Bethlehem, PA Baglyos Circle Office

Team
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J. W. Cole Advisors, Inc.

Enterprise

Firm-wide stats for J. W. Cole Advisors, Inc.

Total advisors

490

Across 206 offices

Clients per advisor

63 Typical

Avg AUM per client

$255,702 Low

HNW client ratio

4% Low

About

J.W. Cole Advisors operates through a large network of independent Investment Adviser Representatives (over 400 IARs, 481 advisors total) and provides fee‑based portfolio management, financial planning, retirement plan services, third‑party manager platforms, digital advice, and annuity sub‑account management for individuals, high‑net‑worth clients, and institutional accounts. The brochure describes both transaction‑based and wrap (asset‑based) managed program options, as well as access to the Fidelity‑sponsored FMAX platform and multiple third‑party investment advisers.

The firm’s advisers may manage accounts on a discretionary or non‑discretionary basis and use a mix of fundamental and technical analysis and model or manager‑based strategies; JWCA also documents its use of digital advice providers and a variety of custodial platforms when implementing client solutions. Many IARs are dually registered and may act as registered representatives or licensed insurance agents, and the brochure outlines the resulting conflicts of interest and supervisory controls associated with those dual roles.

Unlike most peers, JWCA is affiliated with a broker‑dealer (JWCF) under an expense‑sharing arrangement and describes extensive broker‑dealer activity, including commissionable product sales and custodial relationships, which the brochure treats as a material source of potential conflicts. The brochure also discloses that the firm and its materials may present predecessor performance, describes the firm’s use of forgivable loans and other incentives to recruit IARs, and includes a 2021 SEC enforcement matter relating to share‑class selection and revenue sharing.

Based on J. W. Cole Advisors, Inc.

Expertise

Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)

Based on J. W. Cole Advisors, Inc.

Occupation focus

Retired Founder/Business Owner

Based on J. W. Cole Advisors, Inc.

Location

2571 Baglyos Circle, Unit B 27

Bethlehem PA 18020

Advisors at this office

3

Advisors at this office

user avatar

Brian W

Series 63, Series 65

Bethlehem, PA

J. W. Cole Advisors, Inc.

Brian Wagner is a financial advisor with J. W. Cole Advisors, Inc., holding Series 63 and Series 65 licenses and bringing 27 years of industry experience. His career includes 15 years at Guardian Life Insurance Company and Park Avenue Securities before joining J. W. Cole Advisors in 2017. Outside of his advisory role, he is principal of Heritage Holdings of PA LLC, involved in fixed insurance sales. J. W. Cole Advisors, Inc. serves individual, high-net-worth, and institutional clients through a large network of independent advisers, offering fee-based portfolio management, financial planning, retirement services, and access to multiple investment platforms. The firm combines discretionary and non-discretionary account management using fundamental and technical strategies, alongside digital advice and third-party managers.

Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.) Retired Founder/Business Owner
user avatar

Rebecca S

Series 66

Bethlehem, PA

J. W. Cole Advisors, Inc.

Rebecca Salabsky is a Series 66 licensed advisor with J. W. Cole Advisors, Inc. in Bethlehem, PA, with two years of industry experience. Her prior roles include positions at Mass Mutual Investors Services and MassMutual Life Insurance Co. She is also involved in fixed insurance sales and operates a DBA, Comprehensive Wealth Strategies. J. W. Cole Advisors is a large enterprise serving individuals, high-net-worth clients, and institutional accounts through fee-based portfolio management, financial planning, and retirement plan services. The firm offers a range of managed program options and access to third-party investment platforms, employing both fundamental and technical analysis strategies.

Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.) Retired Founder/Business Owner
user avatar

Drew P

Series 65

Bethlehem, PA

J. W. Cole Advisors, Inc.

Drew Patenaude is a financial advisor at J. W. Cole Advisors, Inc. He holds a Series 65 designation and has one year of experience in the industry. Prior to joining J.W. Cole Advisors, he worked at Voom Medical Devices, Orthofix, Novastep, and DNE LLC. J.W. Cole Advisors operates a large network of independent Investment Adviser Representatives and provides fee-based portfolio management, financial planning, and retirement plan services to individuals, high-net-worth clients, and institutional accounts. The firm utilizes a combination of fundamental and technical analysis, model or manager-based strategies, and digital advice platforms to implement client solutions.

Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.) Retired Founder/Business Owner
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