Santa Barbara, CA logo

Santa Barbara, CA Office

Team
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Monarch Wealth Strategies logo

Monarch Wealth Strategies

Team

Firm-wide stats for Monarch Wealth Strategies

Total advisors

8

Across 3 offices

Clients per advisor

49 Typical

Avg AUM per client

$1,124,370 Typical

HNW client ratio

41% High

About

Monarch Wealth Strategies is a registered investment adviser that provides discretionary wealth management, financial planning, and investment consulting to affluent individuals and families, trusts/estates, pension/profit‑sharing plans, and broker‑dealers. The firm generally works with clients who have at least $750,000 in investable assets and manages approximately $463 million for roughly 390 client relationships.

Investment decisions are informed by a mix of fundamental, technical, and third‑party analysis, and portfolios are constructed using strategic and tactical asset allocation alongside tax‑aware services such as tax‑loss harvesting, asset location, rebalancing, and distribution planning. While typically favoring longer‑term holdings, the firm may engage in shorter‑term trading and, on a case‑by‑case basis, utilize alternative investments including private funds, hedge funds, options, futures, and REITs.

Notable distinctions include the firm’s provision of investment consulting arrangements to brokerage customers and its retention of custody in certain instances through Standing Letters of Authorization (SLOAs), a custody practice the brochure discloses under SEC guidance. Associated persons may hold insurance licenses for client acquisition purposes, the firm reports no soft‑dollar arrangements, and it does not accept proxy‑voting authority for client accounts.

Based on Monarch Wealth Strategies

Expertise

Tax-loss harvesting Business succession planning

Based on Monarch Wealth Strategies

Occupation focus

Founder/Business Owner Executive

Based on Monarch Wealth Strategies

Location

222 E Carrillo St. Suite 208

Santa Barbara CA 93101

Advisors at this office

3

Advisors at this office

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Lucas P

Series 65

Santa Barbara, CA

Monarch Wealth Strategies

Lucas Poteet is a financial advisor at Monarch Wealth Strategies in Santa Barbara, CA, holding a Series 65 designation. He joined the firm in 2025 and has prior work experience at Raytheon and Miller Family Wine Company. Monarch Wealth Strategies provides discretionary wealth management, financial planning, and investment consulting to affluent individuals, families, trusts, and pension plans. The firm serves clients with at least $750,000 in investible assets, offering ongoing portfolio management combined with tailored planning services.

Tax-loss harvesting Business succession planning Founder/Business Owner Executive
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Brian J

Series 66

Santa Barbara, CA

Monarch Wealth Strategies

Brian Johnson is a financial advisor with Monarch Wealth Strategies in Santa Barbara, CA. He holds a Series 66 designation and has 17 years of industry experience, including roles at LPL Financial and May Wealth Management Group. He has been with Monarch Wealth Strategies since 2018. Monarch Wealth Strategies is a registered investment adviser serving affluent individuals and families, trusts, pension plans, and broker-dealers. The firm manages approximately $463 million across about 390 client relationships, employing a mix of fundamental, technical, and third-party analysis along with tax-aware portfolio management.

Tax-loss harvesting Business succession planning Founder/Business Owner Executive
user avatar

Nicole A

Series 65

Santa Barbara, CA

Monarch Wealth Strategies

Nicole Allen is a financial advisor with Monarch Wealth Strategies in Santa Barbara, CA, holding a Series 65 designation and four years of industry experience. She has worked at Monarch Wealth Strategies since 2019 and previously at Union Bank from 2017 to 2019. Prior to her financial services career, she spent four years at SF Puppy Prep. Monarch Wealth Strategies is a registered investment adviser that provides discretionary wealth management, financial planning, and investment consulting to affluent individuals, families, trusts, estates, pension and profit-sharing plans, and broker-dealers. The firm manages approximately $463 million across roughly 390 client relationships, utilizing a blend of fundamental, technical, and third-party analysis with strategic and tactical asset allocation and tax-aware services.

Tax-loss harvesting Business succession planning Founder/Business Owner Executive
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