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Monticello Financial Advisors

Updated today

Client AUM

$4,226,655

Clients

87

Advisors

2

of 3 employees

About

Monticello Financial Advisors provides financial planning and discretionary asset management to individuals (including high‑net‑worth clients), trusts, estates, and retirement plans. The firm’s brochure describes services such as cashflow management, asset management using firm models, financial planning, conduit accounts, annuity management and advisory annuities, and access to third‑party money managers.

The firm describes a data‑driven, rules‑based process for cashflow and annuity management that uses mathematical modeling to align investment, tax, and insurance components, and documents periodic reviews of annuities and portfolios (at least annually for annuities and quarterly for managed accounts). Investment approaches combine passive and active strategies (each generally capped at 50%), emphasize diversification across asset classes and managers, and permit discretionary trading when authorized by the client.

Monticello differs from many peers in its explicit affiliation with a limited‑purpose broker‑dealer that sells annuities and mutual funds and in advisors’ roles as licensed insurance agents, both of which the brochure identifies as potential conflicts of interest related to commissionable sales. The firm also recently added Annuity Management as a formal service, and its regulatory disclosures note a 2023 FINRA action involving the firm’s chief compliance officer (a suspension in a principal capacity and a fine), which is presented in the brochure’s disciplinary section.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

Cash flow / budgeting Income planning

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Fee options

Fixed

Financial Planning flat fees range from $1,000 to $10,000

Percentage

Under $100,000 - $100,000: 2.00% $100,001 - $500,000: 1.50% $500,001 - $1,000,000: 1.25% $1,000,001 - $5,000,000: 1.00% Cash/Cash Equivalents/Index+: 0.50%

Project-based

$250 per hour for Financial Planning

Main office

107 East Eleventh Street

Mount Pleasant TX 75455

Advisors at this office

2

Most active in

Texas

Also doing business as

Monticello Financial Advisors · Monticello Financial Advisors, LLC

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Quick links

Advisors at this firm

user avatar

Christine W

Series 63, Series 66

Mount Pleasant, TX

Monticello Financial Advisors

Christine Warner is a financial advisor with Monticello Financial Advisors who holds Series 63 and Series 66 licenses and has 24 years of industry experience. Her prior roles include positions at Fortune Financial Services, Mycroft Research/Conservative Equity Advisors, and Clarity Compliance, where she has served as President and Chief Compliance Officer of a compliance consulting firm. Monticello Financial Advisors provides financial planning and discretionary asset management services to individuals, trusts, estates, and retirement plans. The firm employs a data-driven, rules-based approach to cashflow and annuity management, combining passive and active investment strategies and emphasizing diversification across asset classes and managers.

Cash flow / budgeting Income planning
user avatar

Rory M

Series 63, Series 65

Mount Pleasant, TX

Monticello Financial Advisors

Rory Mcdonald is a financial advisor with Monticello Financial Advisors in Mount Pleasant, TX, holding Series 63 and Series 65 credentials and 20 years of industry experience. His prior roles include positions at Prosperity Wealth Management, Capital Investment Group, and Hightower Financial. He owns Annuity Knowledge Systems, which focuses on variable annuity data analysis and proposal development, and Mc2 Tax Consulting Services, offering tax preparation and consulting. Monticello Financial Advisors provides financial planning and discretionary asset management for individuals, trusts, estates, and retirement plans. The firm uses a data-driven, rules-based approach to cashflow and annuity management, combining passive and active investment strategies with an emphasis on diversification and periodic portfolio reviews.

Cash flow / budgeting Income planning
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