San Diego, CA Office

Team
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Monex Asset Management, Inc. logo

Monex Asset Management, Inc.

Team

Firm-wide stats for Monex Asset Management, Inc.

Total advisors

17

Across 3 offices

Clients per advisor

30 Very Low

Avg AUM per client

$656,271 Low

HNW client ratio

69% Very High

About

Monex Asset Management serves individuals (including high‑net‑worth clients), as well as corporations, trusts, estates, and charitable organizations, offering discretionary and non‑discretionary portfolio management and investment consulting. The firm reports approximately $650.9 million in assets under management, typically charges percentage‑of‑AUM advisory fees, and its brochure does not describe a standalone financial‑planning service.

The firm uses a mix of charting, fundamental, and technical analysis and implements a range of strategies from long‑term holdings to short‑term trading, option writing, short sales, and occasional margin use, often under discretionary authority. Monex also relies on sub‑advisory and third‑party technology arrangements — including a relationship with Xendia Wealth that employs an algorithmic questionnaire for portfolio recommendations and custodial/execution relationships with Pershing and Interactive Brokers — and offers account consolidation via a Masttro data feed.

Monex is affiliated by common ownership with Monex Securities, an SEC‑registered broker‑dealer, and is licensed as an insurance agency that may recommend insurance products (including Indexed Universal Life policies), disclosures the firm identifies as creating potential conflicts of interest. The brochure also discloses regulatory matters, including an April 2024 SEC cease‑and‑desist order related to the firm’s use of hypothetical performance on its public website, and describes foreign solicitor arrangements and ties to a Mexican parent that reflect cross‑border activity.

Based on Monex Asset Management, Inc.

Expertise

Options & derivatives strategies Active portfolio management Private / alternative investments Umbrella liability

Based on Monex Asset Management, Inc.

Occupation focus

Founder/Business Owner

Based on Monex Asset Management, Inc.

Location

350 Tenth Avenue, Suite 1000

San Diego CA 92101

Advisors at this office

2

Advisors at this office

user avatar

Francisco M

Series 66

San Diego, CA

Monex Asset Management, Inc.

Francisco Malfavon Jr. is a financial advisor with Monex Asset Management, Inc. in San Diego, CA, holding a Series 66 designation and 19 years of industry experience. His career includes roles at Wells Fargo Bank, N.A., Wells Fargo Clearing, Snowden Lane Partners, and Monex Securities. Monex Asset Management serves individuals, including high-net-worth clients, as well as corporations, trusts, estates, and charitable organizations, providing discretionary and non-discretionary portfolio management and investment consulting with a range of strategies from long-term holdings to short-term trading.

Options & derivatives strategies Active portfolio management Private / alternative investments Umbrella liability Founder/Business Owner
user avatar

Cristina E

Series 66

San Diego, CA

Monex Asset Management, Inc.

Cristina Eddy is a financial advisor at Monex Asset Management, Inc. in San Diego, CA, holding a Series 66 designation with 16 years of industry experience. She previously worked at Snowden Lane Partners from 2015 to 2017 before joining Monex in 2017. Monex Asset Management provides discretionary and non-discretionary investment advisory and consulting services to individuals, high-net-worth clients, corporations, trusts, estates, and charitable organizations. The firm employs a combination of fundamental, technical, and charting analysis across a broad range of products and strategies, managing accounts directly and through sub-advisors.

Options & derivatives strategies Active portfolio management Private / alternative investments Umbrella liability Founder/Business Owner
View complete list of advisors at this office
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