Pacific Wealth Management logo

Pacific Wealth Management

Updated today

Client AUM

$371,941,587

Clients

209

Advisors

8

of 8 employees

About

Pacific Wealth Management serves individuals, trusts, estates, pension and profit-sharing plans, and other business entities, delivering discretionary asset management, comprehensive financial planning, 529 plan management, and more limited consulting engagements. The firm manages roughly $365 million on a discretionary basis (about $372 million total including non-discretionary assets) through a seven-advisor team and provides portfolio monitoring and client reporting for about 209 client relationships.

The firm’s investment process centers on an asset-allocation driven, “Proactive Asset Management” approach that uses mutual funds, ETFs, individual equities and fixed income, options strategies, structured products and periodic rebalancing (typically quarterly). PacWealth generally custodians client assets at Charles Schwab, provides portfolio performance reports at quarterly review meetings, and documents client objectives and permissible account restrictions in its engagement agreements.

What distinguishes PacWealth from many fee-focused team firms is its mix of fee and commission activity: multiple advisors are licensed insurance agents and the brochure discloses that insurance recommendations may generate separate commissions (and that the firm may share in such compensation when insurance is processed through the firm). The firm also discloses relationships that create additional compensation flows — including advisors who serve as independent contractors offering structured settlements through Sage (with substantial commission-sharing arrangements), a stated practice of publishing performance reporting, and a negotiated Schwab platform relationship tied to a $270 million threshold that provides the firm with economic benefits.

Client services

Financial planning Portfolio management Selection of other advisers Consulting

Expertise

College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement income strategy Long-term care insurance Life insurance needs analysis

Occupation focus

Retired Founder/Business Owner

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Fee options

Fixed

Fixed fees typically ranging from $2,500 to $5,000 for comprehensive financial planning and consulting.

Percentage

$0 - $249,999: 2.00% $250,000 - $499,999: 1.50% $500,000 - $999,999: 1.30% $1,000,000 - $2,999,999: 1.00% $3,000,000 - $4,999,999: 0.80% $5,000,000 - $9,999,999: 0.70% $10,000,000+: Negotiable

Commissions

Insurance commissions from insurance products recommended by individuals licensed as insurance agents.

Project-based

$250 to $400 per hour for financial planning and consulting services.

Other

Account minimum: $250,000

Main office

11512 El Camino Real, Suite 350

San Diego CA 92130

Advisors at this office

8

Most active in

Alaska · California · Colorado · Florida · Washington

Also doing business as

Khj Associates, LLC · Pacific Divorce Management · Pacific Wealth Management · Pacific Wealth Management, LLC

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Wesley S

Series 65

San Diego, CA

Pacific Wealth Management

Wesley Salzman is a financial advisor at Pacific Wealth Management in San Diego, CA, holding a Series 65 credential with one year of industry experience. Prior to joining Pacific Wealth Management in 2026, he worked at Northrop Grumman Aeronautical Systems for three years and held positions at Cal Poly San Luis Obispo and Calvin Christian High School. Pacific Wealth Management serves individuals, trusts, estates, pension and profit-sharing plans, and other business entities, providing discretionary asset management, comprehensive financial planning, and 529 plan management. The firm employs an asset-allocation driven approach using mutual funds, ETFs, equities, fixed income, options strategies, and structured products, managing approximately $365 million on a discretionary basis through a team of seven advisors.

College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement income strategy Long-term care insurance Life insurance needs analysis Retired Founder/Business Owner
user avatar

James K

Series 63, Series 65

San Diego, CA

Pacific Wealth Management

James Kuntz is a financial advisor with Pacific Wealth Management in San Diego, CA, holding Series 63 and Series 65 licenses and having 44 years of industry experience. He has worked at Pacific Wealth Management since 2000 and previously spent 12 years at Girard Securities, Inc. Pacific Wealth Management serves individuals, trusts, estates, pension and profit-sharing plans, and other business entities, offering discretionary asset management, comprehensive financial planning, 529 plan management, and consulting services. The firm’s investment approach focuses on asset allocation through a “Proactive Asset Management” strategy using mutual funds, ETFs, individual equities, fixed income, options, structured products, and periodic rebalancing.

