North Star Asset Management Inc
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client AUMClient assets under management
$3,091,142,250
Clients
3,442
Advisors
13
of 19 employees
About
North Star Asset Management, founded in 1996, provides discretionary and non-discretionary investment management and financial planning to individuals (including high‑net‑worth clients), banks, trust companies, corporate plan sponsors, endowments, and other institutions. The firm manages roughly $3.3 billion in client assets with a multi‑advisor investment team and charges fees primarily as a percentage of assets under management; it does not accept commissions or participate in wrap fee programs.
NSAM uses a team approach with 13 investment professionals (including multiple CFA charterholders) to tailor portfolios to client objectives, combining high‑quality, consistent‑growth equities and investment‑grade fixed income. Investment decisions are driven by proprietary fundamental research — including company visits, conference calls, and an internally developed dividend‑discount valuation model — with equity portfolios concentrated across 15–20 industries, typical position limits near 7%, and an intentionally low turnover (about 20% annually, or roughly a five‑year holding period).
Compared with many peers, the firm has an unusually high concentration of CFA charterholders and is entirely employee/family owned, and it supplements in‑house research with soft‑dollar relationships (e.g., Barrington Research and William Blair). NSAM also provides “other‑adviser” services (quarterly reviews and recommendations to other registered advisers), and maintains formal compliance and proxy‑voting procedures (the CCO holds an IACCP designation and the firm uses ProxyEdge for vote records), which are notable operational features for a firm of its size.
Client services
Expertise
Fee options
0.60% annually
Account minimum: $6,000 Minimum fee: $6,000 annually
Main office
134 E. Wisconsin Ave., One Neenah Center, Suite 300
Neenah WI 54956
Advisors at this office
13
Most active in
Arizona · California · Colorado · Florida · Georgia · Illinois · Maryland · Michigan · Minnesota · New Jersey · New York · North Carolina · Ohio · South Carolina · Texas · Utah · Wisconsin
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Advisors at this firm
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