Salt Lake City, UT Office

Team
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J. W. Cole Advisors, Inc.

Enterprise

Firm-wide stats for J. W. Cole Advisors, Inc.

Total advisors

491

Across 209 offices

Clients per advisor

63 Typical

Avg AUM per client

$255,702 Low

HNW client ratio

4% Low

About

J.W. Cole Advisors operates through a large network of independent Investment Adviser Representatives (over 400 IARs, 481 advisors total) and provides fee‑based portfolio management, financial planning, retirement plan services, third‑party manager platforms, digital advice, and annuity sub‑account management for individuals, high‑net‑worth clients, and institutional accounts. The brochure describes both transaction‑based and wrap (asset‑based) managed program options, as well as access to the Fidelity‑sponsored FMAX platform and multiple third‑party investment advisers.

The firm’s advisers may manage accounts on a discretionary or non‑discretionary basis and use a mix of fundamental and technical analysis and model or manager‑based strategies; JWCA also documents its use of digital advice providers and a variety of custodial platforms when implementing client solutions. Many IARs are dually registered and may act as registered representatives or licensed insurance agents, and the brochure outlines the resulting conflicts of interest and supervisory controls associated with those dual roles.

Unlike most peers, JWCA is affiliated with a broker‑dealer (JWCF) under an expense‑sharing arrangement and describes extensive broker‑dealer activity, including commissionable product sales and custodial relationships, which the brochure treats as a material source of potential conflicts. The brochure also discloses that the firm and its materials may present predecessor performance, describes the firm’s use of forgivable loans and other incentives to recruit IARs, and includes a 2021 SEC enforcement matter relating to share‑class selection and revenue sharing.

Based on J. W. Cole Advisors, Inc.

Expertise

Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.)

Based on J. W. Cole Advisors, Inc.

Occupation focus

Retired Founder/Business Owner

Based on J. W. Cole Advisors, Inc.

Location

5525 South 900 East, Suite 145

Salt Lake City UT 84117

Advisors at this office

3

Advisors at this office

user avatar

Lorraine U

Series 63, Series 65

Salt Lake City, UT

J. W. Cole Advisors, Inc.

Lorraine Umberger is a financial advisor at J. W. Cole Advisors, Inc. with 12 years of industry experience. She holds Series 63 and Series 65 licenses and has worked at several firms including Cambridge Investment Research Advisors and Metlife Securities. Outside of her advisory role, she serves as a notary and manages LUC Enterprises, a tax-related business. J. W. Cole Advisors is an SEC-registered investment adviser serving individuals, charities, corporations, and retirement plans through a national network of more than 400 independent representatives. The firm provides portfolio management, financial planning, access to third-party managers, and various managed account solutions.

Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.) Retired Founder/Business Owner
user avatar

Nathan J

Series 66

Salt Lake City, UT

J. W. Cole Advisors, Inc.

Nathan Jackson is a financial advisor at J.W. Cole Advisors, Inc. with 10 years of industry experience. He holds the Series 66 credential and previously worked at Cambridge Investment Research Advisors from 2016 to 2021. Outside of his advisory role, he serves as a caregiver and acts as successor trustee for a family trust. J.W. Cole Advisors serves individuals, high-net-worth clients, and institutional accounts through an extensive network of independent Investment Adviser Representatives. The firm offers fee-based portfolio management, financial planning, retirement plan services, and access to various third-party investment platforms, employing both discretionary and non-discretionary management strategies.

Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.) Retired Founder/Business Owner
user avatar

Quinn C

Series 66

Salt Lake City, UT

J. W. Cole Advisors, Inc.

Quinn Campbell is a Series 66-licensed financial advisor with 24 years of industry experience. He has worked at J. W. Cole Advisors, Inc. since 2019 and previously at Cambridge Investment Research Advisors. He also owns CQ Financial, a separate investment-related business. J. W. Cole Advisors operates a large network of independent advisers and offers fee-based portfolio management, financial planning, retirement plan services, and access to multiple third-party investment platforms for individual, high-net-worth, and institutional clients. The firm employs a mix of fundamental and technical analysis along with discretionary and non-discretionary account management.

Retirement plans for business owners (SEP, solo 401k) College savings (529s, UTMA, etc.) Retired Founder/Business Owner
View complete list of advisors at this office
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