College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement income strategy Long-term care insurance Life insurance needs analysis Retired Founder/Business Owner
user avatar

Justin K

CFP®, Series 66

San Diego, CA

Pacific Wealth Management

Justin Kuntz is a CFP® and holds a Series 66 license, with 13 years of experience in the financial services industry. He has been with Pacific Wealth Management since 2013 and previously worked at Girard Securities, Inc. from 2013 to 2017. Pacific Wealth Management serves individuals, trusts, retirement plans, and business entities, managing approximately $318 million in assets across about 210 client relationships. The firm employs a client-specific, asset-allocation approach through its “Proactive Asset Management” framework, offering discretionary and non-discretionary asset management, financial planning, consulting, and 529 plan management.

College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement income strategy Long-term care insurance Life insurance needs analysis Retired Founder/Business Owner
user avatar

Isaac C

CFP®, Series 66

San Diego, CA

Pacific Wealth Management

Isaac Cardoza is a CFP® and Series 66-licensed advisor at Pacific Wealth Management with three years of industry experience. He previously worked at Commonwealth Financial Network and Honeycutt, Smith & Associates. Pacific Wealth Management serves individuals, trusts, retirement plans, and business entities, offering discretionary and non-discretionary asset management, financial planning, and consulting. The firm employs a client-specific, asset-allocation approach within its “Proactive Asset Management” framework and manages approximately $318 million in assets across about 210 client relationships.

College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement income strategy Long-term care insurance Life insurance needs analysis Retired Founder/Business Owner
user avatar

Marjorie S

CFP®, Series 65

San Diego, CA

Pacific Wealth Management

Marjorie Smith is a CFP® with nine years of industry experience and has been with Pacific Wealth Management since 2021. Prior to joining Pacific Wealth Management, she worked at Ford & Smith Consulting, Inc for nine years. In addition to her advisory role, she is an independent contractor for Sage Settlement Consulting, where she works with personal injury claimants and their attorneys to design and implement structured settlement plans. Pacific Wealth Management serves individuals, trusts, estates, pension and profit-sharing plans, and other business entities, offering discretionary asset management, comprehensive financial planning, and consulting. The firm employs a “Proactive Asset Management” approach that includes a diverse range of investment vehicles and rebalancing strategies, managing approximately $365 million in discretionary assets through a seven-advisor team.

College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement income strategy Long-term care insurance Life insurance needs analysis Retired Founder/Business Owner
user avatar

John M

CFP®, Series 65

San Diego, CA

Pacific Wealth Management

John Mayer is a CFP® and holds a Series 65 license with eight years of industry experience. He has worked at Pacific Wealth Management since 2018 and was previously employed at Pruco Securities, LLC and operated Mayer Reprographics from 2015 to 2017. Pacific Wealth Management is a seven-advisor team that serves individuals, trusts, estates, pension and profit-sharing plans, and business entities, managing approximately $372 million in client assets. The firm uses an asset-allocation driven approach that includes mutual funds, ETFs, individual equities, fixed income, options strategies, and structured products with regular portfolio rebalancing.

College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement income strategy Long-term care insurance Life insurance needs analysis Retired Founder/Business Owner
user avatar

Maryam A

Series 65

San Diego, CA

Pacific Wealth Management

Maryam Anaya is a financial advisor at Pacific Wealth Management with one year of industry experience. She holds a Series 65 license and previously worked at LPL Financial, Credit Suisse, Peloton Capital, VIVE Active, and The University of Sydney. Pacific Wealth Management serves individuals, trusts, estates, pension and profit-sharing plans, and other business entities with discretionary asset management, comprehensive financial planning, and other consulting services. The firm uses an asset-allocation driven approach featuring mutual funds, ETFs, equities, fixed income, options strategies, and structured products, managing approximately $365 million on a discretionary basis through a seven-advisor team.

College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement income strategy Long-term care insurance Life insurance needs analysis Retired Founder/Business Owner
user avatar

Michael L

Series 63, Series 65

San Diego, CA

Pacific Wealth Management

Michael Lim is a financial advisor with Pacific Wealth Management in San Diego, CA. He holds Series 63 and Series 65 licenses and has 32 years of industry experience. He has worked at Girard Securities, Inc. for 12 years and has been with Pacific Wealth Management since 1998. Pacific Wealth Management serves individuals, trusts, estates, pension and profit-sharing plans, and other business entities with discretionary asset management, comprehensive financial planning, and consulting services. The firm’s investment approach is asset-allocation driven, utilizing a range of investment vehicles and periodic rebalancing.

College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement income strategy Long-term care insurance Life insurance needs analysis Retired Founder/Business Owner
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