutional clients by providing discretionary investment management, financial planning, retirement plan advisory, and family office services. The firm emphasizes customized, diversified portfolios using a combination of fundamental, technical, quantitative, and efficient-market analysis tailored to each client’s circumstances.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
user avatar

Tyler D

Series 66

Grand Rapids, MI

Innovia Wealth, LLC

Tyler De Moss is a financial advisor with Innovia Wealth, LLC in Grand Rapids, MI, holding a Series 66 designation and two years of industry experience. He previously worked at Merrill and Churchill Mortgage and has held roles at both Cornerstone University and Wheaton College. Innovia Wealth primarily serves high-net-worth individuals, business owners, institutional clients, and retirement plans, offering discretionary investment management, comprehensive financial planning, fiduciary services, and family office support. The firm employs a blend of analytical approaches and provides access to private market investments through affiliated structures and pooled investment vehicles.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
user avatar

George P

CFP®, Series 63, Series 65

Grand Rapids, MI

Innovia Wealth, LLC

George Pantlind is a CFP® with 20 years of experience in the financial industry. He is currently with Innovia Wealth, LLC and previously worked at Bank of America, NA, and Merrill Lynch, Pierce, Fenner & Smith Incorporated. Innovia Wealth primarily serves high-net-worth individuals, business owners, and institutional clients, offering discretionary investment management, financial planning, retirement plan advisory, and family office services. The firm emphasizes customized, diversified portfolios using a combination of fundamental, technical, quantitative, and efficient-market analysis.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
user avatar

Samantha D

Series 65

Grand Rapids, MI

Innovia Wealth, LLC

Samantha Doletzky is a financial advisor at Innovia Wealth, LLC, holding a Series 65 designation. She has been with Innovia Wealth since 2024 and has previous experience at Rockefeller Financial LLC. Outside of her advisory role, she has worked in education at multiple high schools. Innovia Wealth primarily serves high-net-worth individuals, business owners, institutional clients, and retirement plans, offering discretionary investment management, comprehensive financial planning, fiduciary services, and family office support. The firm’s approach includes fundamental, technical, quantitative, and efficient-market analysis, with access to private market investments and active involvement in private fund management.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
user avatar

John V

Series 66

Grand Rapids, MI

Innovia Wealth, LLC

John Vande Guchte is a financial advisor at Innovia Wealth, LLC in Grand Rapids, MI, holding a Series 66 designation with 10 years of industry experience. Prior to joining Innovia Wealth, he worked at Strategies Wealth Advisors, LLC, and ValMark Advisers, Inc. He serves on the advisory finance council of the Assumption of the Blessed Virgin Mary nonprofit and holds board and committee roles at Samaritas, a not-for-profit organization. Innovia Wealth primarily serves high-net-worth individuals, business owners, institutional clients, and retirement plans, offering discretionary investment management, comprehensive financial planning, fiduciary services, and family office support. The firm emphasizes tailored portfolios using multiple analytical approaches and actively manages private fund and pooled investment vehicles.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
user avatar

Jacob P

CFP®, Series 65

Grand Rapids, MI

Innovia Wealth, LLC

Jacob Petrick is a CFP® and holds a Series 65 license with two years of industry experience. He currently works at Innovia Wealth, LLC and previously spent time at Plante Moran Financial Advisors. His background includes roles outside of finance, such as positions at Kellogg's and educational institutions. Innovia Wealth primarily serves high-net-worth individuals, business owners, and institutional clients, offering discretionary investment management, financial planning, retirement plan advisory, and family office services. The firm employs a customized investment approach that incorporates fundamental, technical, quantitative, and efficient-market analysis.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
user avatar

Gregory B

CFA®, Series 66

Grand Rapids, MI

Innovia Wealth, LLC

Gregory Bosch is a CFA® charterholder with 12 years of industry experience. He is currently an advisor at Innovia Wealth, LLC and has previously worked at LIV Communities, Bank of America, N.A., and Merrill Lynch, Pierce, Fenner & Smith Incorporated. Outside of his advisory role, he manages a collective investment into a car wash franchise through TCW Capital, LLC. Innovia Wealth primarily serves high-net-worth individuals, business owners, and institutional clients, offering discretionary investment management, financial planning, retirement plan advisory, and family office services. The firm’s investment approach focuses on customized, diversified portfolios using a combination of fundamental, technical, quantitative, and efficient-market analysis.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
user avatar

Reese P

Series 63, Series 65

Grand Rapids, MI

Innovia Wealth, LLC

Reese Pustover is a financial advisor at Innovia Wealth, LLC with certifications including Series 63 and Series 65. He has six years of experience at Invesco Ltd and has also worked at Nuveen Securities, LLC and Ventura Manufacturing. Reese is based in Grand Rapids, MI. Innovia Wealth serves high-net-worth individuals, business owners, institutional clients, and retirement plans, providing discretionary investment management, comprehensive financial planning, and family office support. The firm offers tailored portfolios using a combination of fundamental, technical, quantitative, and efficient-market analysis, and is notable for its active role in private fund management and pooled vehicle administration.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
user avatar

Micah K

CFP®, Series 65

Grand Rapids, MI

Innovia Wealth, LLC

Micah Kinde is a CFP® and holds a Series 65 license, currently serving as a financial advisor with Innovia Wealth, LLC. He has three years of industry experience and has previously worked at Acrisure, LLC and S.A. Mason LLC. Outside of his advisory role, he owns a small business that sells solid cologne, where he provides business advice and collaborates on new ideas. Innovia Wealth primarily serves high-net-worth individuals, business owners, institutional clients, and retirement plans, offering discretionary investment management, comprehensive financial planning, and family office support. The firm is notable for its active management of private funds and pooled investment vehicles, utilizing a blend of analytical approaches and access to private market investments.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
user avatar

Douglas K

CFP®, Series 66

Grand Rapids, MI

Innovia Wealth, LLC

Douglas Kadison is a CFP® and holds a Series 66 license with 12 years of industry experience. He has worked at Innovia Wealth, LLC (formerly Strategies Wealth Advisors, LLC) since 2020 and previously held positions at Bank of America, Merrill Lynch, and Nuveen Investments. Kadison is based in Grand Rapids, MI. Innovia Wealth primarily serves high-net-worth individuals, business owners, and institutional clients, providing discretionary investment management, financial planning, retirement plan advisory, and family office services. The firm employs a customized investment approach utilizing a range of strategies and asset types, including private market investments and third-party research.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
user avatar

Alex T

Series 66

Grand Rapids, MI

Innovia Wealth, LLC

Alex Timmer is a financial advisor with Innovia Wealth, LLC, holding a Series 66 designation and nine years of industry experience. He has worked at Innovia Wealth (formerly Strategies Wealth Advisors) since 2018 and previously held positions at Mutual Securities and ValMark Securities. Outside of his advisory role, he serves as a volunteer Deacon on the Board of First Reformed Church of Grandville. Innovia Wealth primarily serves high-net-worth individuals, business owners, institutional clients, and retirement plans, offering discretionary investment management, comprehensive financial planning, retirement-plan fiduciary services, and family office support. The firm is notable for its active role in private fund management, pooled vehicle administration, and access to private market investments through affiliated structures.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
user avatar

Aaron V

Series 66

Grand Rapids, MI

Innovia Wealth, LLC

Aaron Veldheer is a financial advisor with Innovia Wealth, LLC, holding a Series 66 credential and bringing 11 years of industry experience. His prior roles include positions at Bank of America, N.A. - Merrill Lynch and Strategies Wealth Advisors, LLC. He is a member of the Young Presidents’ Organization, West Michigan Chapter, where he collaborates with other business owners on leadership and business development ideas. Innovia Wealth primarily serves high-net-worth individuals, business owners, and institutional clients, offering discretionary investment management, financial planning, retirement plan advisory, and family office services. The firm employs a customized investment approach utilizing fundamental, technical, quantitative, and efficient-market analysis, and manages multi-million dollar portfolios with access to private equity and specialized fund options.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
user avatar

Andrew B

CFP®, Series 66

Grand Rapids, MI

Innovia Wealth, LLC

Andrew Boatright is a CFP® with seven years of industry experience, currently serving as a financial advisor at Innovia Wealth, LLC in Grand Rapids, MI. He has previously held roles at Strategies Wealth Advisors, Bank of America, and Merrill. He serves on the Finance Department Advisory Board at Davenport University, providing guidance to faculty and students. Innovia Wealth primarily serves high-net-worth individuals, business owners, institutional clients, and retirement plans, offering discretionary investment management, financial planning, fiduciary services, and family office support. The firm distinguishes itself through active private fund management and access to private market investments alongside traditional portfolio strategies.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
user avatar

Jacob W

CFP®, Series 63

Grand Rapids, MI

Innovia Wealth, LLC

Jacob Watson is a CFP® with three years of industry experience, currently serving as a financial advisor at Innovia Wealth, LLC in Grand Rapids, MI. He previously worked at Oxford Financial Group, Ltd from 2005 to 2021. Innovia Wealth primarily serves high-net-worth individuals, business owners, and institutional clients, providing discretionary investment management, financial planning, retirement plan advisory, and family office services. The firm employs a customized, diversified investment approach that incorporates fundamental, technical, quantitative, and efficient-market analysis.

Income planning College savings (529s, UTMA, etc.) General estate planning guidance Private / alternative investments Founder/Business Owner Executive
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